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07 don corleone’s mafia linked in business networking tips
- 1. Don Corleone’s 12 Mafia
Business Networking Tips
For Growing Your LinkedIn Connections
By Mark D. Yates
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©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 2. Mafia Business Networking Tips # 1
Quotations Taken From The Godfather Movie - Don Corleone Family
“Keep your friends close and your enemies closer.”
The Godfather Don Corleone.
Linkedin Expert Interpretation:
In professional business networking your friends are
your business connections and your enemies are your
competitors. LinkedIn (LI) allows you the opportunity
to keep your friends close and your enemies closer.
2
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 3. Mafia Business Networking Tips # 2
“Just when I thought I was out, they keep dragging
me back in again.” The Godfather Michael Corleone.
Linkedin Expert Interpretation:
Every time I think I have completed my multi business
sector global business network on LI and I step out of
the sheer intensity of Power Networking, a client
from a new business sector pulls me back in again.
3
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 4. Mafia Business Networking Tips # 3
“The promise is, the deal will be so good we can't
refuse.” Sonny Corleone.
Linkedin Expert Interpretation:
As a proactive LI networker you will be inundated with e-
mails offering you all kinds of fantastic business deals
which the author suggests are so good you can’t refuse
them. Guess what? Most scams are based on the premise
of greed and sold on the basis that you shouldn’t refuse
the deal.
4
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 5. Mafia Business Networking Tips # 4
“Without your father's political contacts and personal
influence, the Corleone business loses half its
strength.” Tom Hagan Consigliere to The Godfather.
Linkedin Expert Interpretation:
If you are not seriously connected to major contacts
and/or people of influence on LI then you should connect
with as many POWER networkers as possible. Find many
in the LI Black Belt POWER Networkers group.
5
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 6. Mafia Business Networking Tips # 5
“My business methods are as safe as these things can
be, about five per cent loss. The risk is nothing, the
profits enormous.” Sollozzo Turkish Gangster arch
enemy of the Godfather.
Linkedin Expert Interpretation:
As you build your Linkedin contact base you will be
contacted by many unscrupulous spammers offering you
unlimited earnings from joining their outrageous business
schemes. Guess what? If it walks like a duck and quacks
like a duck, then there’s a very high probability it’s a duck.
6
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 7. Mafia Business Networking Tips # 6
“I’ll make him an offer he can’t refuse.”
The Godfather Don Corleone.
Linkedin Expert Interpretation:
If you are going to stick your neck out and offer your
business contacts an offer they can’t refuse, then make
sure it’s a genuine offer, otherwise your business contacts
will desert you in their droves.
7
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 8. Mafia Business Networking Tips # 7
“The Godfather never asks a second favour when he has
been refused the first. Understood?”
Tom Hagan Consigliere to The Godfather.
Linkedin Expert Interpretation:
It’s a sad, but true fact that most inexperienced business
networkers take far more than they give, and it is this
single factor that prevents high volumes of people
connecting with them on LI. Occasionally I’ll ask a business
favour of someone on LI. If they refuse I’ll flag them as a
‘negative’ contact and never ask them for another favour.
8
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 9. Mafia Business Networking Tips # 8
“I need a friend who has people in high places.”
Sollozzo Turkish Gangster arch enemy of the Godfather.
Linkedin Expert Interpretation:
• See previous point 4.
9
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 10. Mafia Business Networking Tips # 9
“Never let anyone outside the family know what you
are thinking.” The Godfather Don Corleone.
Linkedin Expert Interpretation:
Every professional Power Networker I know works to their
own carefully crafted business networking growth plan.
These plans contain ideas, tactics, goals and key
performance indicators. Many Power Networkers belong
to elite niche groups or families.
I’ve never known any Power Networker share their
growth plans with anyone outside their family.
10
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 11. Mafia Business Networking Tips # 10
“It will cost.” Tom Hagan Consigliere to The Godfather.
Linkedin Expert Interpretation:
All forms of professional business networking costs you
something. LI has cost me time, effort, energy as well as
finance. If you want to create and leverage a
professional business network, then these are the
foundation blocks of your Investment.
11
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 12. Mafia Business Networking Tips # 11
“Blood is a big expense.” Sollozzo Turkish Gangster
arch enemy of the Godfather.
Linkedin Expert Interpretation:
Ever heard the phrase, ‘sweating blood?’ If you have
aspirations of building your professional LI network to
between 25,000 to the LI maximum of 30,000, then be
prepared to sweat buckets of blood on a daily basis.
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©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 13. Mafia Business Networking Tips # 12
“We’ve known each other for years, but this is the first
time you come to me for help.” The Godfather Don
Corleone.
Linkedin Expert Interpretation:
Most professional business networkers fail to fully leverage
their business contacts. The real reason a Power Networker
operates, is to help others 90% of the time, with a 10%
expectation of a return. Never be afraid to ask your
contacts for help. You will often be pleasantly surprised.
13
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 14. Mafia Business Networking Tips
Why the Mafia reference in this presentation?
Type Mafia into the LinkedIn ‘Advanced
Search’ option and see who LinkedIn return
as their # 1 Mafia search result.
Guess what? It’s not Don Corleone
14
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 15. Contact
Mark D. Yates
T: UK 0843 155 0008
E: drmarkdyates@aol.com
15
©2012 Dr. Mark D. Yates. drmarkdyates@aol.com
- 16. Key Words & Key Phrases Used In This Presentation
To enable clients & customers to find me easily & quickly, I have search engine optimised the following
key words & key phrases relevant to me, my Linkedin profile and the professional services I provide .
Linkedin Trainer Independent & Social Media & Business Networking Relevant:
linkedin expert, linkedin trainer, linkedin mentor, linkedin experts, linkedin specialist, linkedin instructor, linkedin advisor, linkedin guru,
linkedin training, linkedin coach, linkedin consultant, linkedin speaker, business networking, lion, top networker, power networker, business
networking specialist, business networking expert, social media specialist, black belt networker, black belt power networker, power
networking, social networks, affiliate marketing, network marketing, lead generation, databases, linkedin film production, linkedin writing,
linkedin articles, linkedin profile scripts, linkedin videos, linkedin screenplays, linkedin expert business mentor, linkedin specialist business
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ecommerce, linkedin guru social media, search engine optimisation,
Business Relevant:
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business mentors, business investment, iib, business angels, entrepreneurs, venture capital, Institute for Independent Business International
IIB, Linkedin Training & Executive Coaching, management consultant & linkedin instructor, management advisor & linkedin coach, business
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event management & linkedin training, risk management & linkedin coach, public speaking & linkedin expert, public relations & linkedin
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Security Relevant:
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