Denver advertising rate card. Digital display 20" screen (animated, static or full motion video) 1/10 ad 2 minutes loop 12 advertisers max 24/7, 21,600 spots 4 week period on 234 screens exposed to 4.4 million passengers

1. DENVER
INTERNATIONAL
AIRPORT
Advertising & Partnerships
Rich Multimedia Technologies Presents,
RAMM
Rapid Advance Marketing Media (RAMM) (312) 436-0500

2. – Monthly Passengers: 4,456,033
– Monthly Impressions: 26,736,201
– Annual Passengers: 53,472,402
– Annual Impressions: 320,834,412
Market Destinations
Primary Domestic Destinations
– Atlanta, Chicago, Dallas Fort Worth,
Las Vegas, Los Angeles, Minneapolis,
Phoenix, Seattle, Salt
Lake City, San Francisco
Primary International Destinations
– Canada, Frankfurt, London, Mexico
Three midfield concourses make up the DIA
complex. Passengers are screened in a central
location in the Main Terminal and then
transported via a rail system to three different
passenger concourses (A, B, and C)
DIA, North American Airport Rank: 5th
13th busiest in the world
Total Ticketed Passengers 53,472,402
Total International Passengers 1,714,185
Total Domestic Passengers 51,758,217
Total Number of Terminals 1 (3 Concourses)
Total Number of Airlines 16
Rapid Advance Marketing Media (RAMM) (312) 436-0500
Airports Council International Data

3. Concourse
/ Terminal
Airlines % of Monthly
Domestic
Passengers
Monthly Domestic
Passengers
% of Monthly
International
Passengers
Monthly
International
Passengers
Concourse A AeroMexico, Air Canada, AirTran
Airways, Alaska Airways,
American Airlines, British Airways,
Frontier Airlines, Great Lakes
Airlines, JetBlue Airways,
Lufthansa Airlines, Mexicana
Airlines, Icelandair
25% 1,107,422 2% 88,594
Concourse B United Airlines, US Airways 41% 1,816,173 2% 88,594
Concourse C Delta Air Lines, Southwest Airlines 30% 1,328,907 0% 0
TOTALS: 96% 4,252,502 4% 177,188
Entertainment Destinations Denver Frequent Flyer
(Index)
Denver Business Frequent Flyer (Index)
Denver Broncos 204 305
Disney World (Orlando) 310 240
International Soccer Match 219 194
Sea World 230 152
Times Square 321 415
Universal Studios Florida 364 304
Denver Frequent Flyer Positions Index
Legal 294
Architecture & Engineering 274
Arts, Design, Entertainment, Sports,
& Media
222
Computer & Mathematical 217
Community & Social Services 203
Life, Physical, & Social Sciences 182
Management 168
Healthcare Practitioners & Technical 168
Education, Training, & Library 161
Personal Care & Service 153
Denver Business
Frequent Flyer Positions
Index
Architecture & Engineering 459
Legal 450
Personal Care & Service 293
Military Specific 229
Computer and Mathematical 226
Management 220
Arts, Design, Entertainment, Sports,
& Media
192
Sales 192
Business Operations Specialists 186
Community & Social Services 164
Travelers Profile
Rapid Advance Marketing Media (RAMM) (312) 436-0500

4. Frequent
Flyer
Business
Frequent Flyer
Male 56% 71%
Female 44% 29%
Race Frequent Flyer Business Frequent Flyer
White 86% 86%
Black 4% 3%
Asian 3% 3%
Other 7% 9%
Race Frequent Flyer Business Frequent Flyer
White 86% 86%
Black 4% 3%
Asian 3% 3%
Other 7% 9%
Education Frequent Flyer (Index) Business Frequent Flyer (Index)
College Graduate + 169 193
Post Graduate Degree 188 230
Household Income Frequent Flyer (Index) Business Frequent Flyer (Index)
$75K - $99.9K 127 146
$100K+ 202 262
$150K+ 220 275
Airport Travelers Demographics
Free Domestic & International Calling
Rapid Advance Marketing Media (RAMM) (312) 436-0500

5. Digital Display Rate Card
Airport
Location
New Fixture Description Number of
units
4 Week Period
Net Rate
Concourse A Digital display 20" screen static or video
1/10 ad every 2 minute rotation
43 $3,000
Concourse B Digital display 20" screen static or video
1/10 ad every 2 minute rotation
99 $8,000
Concourse C Digital display 20" screen static or video
1/10 ad every 2 minute rotation
14 $1,000
Arrivals
Level 5
Digital display 20" screen static or video
1/10 ad every 2 minute rotation
45 $3,250
Departures
Level 6
Digital display 20" screen static or video
1/10 ad every 2 minute rotation
33 $2,300
Run of
Network
Digital display 20" screen static or video
1/10 ad every 2 minute rotation
234 $15,000
Digital display 20" screen (animated, static or full motion video) 1/10 ad 2 minutes loop 12 advertisers
max 24/7, 21,600 spots 4 week period on 234 screens exposed to 4.4 million passengers
Rich Multimedia Technologies Presents, Rapid Advance Marketing Media (RAMM) (312) 436-0500

6. Voice message 12 second Sponsor
Voice branded message for a free domestic or international call,
additional brand at 1 min. warning that the call will end. Sponsored, "free
call brought to you by"
Audio Post Message Delivery
The post voice branded message is delivered to the number called, it
can last up to 30 seconds domestic or international delivery, Sponsored,
"Service provided by"
Charge station branding Sponsor
Each time a consumer plugs in an electronic device into our system it
identifies the device type and brings up a sponsored Interstitials
message, "this free charging service brought to you by"
Hot Key Direct Dial
There are five hotkeys that can create an immediate call to action or
direct 1800 Dial, a menu or designated phone line with sub menus. Base
fee plus Guaranteed CPM
Cell Phone Banner Ads
Delivered right to smart phone
Marketing on a
Guaranteed CPM
Voice message
Audio Post Message Delivery
Charge station branding Sponsor
Banner Ads
Base Fee plus Guaranteed CPM
Hot Key Direct Dial
Guaranteed CPM
$4.00 to $10.00
Rich Multimedia Technologies Presents, Rapid Advance Marketing Media (RAMM) (312) 436-0500
Guaranteed CPM Delivery