This document appears to be an annual report from a distance education program that provides information on enrollment numbers, student demographics, technology usage, the learning experience, and student services. Key findings include an analysis of enrollment growth, the gender, age and ethnicity of online students, their motivations for taking online courses, and their satisfaction with aspects of the online learning experience. The report also describes a four generation model for evolving online student services, from information presented from an institutional perspective to services designed to establish relationships through personalized recommendations and real-time interaction.