2014 Corporate Sponsorship Packages
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The document describes various corporate sponsorship packages for the 2014 U.S. Army All-American Bowl, including platinum, gold, silver, and bronze levels. The platinum package costs $10,000 and includes radio commercials, public address announcements, tickets, and other marketing benefits. Over 200 events surround the annual bowl game week. Statistics on the bowl game's television viewership, attendance, and social media following are also presented. Contact information is provided for those interested in the sponsorship opportunities.
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2014 Corporate Sponsorship Packages
- 1. CORPORATE SPONSORSHIP PACKAGES At the Alamodome, San Antonio, TX Saturday, January 4, 2014 Produced by All American Games, a Sports Marketing Company www.usarmyallamericanbowl.com
- 2. The U.S. Army All-American Bowl (USAAB) is recognized as the premier high school all- star game in the nation. The Bowl has expanded in recent years to become the nation’s largest celebration of the tradition of high school football and now includes top- notch high school marching band members, band instructors, athletes, coaches, cheerleaders and loyal fans. 2 U.S. Army All American Bowl
- 3. Each year there are over 200 events that surround the game and are part of Bowl Week including: Selection Tour Marching Band FBU (Foot Ball University) Camps National Combine Coaches Academy Skills Challenge Eat-Off-Competition Welcome BBQ Rotary Awards Dinner Riverwalk Boat Parade Cheerleading Competition Army Strong Zone Bowl Game Bowl Week Games The Autograph Zone and so much more. . . Each year there are over 200 events that surround the game and are part of Bowl Week including: Selection Tour Marching Band FBU (Foot Ball University) Camps National Combine Coaches Academy Skills Challenge Eat-Off-Competition Welcome BBQ Rotary Awards Dinner Riverwalk Boat Parade Cheerleading Competition Army Strong Zone Bowl Game Bowl Week Games The Autograph Zone and so much more. . . 3 Bowl Events
- 4. 4 Awards Dinner Venue: Alamodome, San Antonio, TX 13 Years running 209 Draft Picks 14 BCS Bowl MVP’s 18 Super Bowl Champions 2,000,000 + Television Viewers (NBC- Live) 40,000 + Game Attendees 53% of Game Attendees are native to the big four: San Antonio, Dallas, Houston and Austin 274,233 Website Hits (Sept. – Jan.) www.usarmyallamericanbowl.com 170 + Media Credentials 2013 Statistics
- 5. Social Media FAQ’s Survey asked: Where did you get the information about the game? 57.66% Website 36.50% Friends and family 31.39% Other 29.20% Facebook 17.52% Online search 16.79% Twitter 6.57% Newspaper Statistics are from Bowl week only (Dec 29 – Jan 6, 2013) Likes + Comments + Shares = 12,539 New page likes = 2,113 Total Reach = 196,730 Mentions + Retweets = 5,868 #ArmyBowl was the No. 3 trending topic Followers gained = 2,591 Photos + likes + comments = 4,986 Followers Gained = 698 New Videos = 15 Total Views = 71,014 Click to View Official Pages: Facebook Twitter YouTube Instagram (APP): ArmyAllAmericanBowl
- 6. 6 • Two (2) 30-second radio commercials on local radiocast of 2014 U.S. Army All-American Bowl • Four (4) 10-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Full-page ad in 2014 U.S. Army All-American Bowl Game Program • Recognition in Army Strong Zone outside the Alamodome • Company logo displayed on U.S. Army All-American Bowl website (www.usarmyallamericanbowl.com) • Signage displayed at 2014 U.S. Army All-American Bowl Host Hotel (Signage provided by sponsor) • One (1) eight-foot table set-up in Alamodome on concourse level for product display, per Alamodome approval • Opportunity for company employees/customers’ kids to be ball carriers • Game Day Suite & Catering (for up to 25 people) at USAAB • Fifty (50) premium mid-field reserved tickets for USAAB • Five Hundred (500) general admission ticket vouchers Platinum Sponsorship
- 7. 7 • Two (2) 15-second radio commercials on local radiocast of 2014 U.S. Army All-American Bowl • Two (2) 10-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Half-page ad in 2014 U.S. Army All-American Bowl Game Program • Recognition in Army Strong Zone outside the Alamodome • One (1) eight-foot table set-up in Alamodome on concourse level for product display, per Alamodome approval • Game Day Suite & Catering (for up to 25 people) at USAAB • Twenty-five (25) premium mid-field reserved tickets for USAAB • Three Hundred (300) general admission ticket vouchers Gold Sponsorship
- 8. 8 • Two (2) 15-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Half-page ad in 2014 U.S. Army All-American Bowl Game Program • Signage displayed at 2014 U.S. Army All-American Bowl Host Hotel (Signage provided by sponsor) • One (1) eight-foot table set-up in Alamodome on concourse level for product display, per Alamodome approval • Two Hundred and Fifty (250) general admission ticket vouchers Silver Sponsorship
- 9. 9 • Two (2) 30-second radio commercials on local radiocast of 2014 U.S. Army All-American Bowl • One (1) 10-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Half-page ad in 2014 U.S. Army All-American Bowl Game Program • Five Hundred (500) general admission ticket vouchers Bronze Sponsorship
- 10. 10 Platinum$10,000 Gold $7,500 Silver $5,000 Bronze $3,500 Investment
- 11. 11 Heather Harrington Proterra A D V E R T I S I N G 5055 Keller Springs Road, Suite 560 Addison, Texas 75001 Phone: 972-732-9211 X110 E-Mail: Heatherm@proterraadvertising.com For more information WWW.USARMYALLAMERICANBOWL.COM WWW.PROTERRAADVERTISING.COM