[2024]Digital Global Overview Report 2024 Meltwater.pdf
10 content marketing tips
1. 10 Tips to Jump-Start Your
Content Marketing Strategy
JAIME WHITE
SOCIAL MEDIA CSI
http://onlinecrimelab.com
2. #1: Establish Your Credibility
Quality content is the key
to establish your credibility
with your target audience.
It allows you to showcase
your expertise, knowledge
and dedication to the
people you are trying to
help.
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3. #2: Deepen Your Business
Relationships
Not only does content
help you attract and gain
trust with new prospects,
it helps deepen that trust
with your current
prospects and customers.
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4. #3: Plan Your Topics Ahead of
Time
Good content planning
always makes content
creation much easier.
Brainstorm and plan your
topics ahead of time, so
you can zoom through the
creation phrase.
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5. #4: Think Multimedia
Think outside the box with
your content.
Create videos, take photos and
design graphics.
Give out templates,
spreadsheets, worksheets,
mindmaps, flowcharts and
more.
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6. #5: Try Product-Focused Content
If you want to sell
products, creating content
about products can help
you achieve the
conversions you’re looking
for.
Think product reviews,
comparisons and
demonstrations. http://onlinecrimelab.com
7. Tip #6: Don’t Do It All Yourself
Nobody ever said you
had to create all your
own content.
Hire ghostwriters, guest
writers, use PLR, share
other people’s videos
and more.
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8. #7: Keep a Notepad
Always keep a notepad
handy for whenever
content ideas strike.
Keeping a running list of
ideas will make your
content planning much
easier.
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9. #8: Add Credibility
Your readers like to see
that you know what you’re
talking about. Add
statistics, quotes and
references to your content
readily.
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10. #9: Use Visual Appeal
You can have the greatest
content ever, but if it
doesn’t have visual
appeal, you’ll lose your
audience immediately.
Use:
subheadlines,
short paragraphs,
bullet points,
images and
anything that will grab and http://onlinecrimelab.com
keep your reader’s attention.
11. #10: Publish Regularly
For best results, publish
content regularly. Satisfy
your audience’s need for
great content.
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12. Need ideas for great content?
Get My Must-Have
Easy-Reference
Blueprint
for Endless Content
Ideas
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