The document describes an app called iHomework that is being developed to help students struggling with homework connect with peers and teachers for assistance. It would allow students to get help from others who have completed the same assignments anytime and anywhere through an internet connection. The app would use social networking features and provide tools like calculators and whiteboards to help explain homework. It aims to be free to users but include ads to advertise other apps in exchange. The developers have researched that students would prefer if free but included ads and may pay up to 69p if a fee was required.

1. iHomework
By
Caitlin, Katie and Sadiyah

2. iHomework
Who? Students and teachers
What? Students doing homework
When? Anytime
Where? Anywhere with internet connection
Why? Students struggling with homework, need help off
peers
Background

3. You leave your homework to the last minute but then don’t
understand it and you have no one to get help from.
Therefore you don’t complete it and get a detention.
Specific Problem

4. How can you get help with your homework when
you don’t have a peer or teacher to help at home?
Core Question

5. You need help with your homework, you ask one of
your parents or brother/sister, they don’t know
the answers because they haven’t been in your
class. You can contact one of your peers or a
teacher who have been in that class learning the
same thing.
Key Statement

6. Our team iHomework, are developing a mobile app to help
students who are struggling with homework to access help
through their peers and teachers through the use of social
networking.
Mini Pitch

7. Some of the things that I have learnt about my users are
that they wouldn’t be prepared to pay for this app, they
would rather have it for free yet have
Adverts. Some users said that if they were to pay for this
app then they would pay 69p. They have also said that
they think that it is a good idea and that they would
definitely use it if it was on the market and would
recommend it to other people.
Summarise

8. One of the most popular apps on the market is ‘HomeWork’.
It has a very high rating and is fairly similar to our app.
However, this app doesn’t fully solve the problem, it gives
resources to help you with you homework but doesn’t give
you easy contact to peers and teachers. This app doesn’t
help you as much as our app can. Our app will help you get
in contact with your peers and teachers for help. It does
provide resources but it helps a lot more than the
‘HomeWork'
Apps on the Market

9. Our app is completely focused around homework, but we feel
that our app is a more appealing way of getting help with
homework through social networking. Instead Of researching
for hours on end, they can just simply check their updates or
classes, and see who has completed the homework that they
are stuck on. Then, they could message them and the other
student could use the helpful tools and resources that we
provide to explain it the best possible way they can.
Students can organise their contacts into different classes if
they wish to.
Overview

11. Georgia is a 14 year old user of our app, she is really
struggling with her homework and her parents can’t help
her, she goes on the iHomework app, looks through her
contacts and sees that Katie has completed the homework.
She contacts her and Katie uses the useful tools to explain
it to her. Georgia can now successfully complete her
homework.
App Users

12. Our app is designed to help you with your homework
through social networking. By connecting you to your fellow
students and teachers. It gives you other resources like
calculators and whiteboards etc. you can make group chats
with the people who are in your classes and ask them for
help. You would know who to ask as you can set your
statues to how you found the homework and it would let
your peers know who to ask. You can make your own profile
as well.
Flow

16. Our app collects data of the homework's you’ve completed
during the week and at the end of the week it makes pie
charts and graphs to show you the weeks homework’s. You
can share theses to Facebook and other social networking
sites. This way it advertises our app for free.
Data, Content and Technical
Feasibility

17. We have planned to make our app free but include
adverts of other apps. However, if we were planning to
make people to pay then we would charge about 69p.
Business Models

18. One of the three main marketing activities we will do is to
ask schools to start using it. This way the amount of users
using it, will increase as well as that the school will have an
increase of pupils finishing their homework on time and
understanding it. Also, we are going to advertise it on other
apps and advertise theirs on ours, that is if we are not
charging to buy the app. Including, we could ask networks
like Facebook and Twitter to promote it as we will promote
theirs by letting students share things from our app on to
the social networking sites.
Three Marketing Activities