1. Helping Students at California Colleges

3. We believe in more academic freedom for faculty members based on individual access to quality instructional material and creative choice.

4. We are committed to making higher education more affordable and accessible for students through promoting, investing and teaming with both non-profit and corporate partners.20millionminds

6. Disruptive Web 2.0 technologies will lower barriers of access and affordability.

8. Faculty attention will turn to student-centric learning and assessment based on personalized learning platforms.

11. whenever

12. wherever

13. multi-task

14. networked

15. trans-media navigators

16. crowd wisdom

17. specific information

18. limited availability

19. institutional access

20. single focus

21. proprietary users

22. proprietary platform users

23. expert drivenRise of personalized learning leveraged off instructors and students

24. 20millionminds Digital Textbook Sales

26. At community colleges, textbooks comprise 75% of the total cost of school.

27. The average textbook costs 20% more in the United States than it does in the United Kingdom.

28. When a new textbook edition is published, it is 12% more expensive than the previous textbook edition.

29. “New” editions cost 45% more than used old editions.

30. Average length between publishers issuing “new” editions is 3 years.

32. State budget cuts for higher education.

33. Federal student aid funding not keeping up with need/students more dependent on loans.

34. Changes in the textbook industry/internet.

35. Shorter edition cycles/bundling

36. Price increases

37. Growth of used book market/rentals

39. Average weight of backpack:

40. Male 11 lbs. 10 oz

41. Female 10 lbs. 8 oz

42. Percentage of students who report back pain= 53.3%

43. Average Weight of one Regular Textbook= 4.4 lbs

45. 20millionminds Soaring Text Book Costs Chart 2: Consumer Price Index and Selected Components, 1978 – 2008 (1978 = 100)

47. The average textbook profit margin is 22%

48. Over 50% of college books stores are private, for-profit companies

49. Barnes & Noble and Follett Corp. own about 30% of all of the college bookstores in the U.S.

51. 20millionminds An Example: CA Student Costs

52. 20millionminds What is the Problem? Higher education is behaving like the recording and movie industries.

53. The Affordable Future of College Textbooks Slide adapted from Online Schools at Online Schools.org

55. Customizable

56. Open content, post-publication peer review

57. Personalized for local conditions

58. Targeted in-depth material

59. Timely

60. Integrate research findings into curriculum quickly

61. Addresses multiple learning styles

63. Non-Customizable

64. Closed content, pre-publication peer review

65. Standardized content

66. Generic material

67. Dated

68. Unlikely so

69. Assumes a uniform learning style

70. CostlyVS.

71. The Seven ’s The Seven C’s 21st Century Lifelong Skills Adapted from Toward Learning Societies by Bernie Trilling 20millionminds

72. 20millionminds The Cost of Open Books Slide adapted from Online Schools at Online Schools.org

73. 20millionminds The Price Goes Down Slide adapted from Online Schools at Online Schools.org

74. 20millionminds 20 Core Community College Courses Collaborative Statistics Elementary Algebra Reading & Composition Chemistry Physics Anatomy Physiology U.S. History Algebra II Psychology Political Science Public Speaking Biology Spanish Sociology Pre Algebra Composition II Philosophy Health Science Accounting

75. 20millionminds Statewide Savings: Move to Open Source Books $2 Billion New Book Purchasers / 20 Courses $1 Billion Used Books Purchasers / 20 Courses Full-Time 1.2 Million Students $1.3 Billion New Book Purchasers / 10 Courses $480 Million Used Books Purchasers / 10 Courses Part-Time 1.6 Million Students

76. 20millionminds How Would Students Use Open Books? Slide adapted from Online Schools at Online Schools.org

77. Type Your Heading How Would Faculty Use Open Books Adapted from OER Glue 20millionminds

79. How they are packaged (bundles)

80. How they are procured, sold, rented or delivered

82. Promoting rental programs (MN and IL have funded rentals)

83. Convening task groups/study/policy recommendationsAdjusting education tax and student aid policy. ALL ACTION TO DATE MISSES THE POINT!

85. 65% of students don’t buy all of the required course materials

86. 77% of faculty say publisher sales representatives do not volunteer prices for textbooks

87. Only 40% got an answer when they directly asked

89. 20millionminds Where Students Find Information on Materials Source: Student Watch 2010, Student Attitudes and Perceptions: A Comprehensive Analysis on Textbooks and Course Materials

90. 20millionminds The Past Emerging Trends: Paper to Pixel “At every crossway on the road that leads to the future each progressive spirit is opposed by a thousand men appointed to guard the past.” - Count Maurice Maeterlinck

92. Open Educational Resources Movement finds its business model. OLI, Learning Registry, Obama Administration, Non-Profit On-Line Learning and Semantic Search.

93. Rise of Value-Added Multimedia Content. Bonus content, format clarity, discount pricing, rise of apps.

94. Container-less Education. Content shifts to smaller, autonomous pieces and rise of more content publishing tools.

95. The new 4R’s. Reuse, Redistribute, Revise and Remix. Those who share will win-- proprietary systems will lose.