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Online interactive advertising platform for
higher user engagement and better ROI
Online Advertisement is
becoming more
expensive and less
effective
PRICE
EFFECTIVE
Ad blindness and ad
blocks by users
Low engagement from users
coming from advertising
High competition among
advertisers
Existing advertising
options are rarely
effective
Companies are wasting large chunks of
their advertising budgets and often get
unsatisfactory results on their online
advertising budgets
Effect
Price
It takes a lot of time to optimize ads
via A/B testing
Adjusting targeting to make sure the
right audience receives your message
Continuous retargeting after users
visit a website
It takes many efforts
to make advertising
work
All Pain No Gain
Most often, stakeholders are
not happy with the ROI from
online advertising
It takes too much time and
effort to optimize advertising
campaignsThere is not enough insights
from advertising campaigns
about customers
ROI
1World Online has on average 4 times better
conversion than regular banner ads.
Users are getting engaged with questions they are interested
in and gain immediate value after sharing their opinions
(tokens and stats on how other people voted)
Ads are getting optimized depending
on what exactly the target audience
is interested in and how they vote on
polls
Advertisers get detailed statistic
data about their audience profile
and preferences that can be used
in improving online positioning
4x
1World Provides Insights 1World Customizes Ads
1World Increases Engagement
1 W O R L D
O N L I N E
PaymentCampaign summaryCreate compaign Create interective poll
Pay to create a widget
for you
Create your company
profile in our service
Select the appropriate
widget style
Add poll questions and answer
variants, after that define its
parameters
1 432
How it works
1 W O R L D
O N L I N E
Work on all devices :
1World Interactive ads
Advertiser's website
Publisher's website
Poll-As-An-Ad1
1 W O R L D
O N L I N E
a
b
Your
banner ad
Your
banner ad
Your
banner ad
Your
banner ad
Poll and static banner2 Poll only3 Static banner only4
1 W O R L D
O N L I N E
a
b
a
b
c
a
Singapore Jazz Festival
Event Engagement Program
SingJazz holds an annual music festival in Singapore each March. For the 2016
event, SingJazz wanted to increase audience awareness and ticket sales at the
festival and place the SingJazz brand at the heart of the Singapore music community.
1World developed jazz trivia and general music quizzes to be placed on the
SingJazz site that linked to the ticket sales site for SingJazz. n conjunction with local
media, Singapore Press Holdings hosted a marketing article that ran on the AsiaOne
Show Biz site with 1World tools and sponsorship units included.
Views
Redirects to ticket sales
Poll and quiz responses
Return on investment
1 W O R L D
O N L I N E
FEATURED CASE STUDY
550,000
2,700
4,100
244%
Asgardia Space Nation
Interactive Promotion of Citizens Sign-up
Asgardia is a innovative experimental project by AIRC in close cooperation with European
Union (EU) Space Agency and UNESCO to launch satellites for Data Storage into space
and establish a new entity of Space Nation formed from Earthlings from all countries.
1World tools were deployed on both sides of the campaign to bring in more registrations
via Polls-as-an-Ad approach from widgets running on many Times Group sites in India
and USA and providing smooth transition (upon voting) to the Landing Page with Sign up,
that also was running 1World Polls and showing vote results.
This campaign indicated a 2x – 3x higher than average Display campaign CTR: 1.6% and
even 3.2% on best performing sites / time of the day.
Widget Views* (without bounced traffic)
Redirects to Landing Page
Engagements: Poll responses & clicks on Read-more
Average Click Through Rate (CTR) CTR on best performing sites
1 W O R L D
O N L I N E
FEATURED CASE STUDY
1,700,000 11,400
14,000 1.6% *3.2%
Walmart Survey
Opinion Survey and Influence Program
1 W O R L D
O N L I N E
FEATURED CASE STUDY
Fortune 500 company, a world leading supermarket shopping stores with presence over 11500 locations
in 28 countries. This project was about setting up Walmart stores in certain communities in Florida. Few
in Community were against and had protests.  This campaign helped Walmart through local community
reach out that only 15% were against, but 85% of folks were fully supportive of Walmart stores coming
to their communities. It was hosted on popular local hosting site Naples News and also targeted through
Facebook. 1World successfully helped Walmart to make their case.
1World developed a three question survey asking Oakland Park residents what they think about new
construction, new types of merchandise, and new jobs at the current Kmart site should Walmart move in.
1World organized a debate outlining both sides of an argument regarding whether or not Walmart should
renovate the building.
1World delivered the survey to residents via Facebook using targeted ads, micro-targeting only the local
residents. The ad took residents to a landing page populated with the survey as well as a debate on the
topic.
1World converted results of the survey and debate into infographics for easy review.
1World created a final report and presentation to help Walmart and Smarter Story influence the City
Council judgement.
With World Online you can make the
advertising world better
Ads that motivate people to share their
insights in a gamified way
Ads that are interesting, engaging, and
give real value to potential customers
Ads that are much more effective and
bring a high ROI to advertisers
We look forward to working with you !
USA & North America
Logan Johnson
+1 316 518 1827
logan@1worldonline.com
Europe & Latin America
Klaudia Kostarelas
+1 212 729 1433
klaudia@1worldonline.com
india & SEA
Suraj Sharma
+91 72764 47664
suraj@1worldonline.com
1 W O R L D
O N L I N E

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1World Online Interactive Ads

  • 1. Online interactive advertising platform for higher user engagement and better ROI
  • 2. Online Advertisement is becoming more expensive and less effective PRICE EFFECTIVE Ad blindness and ad blocks by users Low engagement from users coming from advertising High competition among advertisers
  • 3. Existing advertising options are rarely effective Companies are wasting large chunks of their advertising budgets and often get unsatisfactory results on their online advertising budgets Effect Price
  • 4. It takes a lot of time to optimize ads via A/B testing Adjusting targeting to make sure the right audience receives your message Continuous retargeting after users visit a website It takes many efforts to make advertising work
  • 5. All Pain No Gain Most often, stakeholders are not happy with the ROI from online advertising It takes too much time and effort to optimize advertising campaignsThere is not enough insights from advertising campaigns about customers ROI
  • 6. 1World Online has on average 4 times better conversion than regular banner ads. Users are getting engaged with questions they are interested in and gain immediate value after sharing their opinions (tokens and stats on how other people voted) Ads are getting optimized depending on what exactly the target audience is interested in and how they vote on polls Advertisers get detailed statistic data about their audience profile and preferences that can be used in improving online positioning 4x 1World Provides Insights 1World Customizes Ads 1World Increases Engagement
  • 7. 1 W O R L D O N L I N E PaymentCampaign summaryCreate compaign Create interective poll Pay to create a widget for you Create your company profile in our service Select the appropriate widget style Add poll questions and answer variants, after that define its parameters 1 432 How it works
  • 8. 1 W O R L D O N L I N E Work on all devices : 1World Interactive ads
  • 10. Your banner ad Your banner ad Your banner ad Your banner ad Poll and static banner2 Poll only3 Static banner only4 1 W O R L D O N L I N E a b a b c a
  • 11. Singapore Jazz Festival Event Engagement Program SingJazz holds an annual music festival in Singapore each March. For the 2016 event, SingJazz wanted to increase audience awareness and ticket sales at the festival and place the SingJazz brand at the heart of the Singapore music community. 1World developed jazz trivia and general music quizzes to be placed on the SingJazz site that linked to the ticket sales site for SingJazz. n conjunction with local media, Singapore Press Holdings hosted a marketing article that ran on the AsiaOne Show Biz site with 1World tools and sponsorship units included. Views Redirects to ticket sales Poll and quiz responses Return on investment 1 W O R L D O N L I N E FEATURED CASE STUDY 550,000 2,700 4,100 244%
  • 12. Asgardia Space Nation Interactive Promotion of Citizens Sign-up Asgardia is a innovative experimental project by AIRC in close cooperation with European Union (EU) Space Agency and UNESCO to launch satellites for Data Storage into space and establish a new entity of Space Nation formed from Earthlings from all countries. 1World tools were deployed on both sides of the campaign to bring in more registrations via Polls-as-an-Ad approach from widgets running on many Times Group sites in India and USA and providing smooth transition (upon voting) to the Landing Page with Sign up, that also was running 1World Polls and showing vote results. This campaign indicated a 2x – 3x higher than average Display campaign CTR: 1.6% and even 3.2% on best performing sites / time of the day. Widget Views* (without bounced traffic) Redirects to Landing Page Engagements: Poll responses & clicks on Read-more Average Click Through Rate (CTR) CTR on best performing sites 1 W O R L D O N L I N E FEATURED CASE STUDY 1,700,000 11,400 14,000 1.6% *3.2%
  • 13. Walmart Survey Opinion Survey and Influence Program 1 W O R L D O N L I N E FEATURED CASE STUDY Fortune 500 company, a world leading supermarket shopping stores with presence over 11500 locations in 28 countries. This project was about setting up Walmart stores in certain communities in Florida. Few in Community were against and had protests.  This campaign helped Walmart through local community reach out that only 15% were against, but 85% of folks were fully supportive of Walmart stores coming to their communities. It was hosted on popular local hosting site Naples News and also targeted through Facebook. 1World successfully helped Walmart to make their case. 1World developed a three question survey asking Oakland Park residents what they think about new construction, new types of merchandise, and new jobs at the current Kmart site should Walmart move in. 1World organized a debate outlining both sides of an argument regarding whether or not Walmart should renovate the building. 1World delivered the survey to residents via Facebook using targeted ads, micro-targeting only the local residents. The ad took residents to a landing page populated with the survey as well as a debate on the topic. 1World converted results of the survey and debate into infographics for easy review. 1World created a final report and presentation to help Walmart and Smarter Story influence the City Council judgement.
  • 14. With World Online you can make the advertising world better Ads that motivate people to share their insights in a gamified way Ads that are interesting, engaging, and give real value to potential customers Ads that are much more effective and bring a high ROI to advertisers
  • 15. We look forward to working with you ! USA & North America Logan Johnson +1 316 518 1827 logan@1worldonline.com Europe & Latin America Klaudia Kostarelas +1 212 729 1433 klaudia@1worldonline.com india & SEA Suraj Sharma +91 72764 47664 suraj@1worldonline.com 1 W O R L D O N L I N E