Digital innovation has changed businesses in many unexpected ways:
1. Ideas can now come from anywhere, not just within a company, as true innovators think without constraints.
2. Competition also exists outside of traditional industries as new technologies and business models disrupt entire sectors.
3. For businesses to transform and stay relevant, they must adopt new strategies like design thinking, and recognize that innovation is an ongoing process rather than a single event.
Entrepreneurship. Session #1. Idea and realization.Artem Berman
Lean startup, entrepreneurship course. Session 1. Idea and realization. The course itself consists of 4 classes and can be found at Saleup.biz (direct link: https://goo.gl/W1LVahP). You can contact me through that site as well.
Management manual for a start up entrepreneur - managing teams and leading ne...Charles Pozzo di Borgo
It is a SIMPLE Down-to-Earth Working manual for an entrepreneur-to-be – from foundation to expansion (maturity= business as usual)
For different stages: Things and issues to be tackled, agreements, problem identification, critical capabilities needed in different stages, how to secure those capabilities are available, milestones and way of acting with them…
KEEP the main focus on organisational development and management practices (our course topic)
My own version of BRL (Business Readiness Level –”thermometer”)
Like a good manual – it has a structure and content pages that lead quickly to the right topic area when your customer ”holder of the manual” has a problem in their hands
The disruption of branding, advertising and campaigningSUE Amsterdam
This is a keynote I did for the marketing team of a FMCG brand. Their question was: what should we be doing to make better campaigns for our brands and products? They are overwhelmed with choices: Should we use digital or classic advertising? Should we engage, activate or promote? Should we build fans and followers or not? I want to argue that the real challenge is not about going digital or not. It’s about being disruptive or not. Disruptive brands or products build audiences both online, offline and through word-of-mouth. Disruptive brands have a bigger impact and are more persuasive in converting prospects into buyers.
Microsoft's annual inspirational global hackathon, oneweek invites all employees to tinker. There are new product expos, a speaker series and parties. CEO, Satya Nadella wraps it all up with a rousing talk.
Exactly the kind of All Hands you’d expect from a company laser focused on reinventing culture.
Here you can see some of the work we did with Microsoft around changes at play there, especially culture. We created this as an internal e-book to spread the word about change, it's now available for public viewing!
Rethinking the pets industry - a revolution in the comingPatrick Stähler
Pets are great companion for humans. Therefore the market for pet food and accessories is a very special market. The current industry structure is driven by innovation in the channels, but the internet will allow new and fresh business models.
The slides are from a presentation I held at the annual PETS INTERNATIONAL conference, Berlin January 26-27, 2012
Stanford marketing in semiconductors for publication_saSander Arts
Marketing and semiconductors. Many people consider it 'B2B'...also, many people think it is technology that 'sells' the product. At Atmel, we have amazing technology. It does, however, require more to be part of a movement and be truly focused on people while selling and marketing. This case study, presented at Stanford University shows the vision, the strategy, the execution and the ROI of people to people marketing in semiconductors.
Entrepreneurship. Session #1. Idea and realization.Artem Berman
Lean startup, entrepreneurship course. Session 1. Idea and realization. The course itself consists of 4 classes and can be found at Saleup.biz (direct link: https://goo.gl/W1LVahP). You can contact me through that site as well.
Management manual for a start up entrepreneur - managing teams and leading ne...Charles Pozzo di Borgo
It is a SIMPLE Down-to-Earth Working manual for an entrepreneur-to-be – from foundation to expansion (maturity= business as usual)
For different stages: Things and issues to be tackled, agreements, problem identification, critical capabilities needed in different stages, how to secure those capabilities are available, milestones and way of acting with them…
KEEP the main focus on organisational development and management practices (our course topic)
My own version of BRL (Business Readiness Level –”thermometer”)
Like a good manual – it has a structure and content pages that lead quickly to the right topic area when your customer ”holder of the manual” has a problem in their hands
The disruption of branding, advertising and campaigningSUE Amsterdam
This is a keynote I did for the marketing team of a FMCG brand. Their question was: what should we be doing to make better campaigns for our brands and products? They are overwhelmed with choices: Should we use digital or classic advertising? Should we engage, activate or promote? Should we build fans and followers or not? I want to argue that the real challenge is not about going digital or not. It’s about being disruptive or not. Disruptive brands or products build audiences both online, offline and through word-of-mouth. Disruptive brands have a bigger impact and are more persuasive in converting prospects into buyers.
Microsoft's annual inspirational global hackathon, oneweek invites all employees to tinker. There are new product expos, a speaker series and parties. CEO, Satya Nadella wraps it all up with a rousing talk.
Exactly the kind of All Hands you’d expect from a company laser focused on reinventing culture.
Here you can see some of the work we did with Microsoft around changes at play there, especially culture. We created this as an internal e-book to spread the word about change, it's now available for public viewing!
Rethinking the pets industry - a revolution in the comingPatrick Stähler
Pets are great companion for humans. Therefore the market for pet food and accessories is a very special market. The current industry structure is driven by innovation in the channels, but the internet will allow new and fresh business models.
The slides are from a presentation I held at the annual PETS INTERNATIONAL conference, Berlin January 26-27, 2012
Stanford marketing in semiconductors for publication_saSander Arts
Marketing and semiconductors. Many people consider it 'B2B'...also, many people think it is technology that 'sells' the product. At Atmel, we have amazing technology. It does, however, require more to be part of a movement and be truly focused on people while selling and marketing. This case study, presented at Stanford University shows the vision, the strategy, the execution and the ROI of people to people marketing in semiconductors.
The following presentation highlights a few interesting aspects of the current disruptive zeitgeist and is rather meant to be a ‘tango with the terminology’ than a complete discourse on the topic. As a former copywriter, creative director and entrepreneur in Germany, Austria and in South Africa, I want to kick off a conversation with you around creative disruption, change, giants, misfits, implications for advertising, and how I fit into the big picture to serve and benefit your business. Enjoy the ride!
Surviving the Future: Disruptive Innovation in the Age of INBOUNDSam Mallikarjunan
May you live in interesting times: We live in one of the most interesting periods in the history of commerce. Large, established incumbents are being disrupted by fast moving attackers using new technologies and methodologies. In this talk, I discussed how inbound marketing can not only be used by attackers to disrupt established competitors, but how inbound marketing serves as an "extendable core" that can insulate larger, established business FROM disruption by attackers.
Eating the big fish modern enterpreneurship - arise robyArise Roby
IT IS NOT WITH BIG FISH EATING SMALL FISH if you watch clearly who cannot gallop in terms of Creativity and Change according business scenario are out of the race.
Back in 2013 the McKinsey Global Institute published a report entitled Disruptive technologies: Advances that will transform life, business, and the global economy. The report identified 12 technologies that could drive truly massive economic transformations and disruptions in the coming years. The report also looks at exactly how these technologies could change our world, as well as their benefits and challenges, and offers guidelines to help leaders from businesses and other institutions respond. The Report estimated that, together, applications of the 12 technologies discussed in the report could have a potential economic impact between $14 trillion and $33 trillion a year in 2025.
The potential benefits of the technologies discussed in the report are tremendous—but so are the challenges of preparing for their impact. If business and government leaders wait until these technologies are exerting their full influence on the economy, it will be too late to capture the benefits or react to the consequences.
Disruptive Technologies examined the current challenges and opportunities brought by such innovation whilst providing delegates the opportunity to test technologies via live demonstrations.
An analysis of the common characteristics of 35 innovators who has been chosen by Harvard, to know what are the common traits they possess so they became successful.
This presentation highlights the importance of engaging all of the community in Innovation and incersing importance of Collaboraion and the mobile smartphone. It covers tips on trendwatching as a way to stimulate creativity along with some future predictions to give ideas on business opportunities and presents practical tips for small business operating in Main Shopping Street precincts
Culture 2.0: Why Digital Cultures are a Competitive Advantage - Brian Solis K...Brian Solis
"Digital cultures offer a competitive advantage" says Brian Solis, leading digital anthropologist, futurist and keynote speaker. Brian shared the importance of building a digital culture to compete in an era of what he calls "digital Darwinism." At the center of it, is not technology, it's a renewed human-centered approach to employee engagement and experiences designed for modern trends, life and work styles and competitiveness.
26 Disruptive & Technology Trends 2016 - 2018Brian Solis
Introducing the “26 Disruptive Technology Trends for 2016 – 2018.” In this report, we’ll explore some of the disruptive trends that are affecting pretty much everything over the next few years at least those that I’m following. It’s not just tech, though. The report is organized by socioeconomic and technological impact.
Obviously, this is not an exhaustive list of every technology and societal trend bringing about disruption on planet Earth. What follows thought definitely affects the evolution of digital Darwinism, the evolution of society and technology and its impact on behavior, expectations and customs.
The Truth About Startups: What I wish someone had told me about entrepreneurs...Yevgeniy Brikman
This is the talk I gave at MIT's Martin Center for Entrepreneurship. It's a talk I wish someone gave me when I was in college to help me think about the role of entrepreneurship and startups in my career.
You can find the video of the talk here: https://www.youtube.com/watch?v=Rus32iR_Ag0
Tracción y lean: una guía de usuario - de mi capítulo para el libro España Le...Marta Dominguez
Hay muchas opiniones entre los gurús de Internet sobre la tracción de startups. Al final lo único cierto es que tu proyecto startup "necesita tener tracción". He sacado algunas lecciones de los proyectos que he acompañado en el trayecto de tracción. Algunas son acciones sin impacto (las he llamado 0,0). Otras son acciones con impacto y hacia éstas deberías encaminarte.
The following presentation highlights a few interesting aspects of the current disruptive zeitgeist and is rather meant to be a ‘tango with the terminology’ than a complete discourse on the topic. As a former copywriter, creative director and entrepreneur in Germany, Austria and in South Africa, I want to kick off a conversation with you around creative disruption, change, giants, misfits, implications for advertising, and how I fit into the big picture to serve and benefit your business. Enjoy the ride!
Surviving the Future: Disruptive Innovation in the Age of INBOUNDSam Mallikarjunan
May you live in interesting times: We live in one of the most interesting periods in the history of commerce. Large, established incumbents are being disrupted by fast moving attackers using new technologies and methodologies. In this talk, I discussed how inbound marketing can not only be used by attackers to disrupt established competitors, but how inbound marketing serves as an "extendable core" that can insulate larger, established business FROM disruption by attackers.
Eating the big fish modern enterpreneurship - arise robyArise Roby
IT IS NOT WITH BIG FISH EATING SMALL FISH if you watch clearly who cannot gallop in terms of Creativity and Change according business scenario are out of the race.
Back in 2013 the McKinsey Global Institute published a report entitled Disruptive technologies: Advances that will transform life, business, and the global economy. The report identified 12 technologies that could drive truly massive economic transformations and disruptions in the coming years. The report also looks at exactly how these technologies could change our world, as well as their benefits and challenges, and offers guidelines to help leaders from businesses and other institutions respond. The Report estimated that, together, applications of the 12 technologies discussed in the report could have a potential economic impact between $14 trillion and $33 trillion a year in 2025.
The potential benefits of the technologies discussed in the report are tremendous—but so are the challenges of preparing for their impact. If business and government leaders wait until these technologies are exerting their full influence on the economy, it will be too late to capture the benefits or react to the consequences.
Disruptive Technologies examined the current challenges and opportunities brought by such innovation whilst providing delegates the opportunity to test technologies via live demonstrations.
An analysis of the common characteristics of 35 innovators who has been chosen by Harvard, to know what are the common traits they possess so they became successful.
This presentation highlights the importance of engaging all of the community in Innovation and incersing importance of Collaboraion and the mobile smartphone. It covers tips on trendwatching as a way to stimulate creativity along with some future predictions to give ideas on business opportunities and presents practical tips for small business operating in Main Shopping Street precincts
Culture 2.0: Why Digital Cultures are a Competitive Advantage - Brian Solis K...Brian Solis
"Digital cultures offer a competitive advantage" says Brian Solis, leading digital anthropologist, futurist and keynote speaker. Brian shared the importance of building a digital culture to compete in an era of what he calls "digital Darwinism." At the center of it, is not technology, it's a renewed human-centered approach to employee engagement and experiences designed for modern trends, life and work styles and competitiveness.
26 Disruptive & Technology Trends 2016 - 2018Brian Solis
Introducing the “26 Disruptive Technology Trends for 2016 – 2018.” In this report, we’ll explore some of the disruptive trends that are affecting pretty much everything over the next few years at least those that I’m following. It’s not just tech, though. The report is organized by socioeconomic and technological impact.
Obviously, this is not an exhaustive list of every technology and societal trend bringing about disruption on planet Earth. What follows thought definitely affects the evolution of digital Darwinism, the evolution of society and technology and its impact on behavior, expectations and customs.
The Truth About Startups: What I wish someone had told me about entrepreneurs...Yevgeniy Brikman
This is the talk I gave at MIT's Martin Center for Entrepreneurship. It's a talk I wish someone gave me when I was in college to help me think about the role of entrepreneurship and startups in my career.
You can find the video of the talk here: https://www.youtube.com/watch?v=Rus32iR_Ag0
Tracción y lean: una guía de usuario - de mi capítulo para el libro España Le...Marta Dominguez
Hay muchas opiniones entre los gurús de Internet sobre la tracción de startups. Al final lo único cierto es que tu proyecto startup "necesita tener tracción". He sacado algunas lecciones de los proyectos que he acompañado en el trayecto de tracción. Algunas son acciones sin impacto (las he llamado 0,0). Otras son acciones con impacto y hacia éstas deberías encaminarte.
El nuevo orden de los negocios ideas, unicornios, valles y transformaciónMarta Dominguez
22 hechos que descubren el nuevo orden de los negocios digitales. Cada situación destaca algo importante, una oportunidad o un riesgo, para el futuro de tu empresa. Esta es una selección especial 5 AÑOS del blog El Hilo de Innovación. He hecho una cuidada selección de 22 relatos, uno por cada aspecto señalado. Es una invitación a leer los acontecimientos que más han marcado el nuevo orden de los negocios.
One of the great irony of successful companies is how easily they can fail. New companies are founded to take advantage of some new technology. They become highly successful and but when the technology shifts, something new comes along, they are unable to adapt and fail. This is the innovator’s dilemma.
Then there are companies that manage to survive. For example, Kodak survived two platform shift, only til fail the third. IBM has survived over 100 years. What do successful companies do differently?
Remember Marc Andreesens famous quote "Software is eating the world"? You can see it happening in many industries: Startups are innovating at a rapid pace and are often disrupting established companies. Eventually every industry will be disrupted by digital technology.
Here is what is fascinating:
1. Big corporates have plenty of resources, a huge customer base, experts in market research etc. Why is it that they fail to innovate?
2. Startups most of the time lack resources, a customer base, experts in market research etc. How do they come up with innovative, disruptive and eventually successful business models?
Luckily both questions have been answered. Clay Christensen has described the answer to the first question in his book The Innovator’s Dilemma. Go read it, it is really good.
Steve Blank and Eric Ries have built a framework called The Lean Startup to answer the second question.
This slide deck explains the innovators dilemma, how startups build businesses and what corporates can learn from them. It merely scratches the surface but it is a start for now. Tell me what you think in the comments.
One of the great irony of successful companies is how easily they can fail. New companies are founded to take advantage of some new technology. They become highly successful and but when the technology shifts, something new comes along, they are unable to adapt and fail. This is the innovator’s dilemma.
Then there are companies that manage to survive. For example, Kodak survived two platform shift, only til fail the third. IBM has survived over 100 years. What do successful companies do differently?
#DTR8: The New Innovation Paradigm for the Digital Age: Faster, Cheaper and O...Capgemini
In this edition of the Digital Transformation Review, we examine how organizations can create sustainable and successful innovation strategy, drawing on our global panel of industry executives and academics.
We focus on four key themes:
Which digital innovations should be on organizations' radar screens?
How should companies promote innovation and embed it into their culture?
What lessons can we draw from organizations that are stand-out innovators?
What is the role and impact of innovation centers, including the Capgemini Consulting-Altimeter Group report, "The Innovation Game: Why and How Businesses are Investing in Innovation Centers".
The New Innovation Paradigm for the Digital Age: Faster, Cheaper and OpenJon Nordmark
How Iterate Studio helps multinationals embrace Open Innovation is featured in Capgemini Consulting's 8th Digital Transformation Review (Oct 2015), pages 44-50. Other topics include Machine Learning and AI (University of Oxford), Innovating through Open Data, Robotics, Intrapreneurship (by Telefonica), Innovation Centers (by Capital One), Frugal Innovation (University of Cambridge), and more. -- Digital Transformation Review 8th Edition, Capgemini Consulting ( https://www.capgemini-consulting.com/digital-transformation-review-8 )
The "Genesis: Idea Stage" ebook explains the phase where the journey starts for every startup: the idea stage. This eBook is the first part of the "Startup Master Class" series covering the idea, problem/solution fit, product/market fit and scaling stages.
One of the great irony of successful companies is how easily they can fail. New companies are founded to take advantage of some new technology. They become highly successful and but when the technology shifts, something new comes along, they are unable to adapt and fail. This is the innovator’s dilemma.
Then there are companies that manage to survive. For example, Kodak survived two platform shift, only til fail the third. IBM has survived over 100 years. What do successful companies do differently?
Digital Leadership: An interview with Tim O’ReillyCapgemini
Digital Leadership: An interview with Tim O’Reilly Founder and CEO of O’Reilly Media on to understand more about the latest wave of digital disruptions and how companies can and should react.
TBWA quote compilation on change on mad-blog.commad blog
Some Brands don't like change.
Change doesn't much care.
Today the people live in the network era,
while lots of brands stick in the industrial age,
relying on industrial strategies, tactics & metrics.
If brands don't want to loose touch with their customers they must stop walking the industrial walk and change the ways how they operate and communicate.
But how?
An answer is swirling around in bits and pieces, as lots of different, savvy people already shared interesting and inspiring thoughts about how brands should change.
We simply put those statements togehter to unfold the whole story.
Source: mad-blog.com
The Ipsos Strategy Partner Group works with the top 50 clients of the firm looking ahead to identify what's next for their businesses around the world.
Attending the Contagious conference is inspiration for new client conversations.
Start Innovating Already: 13 Poisons to Open InnovationLisa Thorell
An somewhat irreverant intro to Open Innovation for advanced beginners. The presentation discusses 13 poisons (and their antidotes) to Open Innovation.
Companies covered include AirBNB, Best Buy, LudoBites,Netflix, NPR, Starbucks, Saatchi & Saatchi, RelayRides and Threadless.
Similar to 22 unexpected things about digital innovation that have changed your business (20)
Caso real innovación clase master EDEN_vll 16 17 nov 2012Marta Dominguez
Trabajo de innovación sobre un caso real de pyme. Realizado por los alumnos del Master en Digital Business de la Escuela de Negocio de Valladolid en mi clase de gestión de innovación.
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Agenda de la jornada: http://camaracantabria.com/agenda_actividades/descargas/cursos/829prog.pdf
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22 unexpected things about digital innovation that have changed your business
1. 22 unexpected
things that Digital
Innovation has
changed in your
business
Origin of ideas . The new
unicorns. Competition . The
other Valleys . Transformation
By MARTA DOMINGUEZ
3. 1
It´s the innovation,
Stupid!
To innovate is to exploit an idea
commercially. Any idea that is new.
Ideas in isolation are never to be
called innovation but creativity. New
means advance for consumers. Some
examples: Technical advances are
Internet, broadband and smartphones.
Non-technical advances are non-
traditional distribution and low cost.
models.
Image courtesy of Jeyp
4. 2
True innovators
True innovators act like giraffes: they
emerge from the forest. True innovators
can think without constraints from the
market or their current customer base.
Many companies mistakenly call what
it´s just a good product innovation.
Image courtesy of Pablo_marx
5. 3
Ideas
The good and
The bad
Ideas can be selected 1) By hygienic
attributes 2) Like an entrepreneur and 3)
Like an intrapreneur. A good hygienic
idea is one that solves a problem and is
applicable, relevant and deliverable. A
good entrepreneurial idea is original,
uses technology and is profitable. A good
intrapreneurial idea is one that has a big
market, a sound margin and has been
tested with clients.
Image courtesy of Rob-qld
6. 4
One
of the three
To innovative your business must be one
of the three: 1) Better, 2) Easier or 3)
Cheaper.
Better Easier Cheaper
Image courtesy of The-i-thread.com
8. 5
Disruptive
Google glasses, 3D printers and big data
are often thought of disruptive
innovations. But disruptions can only be
verified in rear view. If five years from
now any of these great technologies 1)
has changed the strategy gear of other
companies and 2) has put upside down
an entire industry, then they have proved
disruptive. No losers, no disruption.
Image courtesy of Digitalnc
9. 6
It´s the value,
not
the price
Here´s the experiment. Some parents
come everyday late to your school to pick
up their kids. Tweak the experience: Tell
them next time they are late they will pay
a 10 $ fine per each 30 minutes of delay.
At the end of the week I guarantee you´ll
have a big piggy bank and a full class of
kids waiting. The important lesson:
consumers are eager to pay any price
worth value.
Image courtesy of Teegardin
10. 7
The simplest
format of
a business model
A good business model must solve a
problem, have customers, generate
income, as well as be scalable. In short, a
good business model is one that creates
true value to a customer. There is no
business model in bringing water where
there is water.
Image courtesy of Gapingvoid Art
11. 8
Pizza rule
for
market size
Your market size is always much smaller
than the total available market. I called it
the “pizza rule”: never expect a big pizza
but a small pizza. You must feed from
your potential market not the total
available market.
Image courtesy of The-i-thread.com
Pizza Rule
Your
potential
market
13. 9
The pricing
Problem
Paying for what you want is ok. Paying
for things you don´t want is not ok.
Welcome to the context of abundance in
Internet! We were 6 billion people in
2011. Then: 3 billion had a mobile phone
and 1 billion had Internet. Now: We are
over 7 billion and 2 billion have Internet.
Joichi Ito (MIT and Creative Commons)
says “in the future consumers will be like
sponsors”. Till then a problem remains
unsolved: how to price consumers?
Image courtesy of Nasa
14. 10
Fear is good
for innovation
You choose the ideas you want to work
on. Innovation is a game of resisting fear.
But fear is also good. Fear helps you with
“your (business) first times”: starting a
project, dealing with the irrational...
Innovation is a path of uneasy moments.
You need to pass those steps to
(hopefully) get to transformation.
Image courtesy of Gapingvoid Art
15. 11
Competition
DO exist
Most of entrepreneurs and innovators
rather don´t look at competitors.
Finding there is a competing innovative
idea is bad news. But knowing it is good
news. Innovators can learn about 1)
deceases similar failed businesses died
from, 2) what is a good growth rate in
their area, 3) who is competing with you
outside your business
Image courtesy of Gezric
16. 12
A tech trend
Victim?
Most people feel they are always late for
big tech trends. Here are three possible
strategies. “The academic model”: go and
make lists of influential people to follow.
This includes investors, startups, tech
news journalists, Stanford and MIT
professors. “Against the tide model”: go
and look for unsolved problems. Mark
Cuban says: “Look where others are not
looking”. Finally, “Being late but nailing
it”: Best is better than first. Think of
Facebook, Google, Apple, Ford, Boing,
Quora and Tumblr.
18. 13
Valley of
Death
You start your idea. Then between the 19
and 22 months the curve of interest
stagnates. Fresh ideas are like TV show
scripts: episode one thrills and early
adopters get interested, but then you
have to probe the idea is worth to the
mainstream.
Image courtesy of The-i-thread.com
19. 14
Your product
is fiction
Lisa Gansky says “any new idea you start
is a fiction product”. To create an original
thing means doing a puzzle. There are
technology pieces. And there are non-
technology pieces: Do customers want it?
Does a market exist for it? Pricing? Did
early adopters tell you any clue for
adding new customers? Who I should
partner with? Many people use a shortcut
“The bestseller strategy”: they launch
many short and low cost projects hoping
that one of them will make it.
Image courtesy of Greenplasticamy
20. 15
At your service
Here is a new customer service paradigm.
Prior to social networks clients were at
the service of a company. With social
networks it is the company that is at the
service of the customers. Customers now
click the search box. If they like the
opinions they find… they will trust you.
21. 16
On pivoting
Making decisions is not for dumb people.
To pivot to a new model is not a piece of
cake. It takes loads of courage. Sarah
Lacy (Pando) says: “I criticize
euphemisms like to pivot. Few startup
leaders are able to recognize they made
an error”.
Image courtesy of Nicolas Raymond
23. 17
On cockroaches
Startups should be like cockroaches. A
famous quote by Paul Graham
(YCombinator) says: “Apparently the
most likely animals to be left alive after a
nuclear war are cockroaches, because
they're so hard to kill. That's why you
want to be as a startup, initially. Instead
of a beautiful but fragile flower that
needs to have its stem in a plastic tube to
support itself, better to be small, ugly,
and indestructible.”
Image courtesy of Tom Spinker
24. 18
The F Generation
Hackers are the new heroes to a
generation of millenials that enter the
workforce. Gary Hamel called them “the F
generation”. Instead of hierarchies, fixed
tasks and closed groups the new
employees will demand open companies.
Users (and not the bosses) will have the
power.
25. 19
Students
for a lifetime
Sebastian Thrun saw it first: “the very
pattern of employment is changing. A few
generations ago, a single job often lasted
for a lifetime. In 2012, the average job
tenure was 4.6 years. Tech start-ups like
Airbnb, Lyft, and Uber are using freelance
employment models to disrupt
hospitality, transportation, and many
other industries. As a result, workers are
under increasing pressure to keep their
skills current. This has enormous
implications for the educational needs of
the global population.”
Image courtesy of jdlasica
26. 20
Crucial
Imbalances
Kodak had on its peak over 140,000
employees. Instagram had 13 employees
when it was sold to Facebook.
Technology and Internet has been good
for our society and our world. But new
voices from Internet sceptics are arising.
Is technology killing our middle class as
Jaron Lanier defends?
27. 21
Innovating on the
move
Ideation is an important but insufficient
part in innovation. “To act in innovation
you have to ideate new things”, we were
told. But innovation means solving
problems. Innovation is more than that
unique time that you started your
business. Innovation is not sole harvest.
Image courtesy of El Roto
28. 22
Design Thinking is
the new black
Design thinking is like Lego bricks: blocks
to work on original concepts. Map,
Explore, Build and Test.