Presentation given at the Like Minds Social Commerce Immersive, London, Weds. 9th Feb. 2011. Part of the Like Minds series of events for Social Media Week London
1. Social Media to Social Retailing - Ian JindalLike Minds
Presentation given at the Like Minds Social Commerce Immersive, London, Weds. 9th Feb. 2011. Part of the Like Minds series of events for Social Media Week London
Social networks are well-established, as is e-commerce, but it’s only now that we’re seeing the meshing of the two and a great deal of hype around the possibilities. This report charts how retailers and other brands are using the social graph to engage consumers wherever they may be—creating more personal, accessible experiences—and to amplify word-of-mouth.
“Social Commerce” examines three key trends: the rise of Facebook commerce (retailers selling directly on Facebook), overlaying the social graph on e-commerce sites and introducing that social graph to the brick-and-mortar world. It looks at what innovative retailers and others are doing in these areas, as well as what’s driving each trend and the significance and potential for marketers. It also spotlights things to watch in this space, from apps that enable sharing while shopping to Facebook Credits.
In addition to desk research, we interviewed experts and influencers in research, technology and business, and conducted a quantitative survey in the U.S. and the U.K. The survey used SONAR™, JWT’s proprietary online research tool, to poll 971 adults aged 20-plus from May 20–June 1, 2011.
1. Social Media to Social Retailing - Ian JindalLike Minds
Presentation given at the Like Minds Social Commerce Immersive, London, Weds. 9th Feb. 2011. Part of the Like Minds series of events for Social Media Week London
Social networks are well-established, as is e-commerce, but it’s only now that we’re seeing the meshing of the two and a great deal of hype around the possibilities. This report charts how retailers and other brands are using the social graph to engage consumers wherever they may be—creating more personal, accessible experiences—and to amplify word-of-mouth.
“Social Commerce” examines three key trends: the rise of Facebook commerce (retailers selling directly on Facebook), overlaying the social graph on e-commerce sites and introducing that social graph to the brick-and-mortar world. It looks at what innovative retailers and others are doing in these areas, as well as what’s driving each trend and the significance and potential for marketers. It also spotlights things to watch in this space, from apps that enable sharing while shopping to Facebook Credits.
In addition to desk research, we interviewed experts and influencers in research, technology and business, and conducted a quantitative survey in the U.S. and the U.K. The survey used SONAR™, JWT’s proprietary online research tool, to poll 971 adults aged 20-plus from May 20–June 1, 2011.
Social Media & E-commerce (How social commerce works)Alexandru Rada
A quick brief about the beginning of social commerce and how it is related to existing social media and e-commerce.
Please feel free to follow me on @alexandrurada or visit my site at http://alexrada.com
How social can drive your e commerce businessFalcon.io
Social media is a great forum for brands to advertise their products and influence the purchase decision. With recent developments in social e-commerce, social media now also allows consumers to purchase their favorite products seamlessly, and without leaving the social network of choice. This session will help you uncover the power of social e-commerce, and how you can implement it into your marketing strategy.
E-Commerce and Social Business - What a business owner should know about SEO,...Elizabeth Quintanilla, MBA
E-Commerce and Social Business - What a business owner should know about SEO, Social Media, Email Marketing, and more ..
Presented At Austin, TX Economic Business Growth Incubator (EGBI) on 2/14. Really enjoyed teaching the class to highly motivated bootstrap entrepreneurs! - Elizabeth Quintanilla
Social Media & E-commerce. What works, what doesn't and why. A smartphoto caseYannick de Bièvre
This is a presentation created for the Social Media Day about Social Commerce on 12 may 2015 in Ghent.
More info: http://www.socialmediaday.be/conference/smdaybe-social-commerce/
The presentation has a lot of animation and video inside, which won't be visible through slideshare. Feel free to contact me for the full presentation.
Twitter: @yannickdebievre
Effect of Social Media on e-Commerce in IndiaHarish Kotra
Any commercial transaction conducted electronically on the internet is called e-Commerce. Weird right? For us e-Commerce is Flipkart, Amazon, Snapdeal, Myntra and others. Not just these websites but a BookMyShow, Uber, Ola, MeraEvents, Explara, Insider are all e-Commerce websites.
E-Commerce and Social Media started more or less during the same time. Social media platforms like Facebook, Twitter started to gain traction as Facebook launched its own advertising platform while e-Commerce was beginning to gain more attention with Flipkart growing in India. E-Commerce took to Social Media as a fish to water.
E-Commerce Chap 7: soCiaL, MoBiLe, and LoCaL MaRKeTinG (D3 A 2018)Shandy Aditya
Berdasarkan buku Loudon, K. C., & Travel, C. G. (2014). E-Commerce: Business, Technology, Society. New Jersey: Pearson Education.
kali ini kita akan membahas chapter 7: soCiaL, MoBiLe, and LoCaL MaRKeTinG (D3 A 2018)
Video Presentation Link:
https://youtu.be/dCZf7XolhqA
Combining the topic of virality with the theme of ‘Wellness’, we take a look at how virality cannot be achieved simply with the press of a button or high ad spend, but with a dedicated social media strategy to encourage reach and engagement.
5. Social Commerce Platforms - Markus Karlsson, ComrzLike Minds
Presentation given at the Like Minds Social Commerce Immersive, London, Weds. 9th Feb. 2011. Part of the Like Minds series of events for Social Media Week London
The Data Driven Approach To Making The Most Of Social MediaTeleperformance
Today’s most successful brands leverage the power of social media to give life and a personalized touch to their interactions with shoppers. But a truly great campaign is impossible without a deep analysis of how shoppers are feeling, what shoppers feel about a brand and products, and how happy they are with purchases (and why).
How to build a global passion brand: Insights from the 2013 Social@Ogilvy Bra...Ogilvy Consulting
Every day people have millions of conversations about brands around the world. Many of these are advocacy mentions that help brands significantly amplify their marketing.
Research suggests that up to 80% of reach from marketing campaigns now comes from network amplification through advocacy. This means brands that can’t generate substantial advocacy will simply pay more to market less efficiently than those who make advocacy a brand priority.
Social@Ogilvy analyzed 7 million brand social mentions across 4 countries (Brazil, China, UK, US) and 22 brands (with data from partners CIC, Salesforce Marketing Cloud, and Visible Technologies) to analyze the key drivers of advocacy. Find out more in this report or visit social.ogilvy.com/Advocacy2013
SAAL C - 14:45 - Exploding Your E-Commerce Strategy with Social Recommendatio...PerformanceIN
With the news that 84% of global consumers now trust personal recommendations over any other form of traditional advertising, it's clear the industry needs to sit up and pay attention to the full potential of peer-to-peer advising on social.
Evidence suggests advertisers could be doing more in this area. As despite many believing that social networks can drive incremental sales, an understanding of the interactions taking place around their companies is arguably limited.
In this presentation, Peter Janes, founder of social marketplace Shopa, will discuss how brands can join the conversation and place social interactions at the heart of a truly effective e-commerce strategy.
Social Commerce : E-Commerce and Social MediaVijay S Paul
Social Commerce, the mix of E-commerce and Social Media has been in focus the past couple of years. With the Indian E-Commerce market expected to reach $20 Billion by end of 2015, there lies a huge possible market for various businesses to grow.
The following slide is from my presentation at KMM College of Management Studies, Ernakulam as part of their "National Seminar on Emerging Trends in Ecommerce".
Social Media & E-commerce (How social commerce works)Alexandru Rada
A quick brief about the beginning of social commerce and how it is related to existing social media and e-commerce.
Please feel free to follow me on @alexandrurada or visit my site at http://alexrada.com
How social can drive your e commerce businessFalcon.io
Social media is a great forum for brands to advertise their products and influence the purchase decision. With recent developments in social e-commerce, social media now also allows consumers to purchase their favorite products seamlessly, and without leaving the social network of choice. This session will help you uncover the power of social e-commerce, and how you can implement it into your marketing strategy.
E-Commerce and Social Business - What a business owner should know about SEO,...Elizabeth Quintanilla, MBA
E-Commerce and Social Business - What a business owner should know about SEO, Social Media, Email Marketing, and more ..
Presented At Austin, TX Economic Business Growth Incubator (EGBI) on 2/14. Really enjoyed teaching the class to highly motivated bootstrap entrepreneurs! - Elizabeth Quintanilla
Social Media & E-commerce. What works, what doesn't and why. A smartphoto caseYannick de Bièvre
This is a presentation created for the Social Media Day about Social Commerce on 12 may 2015 in Ghent.
More info: http://www.socialmediaday.be/conference/smdaybe-social-commerce/
The presentation has a lot of animation and video inside, which won't be visible through slideshare. Feel free to contact me for the full presentation.
Twitter: @yannickdebievre
Effect of Social Media on e-Commerce in IndiaHarish Kotra
Any commercial transaction conducted electronically on the internet is called e-Commerce. Weird right? For us e-Commerce is Flipkart, Amazon, Snapdeal, Myntra and others. Not just these websites but a BookMyShow, Uber, Ola, MeraEvents, Explara, Insider are all e-Commerce websites.
E-Commerce and Social Media started more or less during the same time. Social media platforms like Facebook, Twitter started to gain traction as Facebook launched its own advertising platform while e-Commerce was beginning to gain more attention with Flipkart growing in India. E-Commerce took to Social Media as a fish to water.
E-Commerce Chap 7: soCiaL, MoBiLe, and LoCaL MaRKeTinG (D3 A 2018)Shandy Aditya
Berdasarkan buku Loudon, K. C., & Travel, C. G. (2014). E-Commerce: Business, Technology, Society. New Jersey: Pearson Education.
kali ini kita akan membahas chapter 7: soCiaL, MoBiLe, and LoCaL MaRKeTinG (D3 A 2018)
Video Presentation Link:
https://youtu.be/dCZf7XolhqA
Combining the topic of virality with the theme of ‘Wellness’, we take a look at how virality cannot be achieved simply with the press of a button or high ad spend, but with a dedicated social media strategy to encourage reach and engagement.
5. Social Commerce Platforms - Markus Karlsson, ComrzLike Minds
Presentation given at the Like Minds Social Commerce Immersive, London, Weds. 9th Feb. 2011. Part of the Like Minds series of events for Social Media Week London
The Data Driven Approach To Making The Most Of Social MediaTeleperformance
Today’s most successful brands leverage the power of social media to give life and a personalized touch to their interactions with shoppers. But a truly great campaign is impossible without a deep analysis of how shoppers are feeling, what shoppers feel about a brand and products, and how happy they are with purchases (and why).
How to build a global passion brand: Insights from the 2013 Social@Ogilvy Bra...Ogilvy Consulting
Every day people have millions of conversations about brands around the world. Many of these are advocacy mentions that help brands significantly amplify their marketing.
Research suggests that up to 80% of reach from marketing campaigns now comes from network amplification through advocacy. This means brands that can’t generate substantial advocacy will simply pay more to market less efficiently than those who make advocacy a brand priority.
Social@Ogilvy analyzed 7 million brand social mentions across 4 countries (Brazil, China, UK, US) and 22 brands (with data from partners CIC, Salesforce Marketing Cloud, and Visible Technologies) to analyze the key drivers of advocacy. Find out more in this report or visit social.ogilvy.com/Advocacy2013
SAAL C - 14:45 - Exploding Your E-Commerce Strategy with Social Recommendatio...PerformanceIN
With the news that 84% of global consumers now trust personal recommendations over any other form of traditional advertising, it's clear the industry needs to sit up and pay attention to the full potential of peer-to-peer advising on social.
Evidence suggests advertisers could be doing more in this area. As despite many believing that social networks can drive incremental sales, an understanding of the interactions taking place around their companies is arguably limited.
In this presentation, Peter Janes, founder of social marketplace Shopa, will discuss how brands can join the conversation and place social interactions at the heart of a truly effective e-commerce strategy.
Social Commerce : E-Commerce and Social MediaVijay S Paul
Social Commerce, the mix of E-commerce and Social Media has been in focus the past couple of years. With the Indian E-Commerce market expected to reach $20 Billion by end of 2015, there lies a huge possible market for various businesses to grow.
The following slide is from my presentation at KMM College of Management Studies, Ernakulam as part of their "National Seminar on Emerging Trends in Ecommerce".
This Social Media Survival Guide will give you the tools you need to make smart content marketing decisions as your brand explores the diverse social media landscape. This collection of expert insights, advice, and brand examples outlines the unique characteristics of each channel, helps you identify which platforms and practices are likely to work best for your particular business goals, and offers creative inspiration to ignite more successful and sustainable conversations with your target audience. Read on for an in-depth discussion on 12 of the top social media platforms content marketers are using right now.
30 Marketing growth hack cards taken from the recent blog posts of the smartest cookies in the industry. Crazy, sneaky, happy and weird marketing hacks.
As companies look for ways to grow their user base quickly and at scale, they've turned to the growth strategies made popular by companies like AirBnB, Quora, Facebook and others. Growth Hacking at its core is the discipline of marrying product features with distribution tactics to get massive user growth with very little paid marketing spend. This presentation reviews popular growth hacking case studies, how you can evaluate your product for growth hack opportunities, and how to get your team and product focused on growth for 2013.
Get our designing for viral growth infographic here: http://bit.ly/12badgO
Learn more about digital telepathy here: http://www.dtelepathy.com/
If you want your content marketing to take your business closer to its goals, it helps to have a game plan – a strategic selection of plays you can rely on to help you beat the competition and score points with your target audience. Each year, our Benchmarks, Budgets, and Trends research reveals which tactics marketers are currently using. And while it’s clear that certain platforms and plays are likely to cycle in and out of popularity over time, we’ve noticed an alarmingly consistent trend that seems to impact nearly all of them: Content marketers are experiencing a large gap between using a tactic and getting effective results from it. Our newest Playbook aims to help all content marketers better understand the value proposition of content marketing tactics and achieve greater success with their efforts.
www.checkerboard.com - Presentation given to marketing managers and business owners. Special thanks to my many sources. If you'd like to work with our company, or need additional information on this topic, please contact us!
What is the state of art in Social Media for Business? This presentation shows case studies and gives some tips on how to use Social Media to make business... [University of Economy - Izmir - 02/12/2011]
Shopper power notes slide deck no voice over 3.0Keith Scovell
Shopper Power - Social & Mobile
CPG & Retail Industry
Power Shifts, Shopper Solution Examples, Outlook, Suggestions, Sources
Narration attached to each slide
Eric Swayne, Director of Social Analytics & Insights at M/A/R/C Research, highlighted the business applications of social media at the National Association of Local Advertisers in June 2011.
This is a presentation I give to marketers who are using traditional methodologies to "communicate" with their core audiences. The purpose of this presentation is to educate and introduce traditional marketers and advertisers to the new consumer truths as well as educate them on the basics of interactive marketing and creative standards that fuel consumers conversations.
This is also used as a 101 to traditional agencies that are trying to build a digital culture with in their discipline sets.
Brand As Verb: Principles of High Performing Experience BrandsBen Grossman
80% of leaders say their brands offer a superior customer experience. Only 8% of customers agree. Meanwhile, marketers are tortured by the fact that the number one way people learn about and buy from their brands is the hardest one to control: word-of-mouth. In today’s world of new realities it doesn’t pay for brands to stand by, continuing to trumpet their “creative messaging.” After all, 74% of people advocate for brands by describing their experiences with them. Brands that break through are brands that take action… brands that are more than nouns. Brands must see themselves as verbs.
How to find and communicate your social purpose using PRDora Nikols
Dora Nikols PR & social purpose specialist from Social Mission shows how companies can find their social purpose and promote it in a meaningful way using her Stand For Something Framework.
Today this is important as 89% of consumers would switch brands to one that supports a good cause .
The Socially Powered Enterprise (for #SM201)Eric Weaver
SEATTLE, WASHINGTON, USA - April 15, 2010 - Presentation for the Microsoft Social Media 201 Conference (#SM201) held in Redmond, WA. Audio track to follow within a week.
With the evolution of technology, new platforms of marketing started to emerge.
Traditional marketing became a secondary option for new-age businesses when digital marketing was introduced. It allowed brands to reach their target audience at a much lower cost with a better conversion rate.
5 current digital marketing challenges"
1. A customer-centric marketing campaign
2. Creating engaging content that drives action and brand preference
3. Complying with data privacy and PII regulations
4. Mobile-friendly and mobile first digital assets
5. Omnichannel marketing capability to drive CSat and NPS
Similar to 2. The 6 Dimensions of Social Commerce - Mark Ellis, Syzygy (20)
4. Mobile Social Commerce - Jussi Wacklin, NokiaLike Minds
Presentation given at the Like Minds Social Commerce Immersive, London, Weds. 9th Feb. 2011. Part of the Like Minds series of events for Social Media Week London
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
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Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
4. Definition: Social Commerce
“Selling with Social Media”
Social commerce is a subset of e-commerce that involves
using social media, online media that supports social
interaction and user contributions, to assist in the online
buying and selling of products and services.
Word-of-mouth,
applied to e-commerce.
9. + = €/$
INCREASE TRAFFIC, SALES (CONVERSION)
AND AVERAGE ORDER VALUE
10. BRAND AMBASSADORS
“PEOPLE ARE MORE VALUABLE OWNING AND USING YOUR
PRODUCT/SERVICE THAN THINKING ABOUT BUYING IT”
Paul Srivorakul, Ensogo.com
11.
12. 2 STRATEGIES
SOCIAL MEDIA ON E-COMMERCE ON
E-COMMERCE PLATFORMS SOCIAL MEDIA PLATFORMS
Helping people connect Helping people buy
where they buy where they connect
25. FACEBOOK DEALS (MOBILE)
Geo-located local deal promotions have huge expectations for 2011
Gap offered 10,000 free jeans to the first 10,000 check-ins (then 40% off)
45. Blendtec
Will it Blend (YouTube)
Smiling is consistent with liking, liking is consistent with buying
130,000,000 videos viewed; Home blender sales increased +700% since 2006
46. Starbucks
my STARBUCKS IDEA
Feedback is consistent with caring, caring is consistent with loyalty
Consistent Customer Focus: using Social as an Ideas Platform to improve the product and service
49. SUMMARY
7 KEY POINTERS for 2011
1. EXPERIMENT - START SELLING ON SOCIAL PLATFORMS
2. ADD MOBILE (SHARING) INTO YOUR SOCIAL MIX
3. IMPLEMENT SOCIAL PLUG-INS e.g. FACEBOOK ‘LIKE’
4. UP-SELL WITH REVIEWS AND RECOMMENDATIONS
5. INTEGRATE ‘CHAT’ SO FRIENDS CAN SHOP TOGETHER
6. MAKE YOUR WEBSITE THE SOCIAL FLAGSHIP
7. BRING YOUR OFFLINE BRAND EXPERIENCE ONLINE