This document provides motivation and advice for college students. It discusses the financial benefits of obtaining a college degree and earning potential over a lifetime. Various types of motivation are explored, including intrinsic vs. extrinsic motivation and having an internal locus of control. Specific habits are recommended for college success, such as attending class, reading textbooks, using college services, and limiting outside employment. Persistence is emphasized, with the message that small consistent steps lead to achieving big goals over time.