Sit hub is experienced digital marketing Course in provider Delhi. We are proven to be the best training hub in uttam nagar, najafgarh, janakpuri, vikaspuri, nawada, Delhi, India More info: http://www.sithub.in Address: First floor of bikaner sweet, Main Matiyala Road Uttam Nagar, Nearby Nawada Metro Station, pillar no-722. Contact us:+91-11-65178885 / 7210018919 Email:info@sithub.in/ counsellor@sithub.in State:Delhi Country: India

2. What is Digital Marketing ?
Digital marketing is the promotion of products or brands via one or
more forms of electronic media and differs from traditional marketing in
that it involves the use of channels and methods that enable an
organization to analyze marketing campaigns and understand what is
working and what isn’t – typically in real time.

3. Digital Marketing Tools
Organic Social Media
Paid Social Media
Email Marketing
Display Retargeting
Programmatic
Advertising
Website Testing
Video Hosting
Content Creation
Content Curation
Website Analytics
Customer Service
Search Engine Optimization
Affiliate Marketing

4. What is SEO ?
SEO stands for “search engine optimization.” It
is the process of getting traffic from the “free,”
“organic,” “editorial” or “natural” search
results on search engines.

5. Getting your content noticed is harder than ever now that social media
advertising has become really big business. Optimizing for Face book news
feed, using video and reacting in real-time are now required tactics for
successful social media marketers.
But keeping up with organic social is marketing departments’ equivalent
of unfunded mandates.
OrganicSocialMedia?

7. Social media sites aren’t just great for organically reaching and
engaging with your customers; they’re also effective for paying to
promote your brand to large groups of active users. The major social
networks have so much data on their users that targeting can become
extremely granular and effective, which makes social an ideal place to
pay for impressions.
PaidSocial MediaTools

8. Email Marketing Tools
The firstemailwas sent waybackin 1971, so it’s kind of strange to think of how big a part email still plays in our online
marketing strategies. But even though it may be one of the oldest marketing channels, it is by no means one of the most
ineffective. In fact, it was predicted that email marketing would be the top target for increased investment in 2015, which
is why you should look into email marketing software for your business.

9. DisplayRetargetingTools
Have you ever gone to a website, left without
purchasing anything, only to be followed
around by that company’s advertisements
all around the web? These are retargeting
ads, and even if you haven’t heard of
them there’s a good chance that you’ve been
targeted by them in the past. This channel is
incredibly efficient for getting customers
back to your site to make a purchase or
become a lead.

10. Programmatic Advertising Tools
Programmatic advertising refers to the use of software to automate the purchase of media
from both online and offline channels. Two of the largest benefits of using programmatic
media buying solutions are that you can reduce the time you spend finding the best networks
to advertise on, and you gain access to the plethora of data that most of these companies have
access to.

12. VideoHosting Sites
It seems like video has recently
become the next big content
powerhouse brands are taking
advantage of, and with so much
effort needed to create videos it’s
important to make sure you get as
many eyeballs on them as possible.
A solid way to do that is to host
them on some of the popular video
sites which draw in large crowds of
viewers.

13. Content Curation Tools
Weconstantly need to fill our content calendars if we’re going to satiate the growing need to share actionable
insights with our fans and followers. However, we don’t always have the time to put together something unique for
every post we create. That’s why it’s good to have some content cur a t i on tools on hand to help you fill up those
lulls in your calendar.

14. Website Analytics Tools
Many tools out there come with their own performance analytics. For
instance, Sprout Social has socialmediaanalytics that show how your
content performs on a variety of social platforms. However, it’s important
to keep an eye on the data about events that actually take place on your
website.

16. CustomerService Tools
More than ever before customers are turning to online channels to reach out to brands with their inquiries
and complaints. If you’re not there to engage with these customers it reflects poorly on your brand, and you
could lose their business forever. Try one of these customer service tools to streamline your customer service
process and to ensure you’re responding to all of your inbound messages.

17. Affiliate Marketing Tools
Affiliate marketing is the idea of
having regular people advocate your
brand to drive sales; all you have to do
is pay them a percentage of every sale
that they generate. It’s an effective
channel because people tend to trust
friends and brand advocates more than
they trust a company when it comes to
selling. Plus, you only pay for the sales
that they generate.

18. Conclusion

20. SIT Hub, First floor of bikaner sweet,
Main Matiyala Road Uttam Nagar,
Nearby Nawada Metro Station, pillar no-722.
+91-11-65178885 / 7210018919
info@sithub.in/ ounsellor@sithub.in
www.sithub.in

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