Where would we be without SMS, BBM, Facebook, and MP3s? Youth discovered them first. Find out what’s hot and what’s not in the Youth Mobile Age in this webcast presented by Graham Brown from mobileYouth. mobileYouth tracks emerging trends and culture amongst young mobile consumers worldwide for clients from telecommunications and handset OEMs to sports brands, soft drink labels, banks, ad agencies, record labels, television channels, online social networks, game companies, and a whole array of youth-focused brands.

1. The Youth Mobile Age: Understanding Trends Among the Mobile Youth for 2011 Find out what’s hot and what’s not in the Youth Mobile Age. Graham Brown , Founder of mobileYouth will give you insights on… > Market Size - How big is the USA mobile market and how does that break down in terms of average spend per young person? > How Youth Communicate - How do young people influence one another, what is their preferred medium, building advocacy, fans for your brand, and trust? > Youth Innovation & Dialogue - The mobile trends in 2011 in what young people do and how they impact how you should be marketing to Youth.

2. AMA Webcast: The Youth Mobile Age - Understanding trends among the mobile youth for 2011 Presenters: Graham Brown, Founder, mobileYouth Alli Libb, Moderator, American Marketing Association Sponsored by: The audio portion of today’s presentation is available via broadcast audio. You can also dial in to hear audio: Participants (US & Canada, Toll Free): 800.945.9434 Participants (International): +1 212.231.2907

3. Register on the AMA Website

4. Housekeeping Items Recording A recording of this presentation will be sent to you within a couple of days Slides A link to the slides will be sent to you within a couple of days Twitter Please reference hash tag: #AMAAquentMY , when tweeting about this webinar