Den britiske regjeringen bruker mer enn 250 millioner pund i året på kommunikasjon. Hvordan rettferdiggjør de denne bruken av skattepenger, og sikrer den ønskede effekten? Ved å lage et rammeverk som evaluerer måloppnåelsen legger regjeringens kommunikasjonsfunksjon opp til måling av resultater. På Kommunikasjonsdagen vil Stephen Hardwick gi et innblikk i hvordan den britiske regjeringen bruker disse målingene til å styrke sin troverdighet og innflytelse, gjennom effektive kommunikasjonstiltak.
Stephen Hardwick er direktør for Corporate Communications for HM Revenue and Customs, Storbritannias skattemyndighet, som har 65 000 ansatte og 50 millioner kunder.
Den britiske regjeringen bruker mer enn 250 millioner pund i året på kommunikasjon. Hvordan rettferdiggjør de denne bruken av skattepenger, og sikrer den ønskede effekten? Ved å lage et rammeverk som evaluerer måloppnåelsen legger regjeringens kommunikasjonsfunksjon opp til måling av resultater. På Kommunikasjonsdagen vil Stephen Hardwick gi et innblikk i hvordan den britiske regjeringen bruker disse målingene til å styrke sin troverdighet og innflytelse, gjennom effektive kommunikasjonstiltak.
Stephen Hardwick er direktør for Corporate Communications for HM Revenue and Customs, Storbritannias skattemyndighet, som har 65 000 ansatte og 50 millioner kunder.
Join this free webinar, hosted only once a year, to learn more about the CCVA and the process for applying for and receiving your CVA. Credentialing in any profession increases credibility and promotes career development. Learn about this unique performance-based credentialing program, the process for becoming Certified in Volunteer Administration and how it can benefit you and your organization. Recommended for those with at least 3 years of experience in any setting.
Jakarta Founder Institute - Indonesian Startups, Global NetworkThe Founder Institute
Sanny Gaddafi provides an overview for the vision and the formula of success for the 2011 Jakarta, Indonesia Founder Institute session. Sanny summarizes the positives of going through the Founder Institute process.
This content was produced for the 2011 Jakarta Spring semester of Founder Institute by Founder Institute mentor Sanny Gaddafi, social network expert and founder of FUPEI. Check out his Linkedin:
https://www.linkedin.com/in/sagad
DATIS CEO, Erik Marsh, reveals the preliminary findings from our 2019 Executive Priorities Survey. Find out how Health and Human Services (HHS) executives are addressing their current workforce management initiatives and which strategies they’re implementing to overcome common industry challenges related to employee engagement, recruiting and retention, and the drive towards digital.
Many organizations view incentive programs as the primary solution to driving sales results. While true, it is only the tip of the iceberg. While top performers will often stretch to win the trip, the real leverage lies within the middle 60% of the sales organization. Rewarding top achievers is critical to a retention strategy, but driving middle performers to shift to increase their results by just 5% can reap a 70% gain in overall sales results.
Why an agile, distributed organisation makes sense and how to build it.
- Change is the NEW NORMAL
- How to change
- „Check & action“ over „See & mend“
- Remote is not distributed (a warning)
- Action recommendations
Norman Hansen, markedsdirektør i Creuna holdt foredrag på Kommunikasjonsdagen 2015. Han fortalte om Fly med oss – en uforglemmelig reise over Norge, en kampanje Creuna hadde for Avinor. Kampanjen involverte og engasjerte folk til å delta på en opplevelse som skulle synligjøre Avinors samfunnsoppdrag. Teknologien ble brukt på en innovativ måte der dialogen med brukerne ble brukt til å styre reiseruta.
Ovind, sjef for Forsvarets mediesenter (FMS) var foredragsholder på Kommunikasjonsdagen 2015. Han fortalte om hvordan FMS startet arbeidet med å bygge nytt kommunikasjonskonsept i 2010, omdømmeutfordringene var mange internt og eksternt. Han delte hvordan de har jobbet strategisk med forankring på toppnivå og hvilken betydning et omfattende innsiktsarbeid fikk for gjennomføringen.
Join this free webinar, hosted only once a year, to learn more about the CCVA and the process for applying for and receiving your CVA. Credentialing in any profession increases credibility and promotes career development. Learn about this unique performance-based credentialing program, the process for becoming Certified in Volunteer Administration and how it can benefit you and your organization. Recommended for those with at least 3 years of experience in any setting.
Jakarta Founder Institute - Indonesian Startups, Global NetworkThe Founder Institute
Sanny Gaddafi provides an overview for the vision and the formula of success for the 2011 Jakarta, Indonesia Founder Institute session. Sanny summarizes the positives of going through the Founder Institute process.
This content was produced for the 2011 Jakarta Spring semester of Founder Institute by Founder Institute mentor Sanny Gaddafi, social network expert and founder of FUPEI. Check out his Linkedin:
https://www.linkedin.com/in/sagad
DATIS CEO, Erik Marsh, reveals the preliminary findings from our 2019 Executive Priorities Survey. Find out how Health and Human Services (HHS) executives are addressing their current workforce management initiatives and which strategies they’re implementing to overcome common industry challenges related to employee engagement, recruiting and retention, and the drive towards digital.
Many organizations view incentive programs as the primary solution to driving sales results. While true, it is only the tip of the iceberg. While top performers will often stretch to win the trip, the real leverage lies within the middle 60% of the sales organization. Rewarding top achievers is critical to a retention strategy, but driving middle performers to shift to increase their results by just 5% can reap a 70% gain in overall sales results.
Why an agile, distributed organisation makes sense and how to build it.
- Change is the NEW NORMAL
- How to change
- „Check & action“ over „See & mend“
- Remote is not distributed (a warning)
- Action recommendations
Norman Hansen, markedsdirektør i Creuna holdt foredrag på Kommunikasjonsdagen 2015. Han fortalte om Fly med oss – en uforglemmelig reise over Norge, en kampanje Creuna hadde for Avinor. Kampanjen involverte og engasjerte folk til å delta på en opplevelse som skulle synligjøre Avinors samfunnsoppdrag. Teknologien ble brukt på en innovativ måte der dialogen med brukerne ble brukt til å styre reiseruta.
Ovind, sjef for Forsvarets mediesenter (FMS) var foredragsholder på Kommunikasjonsdagen 2015. Han fortalte om hvordan FMS startet arbeidet med å bygge nytt kommunikasjonskonsept i 2010, omdømmeutfordringene var mange internt og eksternt. Han delte hvordan de har jobbet strategisk med forankring på toppnivå og hvilken betydning et omfattende innsiktsarbeid fikk for gjennomføringen.
Haugnes ga oss på Kommunikasjonsdagen 2015 et skarpt blikk på bransjen vår, pekte på hva teknologidrevet endring innebærer samt ga oss perspektiver på kommunikasjonsfaget.
Høvik, kampanjeleder i Plan Norge var foredragsholder på Kommunikasjonsdagen 2015. Plan har over flere år tatt innovative kommunikasjonsgrep når det gjelder å få tydelig effekt av sine kjernesaker. Siden 2009 har de brukt sin årlige kampanje for å sette søkelys på jenters situasjon i verden - som fornyingsarena. De har kombinert tradisjonell PR og myndighetspåvirkning med eksperimentering i sosiale medier.
Shing, AOLs digitale profet i New York, har sett på vår digitale fremtid. Den er menneskelig! I motsetning til hva man skulle tro, er hans profeti at teknologien kommer til å kreve mer empatisk ledelse og kommunikasjon – og rom for langt flere feil. Han snakker om slutten på kampanjene og starten på samtalene, der oppmerksomhet er den nye valutaen. Digital kommunikasjon er ved et vendepunkt og David Shing peker ut kursen videre.
Myrbråten og Opheim har jobbet med de nye nettsidene til Oslo Kommune. På Kommunikasjonsdagen 2015 holdt de foredrag om hvorfor og hvordan de reduserte innholdet med 90 prosent, gikk fra 60.000 til 6.000 sider, sentraliserte informasjonen og kontinuerlig ba brukerne om tilbakemelding.
Matthews underviser på Arkitektur- og designhøgskolen i Oslo og er en internasjonal foredragsholder, designer og forsker, han holdt foredrag om tjenestedesign på Kommunikasjonsdagen 2015. Tjenestedesign dreier seg om å skape gode og helhetlige opplevelser ved å sette brukeren i sentrum, i samsvar med bedriftens fremtidige strategi. Designmetodikken brukes til planlegge og organisere hele kundeopplevelsen. For kommunikatøren er dette en hjelp til å organisere informasjonen i alle kontaktpunkter. Matthews viser hvordan.
Torp, kommunikasjonsdirektør i DNV GL Oil & Gas holdt foredrag på Kommunikasjonsdagen 2015. Hun fortalte om hvordan DNV GL skaper en sterk teknologiposisjon i et globalt marked, verdi for sine kunder og hvordan de inspirerer til entusiasme for innovasjon internt.
Hoel er prosjektleder for arbeidet med å etablere Difi som kompetansemiljø for innovasjon i offentlig sektor. Hun holdt foredrag på Kommunikasjonsdagen 2015. Hun ga en faglig introduksjon til hvilke deler av kommunikasjonsfaget som er nødvendig for å skape og gjennomføre innovasjon.
Sonberg, partner og daglig leder i ZYNK Communication & Leadership og styremedlem i TV 2-gruppen holdt foredrag på Kommunikasjonsdagen 2015. Han fortalte om hva som avgjør toppleders omdømme og ny metodikk for hvordan posisjonere en toppleder. Sonberg ga også råd om hvordan kommunikasjonsavdelingen kan bli strategisk rådgiver, bistå toppledelsen og bli mer delaktig i påvirke virksomhetens resultater.
I 2015 ble tilliten til Telenorkonsernet satt på prøve gjennom en rekke saker. Telenor ble blant annet utfordret på sine roller som både investor og arbeidsgiver. Disse utfordringene vil strekke seg inn i 2016 og krever både fortsatte svar og konkrete endringer. Samtidig går konsernet gjennom en omfattende, strategisk reise for å sikre vekst i en ny, digital tidsalder. Telenor har en sterk posisjon som global mobilleverandør med 200 millioner kunder men konkurransen hardner til for å vinne folks digitale gunst.
Tor Odland, ansvarlig for global kommunikasjonsstrategi i Telenor Group, forteller hvordan Telenor jobber systematisk med både strategisk endringskommunikasjon og håndtering av utfordringene samfunnet vil ha svar på.
Barcelona prinsippene ble utformet i 2010 og representerte en overordnet veiledning for måling av kommunikasjonsarbeid. I 2015 ble Barcelona-prinsippene oppdatert. Hvorfor trenger vi dem og hvordan kan vi best bruke dem i praksis? Richard Bagnall vil gi innblikk i hvordan kommunikatører kan bevise verdien av arbeidet sitt gjennom å måle det som teller, ikke det som er lett å telle.
Richard Bagnall er administrerende direktør i PRIME Research UK og styremedlem i AMEC. Han har skrevet flere bøker og er medforfatter i boken «Share this and share this too» som er en bestselger om sosiale medier.
Hvordan kan man bruke kundeorientering som et middel for å drive endring i organisasjonen? Ved å se organisasjonen fra utsiden kan man skape mer verdi for kundene, for forretningen og samtidig drive organisasjonen fremover.
Lavrans Løvlie, grunnlegger av Livework, snakker om å takle utfordringer ved å forstå kunder og brukere på en mer helhetlig måte, og viser hvordan dette skaper effekt og verdi for din virksomhet.
Hva skjer når endringsprosesser blir en del av den offentlige samtalen og hvilke kommunikasjonsfaglige vurderinger ligger bak håndteringen av en slik situasjon? Og hvordan utfordre etablerte kommunikasjonssannheter og kanaler?
Kommunikasjonsdirektøren i Innovasjon Norge, Kristin Welle-Strand, gir et innblikk i hva som skjer bak kulissene når omstillingsprosesser i uker fronter landets avisforsider, og strategien for å snu dette. Den ferske kommunikasjonsdirektøren Kristin Welle-Strand har sittet tett på den omfattende endringsprosessen Innovasjon Norge har gått gjennom det siste året.
Hvordan transformere seg fra papir- og tekstarbeider til en digital distributør som behersker både lyd og bilde? Mette Bugge, journalist i Aftenposten, deler sine tips til hvordan du kan holde tritt med et medielandskap i massiv endring. Hun viser deg hvordan du kan jobbe bedre og smartere med sosiale medier og hvilke grep du bør benytte for å få ut dine historier.
Mette Bugge er en av veteranene i Aftenposten og kan skilte med nesten førti års erfaring fra hovedstadspressen. Bugge topper listene blant mediesaker som når ut – både på nett og papir. På Kommunikasjonsdagen skal hun fortelle hvordan. Er det teft eller metode?
Flyktningkrise, økende arbeidsledighet og økonomiske nedgangstider øver press på den norske modellen. Hvilke utviklingstrekk gjør seg gjeldende og hvilke konsekvenser kan de få for velferdsstaten?
Yngvar Åsholt, kunnskapsdirektør i NAV, gir innblikk i utviklingstrekk, utfordringer og mulige veivalg.
Hvilke ideer skal man skal satse på, og hvordan kobler man disse på et samfunn i endring? Hva skjer med ideen når konseptet og historien hele tiden utvikles og endres?
Nina Grünfeld er filmskaper, forfatter og står bak symbolsmykket Coexista, et bevis på fredelig sameksistens blant verdens religioner. På Kommunikasjonsdagen gir Nina sine beste råd for hvordan du kan bruke visuelle virkemidler for å nå frem med budskapet ditt, og hvordan endring kan ta ideene dine nye steder.
Hvordan kan man skape forståelig og relevant innhold for kunden om komplekse tema? KLP har gjennom prosjektet «Redd Kåre» gjort interne endringer som har skapt resultater eksternt. Den nye internkulturen har gitt markant bedre kundekommunikasjon og resultatet er at henvendelsene til kundesenteret er redusert til et minimum. Hvordan gikk de frem for å realisere prosjektet og hva skal til for å skape varig endring og engasjement internt?
Linda Nilsen Methi, kommunikasjonsdirektør i KLP forteller om virkemidlene som ble benyttet og hvordan de gikk frem for å nå målsetningen om bedre kundekommunikasjon.
Verdens grenser forskyves. Smitte skjer på tvers av landegrenser og kontinenter og mellom dyr og mennesker. Hvordan ivaretar og styrker man befolkningens helse? Hvilke strategiske vurderinger ligger bak kommunikasjonen med publikum? Og hva skal til for å skape varig endring?
Camilla Stoltenberg, direktør for Folkehelseinstituttet gir innblikk i hvor skoen trykker mest og hvordan de bygger den nødvendige beredskapen for å møte utfordringene.
At Pragati Leadership, we believe in using a WHOLESOME approach towards the development of a leader or an organization. This is a combination of the spiritual wisdom and practices of the East along with the systems thinking of the West. Thus, creating a profound impact.
This presentation gives an overview of our work and credentials in this area.
Term project ethics ethical business leadership ppt-fall 2016-business polici...Muhammad Asif Khan Awan
it describes the qualities that has been required to become an ethical leader while managing businesses. And how to take most morally valued business decisions which help you attainment of your vision.
Making Organisational Strategy Through Project PeopleLindsay Scott
Making Organisational Strategy Through Project People - a presentation to PMI Portugal, November 2014.
Projects are the tools for implementing the strategy of the organisation and project managers of course manage the projects through to successful completion enabling the organisation to meet their strategic goals.
It sounds simple yet the project management industry the world over still struggles to gain successful outcomes on a regular and repeatable basis.
In this presentation, Lindsay Scott, Director of Arras People, a UK based project management recruitment and careers specialist, focuses on the most important factor for success – the people.
Focusing on the project management skills, competencies and capability across the project management organization, this session takes a look at what organizations are looking and asking for today in their project people and what project practitioners can focus on to ensure they are considered as top talent in any project organization.
Lindsay Scott is a Director at Arras People, working with organisations and project practitioners for over 12 years in programme, project and PMO. She’s also PMI’s Career Columnist for PM Network and Co-Editor of the Gower Handbook of People in Project Management. She can be found on Twitter @projectmgmt and www.arraspeople.co.uk.
Readalong slides used in the Inspired Leadership information session for potential partners, prospects and clients.
Get in touch: angela.del@inspiredleadership.world
Communicators need to take a stand on ethical, transparent, and professional communication in a world where “alternative facts” and “fake news” have become commonplace expressions. 2017 saw one of the biggest cases of ethics in PR since the turn of the century – in the form of the Bell Pottinger scandal. The manner in which numerous global crises were handled, such as United Airlines in the US and Ford in South Africa, has highlighted the role of ethical communication and the importance of robust, transparent and timely PR in building, maintaining and enhancing reputational resilience.
Kristina Fritsvold Nilsen, Vice President Retriever, has started up media analysis as a business area within Retriever, building a department that now counts more than 50 analysts in four countries.
The populous and culturally diverse nations of Asia are glued together by shared interests of economic growth and political influence. How is the evolution of Asian markets like China – and why are they special? How do a handful of influential corporate giants offer a new way of thinking on how brands are built and how reputations are managed?
The future smart cities will offer their citizen’s safe, clean, noise-free and efficient public transportation. However, this transformation is not only about technology, but also heavily impacted by politics, collaborations and communications.
The fourth industrial revolution is not about digitalization alone, but about how digital infrastructure changes our industries, our work and our societies. This change is genuinely different: this time it is exponential, polarizing and combinatorial. Our world changes fast, but our understanding is slow. Our new social dynamics and our new communication tools affect politics, finances and relationships through new media and its exponential and polarizing trends. The global power of new monopolies and the algorithms that run their businesses is the core of the new PR.
Dr. Sarab Kochhar is the Director of Research for the Institute for Public Relations. She has a Ph.D. degree from the University of Florida and significant practical experience working in public relations in her native India and in the US. She is also the associate director of measurement and analytics at APCO Worldwide.
There is a contradiction in the PR industry; many practitioners want a seat on the board, but most of us perform tactical tasks.
What if automation and Artificial Intelligence does not take our jobs but - on the contrary - become the enablers of something new? A no hype talk about the use of automation and AI in day to day PR operations and what it could represent to the profession.
2018 is the 40th anniversary of Chinese Reform and Opening. It’s been 40 years since China opened itself to the world. In these 40 years, China´s economy have grown rapidly from no. 15 in GDP rank in 1978 to no. 2 in 2017. In these 40 years, so many events have impacted the Chinese society tremendously: in 1987, China established connection into Internet; in 2001, China joined WTO; in 2008. These events are the milestones and driving forces behind development of Chinese society, and what has driven the public's cognition, understanding and response to these events, thereby affecting and changing people's behavior and decision-making? That’s the power of communication.
Professor Mohan J. Dutta is Provost's Chair Professor and Head of the Department of Communications and New Media at the National University of Singapore (NUS), Adjunct Professor at the Interactive Digital Media Institute (IDMI) at NUS, and Courtesy Professor of Communication at Purdue University.
Professor Mervyn King is a Senior Counsel and former Judge of the Supreme Court of South Africa. He is Professor Extraordinaire at the University of South Africa on Corporate Citizenship, Honorary Professor at the Universities of Pretoria and Cape Town, a Visiting Professor at Rhodes and the chairman of the International Integrated Reporting Council.
Food is at the heart of the world’s biggest health challenges and a major source of environmental degradation. How do we provide a growing world population with enough healthy and nutritious food without overtaxing the planet?
A power among the emerging countries and also a nation unable to shake off political and economic instability. In the eyes of the world, Brazil oscillates between these two extremes. In a country in which crises have dominated the agenda, ensuring coherent and consistent corporate communication is particularly challenging. Natura, a company which places social and environmental impact on the same level as financial results, faces the additional challenge of communicating the value of sustainable practices as a path towards overcoming crises to its consumers and investors.
What defines a communicative organization - which factors are crucial for the development of an organization where communication creates value? The 3-year research project "Communicative Organizations" based at Lund University in partnership with the Swedish Communication Association, is and was one of the biggest applied research projects in the field of public relations and strategic communication. The main aims with the project is to increase the knowledge about the value of communication for organizations and to deliver new insights about demands and challenges for communication professionals. The empirical data was collected from eleven corporations and public organizations, such as IKEA and the Swedish Police. Differing from earlier research project in the area the empirical focus is not only in communication professionals but on managers in other areas as well as co-workers.
In a world where we are regularly over saturated with content, organisations today must ensure they weave their culture into as much of their internal communication as possible for there to be any chance of effective engagement. Unless employees genuinely believe they belong to a community of co-workers, (including and especially their leaders) who share their values and interests, chances of achieving any sort of engagement cut through will be slim. Effective internal communication must reflect those values and shine a spotlight on and give voice to those co-workers who live them.
In this era of endless content, fake news and a loss of trust, what are the risks facing ethical public relations professionals, and their clients and employers? What are the opportunities? This informative talk will focus on the present and future of technological, trending, and expanding opportunities (and potential complications) within the realm of PR, as well as how industry professionals can make the most of what's around the corner in PR and communications.
Ins’t it stargne how you can raed tihs snetnece eevn tguohh the wdros mkae no sesne?
Our brains are processing the world in ways we are not aware of. Every day hundreds of psychological principles that have been pre-programmed into your brain are governing your decision making and behaviour in ways you might not expect.
By using photos as big data, Gapminder Foundation and Anna Rosling are making everyone’s living condition understandable to all. Imagine the World as a street where the poorest live to the left and the richest to the right. Everybody else live somewhere in between. Where would you live? Dollar Street is a free website with homes on different income levels from all over the World (see gapminder.org/dollar-street).
Amith tells the story about how a group of young professionals built up the Indian PR Community and created the world’s largest residential annual Public Relations conference. The establishment of the community was driven using technology. The results of the community have generated positive impact as a non-profit generating goodwill because of the focus on being true to each other and enchanting the opportunities for the intelligent communicator.
Communications in Asia are heavily influenced by Eastern cultures and philosophies. Alex gives the forum themes an Asian spin and explores a dialectical perspective on Truth, Profit and Intelligence. He discusses topics from the reality of fake news reported by Asian state media, to the cost profitability of communications agencies in Asia and how disruptive technologies can be constructive for the current agency model.
Content creation, media relations and planning were cited as the top three skills in public relations by practitioners in the CIPR State of the Profession survey for 2017. Artificial Intelligence (AI) is already making significant inroads to each of these areas. It is enabling practitioners to work smarter and more efficiently. It is enabling us to deliver more for less, and in time is likely to have a significant implication on labour. It's a situation that is repeated in other profession services such as accountancy and legal.
Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
The Team Member and Guest Experience - Lead and Take Care of your restaurant team. They are the people closest to and delivering Hospitality to your paying Guests!
Make the call, and we can assist you.
408-784-7371
Foodservice Consulting + Design
14. Leadership with communication at
its heart - thanks to A.G Lafley
• Defining the meaningful
outside
• Deciding how you do
business
• Balancing present and future
• Shaping values and
standards
15. What CEOs expect from us
• Forward intelligence
• Externally and internally connected
• Problem-solvers
• Coaches and advisors
• A new, authentic narrative
• Technical competence
17. Four levels of contribution
Society
Corporate
Stakeholder/value
chain/network
Functional
Steyn, 2007; Gregory and Willis 2009
18. To society….
Purpose: Social
orientation
• what is our role in
society?
• what are our
obligations?
• what are the
implications for our
organisation?
Values based:
stakeholder oriented
PR contribution
• maintain legitimacy
• assists strategy
development
• puts performance into
perspective
• builds brand identity
• provide the
organisational sense-
check
ROI on the 80%
21. Defining Character and Values
The communicative organisation has a clear
sense of its ‘DNA’
• Values: which the organisation lives by and guides its
decisions and behaviour.
• Leadership: to model the character and values of the
organisation through decisions taken
• Culture: the processes, structures, collective behaviour and
ways of working that define organisational life. The way
people interact with each other internally and externally.
24. At corporate level….
Financial orientation
• What is the shape of
our business?
• How shall we deploy
our resources?
Internally oriented:
resources and
capability
PR contribution
• Informed decision-
making: listening
• Coaching management
on their comms
responsibilities
• Preserving and building
an authentic
organisational character
25. Articulating Comms as an asset
• Reputation (the opportunity)
• Relationships (the authority)
• Cultural alignment (the reality)
• Not just an economic resource
• A way of being with stakeholders
Articulating Comms as a Competence
Articulating Comms as
organiastional DNA
28. At stakeholder/value chain
level….
Stakeholder and financial
orientation
• Who is or should be
part of the closer
stakeholder
community?
• Who is in our value
chain?
Relationship oriented
PR contribution
• Identifying stakeholder
needs
• Negotiating
collaborations
• Upholding values
• Monitoring performance
• Managing multiple-
stakeholders
30. At functional level….
Societal, organisational and
stakeholder focused
• What are the operational
imperatives?
• How do we implement
efficient and effective
programmes and
campaigns?
Operational competence
Comms Contribution
• Strategic programmes
• Reactive, proactive
and interactive
• Evaluated
32. The core role in four parts
ORIENTER
NAVIGATOR
CATALYST
IMPLEMENTER
33. Why?
• a new business paradigm is emerging
• governance is at its core
• covert and overt accountability
• new issues and risks to be managed
• determines your license to operate
• a different world for CEOs and boards