Uploaded byShiv Singh
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Web 2.0 and the Enterprise: A Symbiotic Relationship
The document discusses how Web 2.0 and social media have created a symbiotic relationship with enterprises. It outlines 5 reasons for this relationship: 1) social tools like Facebook are increasingly being used in the workplace, 2) principles of trust that make social tools successful personally also apply professionally, 3) small ideas can be as powerful as big ideas in driving change, 4) social graphs can bridge professional and personal networks, and 5) organizations have changed and are allowing all employees to participate in branding and conversations online. The relationship will only strengthen as walls between work and personal lives continue to blur with the rise of social media.
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