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Fleet Telematics Executive Summary A review of an emerging technology Authors: Curtis V Palmer Deidre Etheridge John Schlichter
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is Telematics? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Typical Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Automotive Industries, “Telematics at a glance” (November 1999) The Reduction in EMS Notification Times for Fatal Crashes Source: NHTSA (1998) Example companies:
Additional Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Automotive Industries, “Telematics at a glance” (November 1999)
Future Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sources: NEXIQ - Diversified Software Industries ATX Technologies (October 2001)
Telematics Market Forecasts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sources:  UBS Warbug – London (August 2001) Booz, Allen & Hamilton (August 2001), Frost & Sullivan (September 2001)
Telematics Market Growth Projections Source: Telematics Research Group (September 2001) Telematics is faster growing than other related industries
Historical Telematics Market Projections ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: SRI Consulting (May 1997)
Different Value Chains ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: SRI Consulting
Different Value Chains ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: SRI Consulting
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
Impact of Fleet Telematics ,[object Object],[object Object],Source: eyeforauto.com (July 2001)
Fleet Telematics Uses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where Does Fleet Telematics Fit? Telematics Safety & Security In-Car Entertainment Satellite Radio Enhanced 911 Asset Tracking GPS Vehicle Tracking Fleet Management Personalized Audio Broadcast  Fleet Telematics Street Maps
Fleet Telematics “Five Forces” Analysis ,[object Object],[object Object],Current:  Moderate  Trend:  Stable  Threat of New Entrants ,[object Object],[object Object],[object Object],Current:  Low  Trend:  Decreasing Supplier Power ,[object Object],[object Object],Current:  Moderate  Trend:  Growing Rivalry ,[object Object],[object Object],[object Object],Current:  High  Trend:  Decreasing Buyer Power ,[object Object],[object Object],Current:  Moderate  Trend:  Growing Threat of Substitutes
Fleet Telematics Forecasts Source: Allied Business Intelligence, Inc. (circa 12/99)
Benefits of Fleet Telematics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source:  International Transport Workers' Federation (July 1997)
More Benefits and ROI of Fleet Telematics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source:  Key measurable customer results, GeoCom TMS website
Potential Pitfall – turns out to be a non-issue ,[object Object],[object Object],[object Object],Source: Information Week (August 2001)
Customer Demand for Fleet Telematics ,[object Object],[object Object],[object Object],[object Object],Source: “B2B Telematics is Ready Now”, eyeforauto.com (August 2001)
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
Players in the Industry Value Chain Service Delivery Sales & Marketing Wireless Delivery Software Technology Device Manufacture Customer Support
Potential Corporate Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fleet Telematics Industry Sustainability ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: R. Kazanjian, Goizueta Business School
Indications of Intended Vertical Integration ,[object Object],[object Object],[object Object],[object Object],Source: Dr. Lars Kreul, President and CEO, Wingcast, eyeforauto.com (August 2001)
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
Recent Liquidity Events in Fleet Telematics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Wall Street Journal Europe (July 2001) Trafficmaster.co.uk website (February 2001) Logistics Management & Distribution Report (July 2001)
Recent Liquidity Events in Fleet Telematics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusions ,[object Object],[object Object],[object Object]
Conclusions ,[object Object],[object Object],[object Object]

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Fleet Telematics Exec Summary

  • 1. Fleet Telematics Executive Summary A review of an emerging technology Authors: Curtis V Palmer Deidre Etheridge John Schlichter
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  • 8. Telematics Market Growth Projections Source: Telematics Research Group (September 2001) Telematics is faster growing than other related industries
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  • 15. Where Does Fleet Telematics Fit? Telematics Safety & Security In-Car Entertainment Satellite Radio Enhanced 911 Asset Tracking GPS Vehicle Tracking Fleet Management Personalized Audio Broadcast Fleet Telematics Street Maps
  • 16.
  • 17. Fleet Telematics Forecasts Source: Allied Business Intelligence, Inc. (circa 12/99)
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  • 23. Players in the Industry Value Chain Service Delivery Sales & Marketing Wireless Delivery Software Technology Device Manufacture Customer Support
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Editor's Notes

  1. From table found in “Telematics: Technologies, Trends and Markets – Executive Summary“, 9/2001, page 8
  2. From table found in America’s Network, 12/1/1999, page 76+