Intro to Social Media


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A quick guide to the types of social media and some of the options within each type

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Intro to Social Media

  1. 1. Intro to Social MediaA guide to the neophyte<br />T. J. & Shawn Grubb <br />INFO 600<br />Summer 2010<br />Xavier University<br />
  2. 2. What is this?<br />This was a really small assignment I worked with a colleague in the summer of 2010 for a INFO 600 Course as part of my MBA at Xavier University. <br />Really, this is a darn simple summary for the complete social media neophyte. If you are doing real research, the most useful information might be the sources at the end. Thx, Shawn <br />
  3. 3. What is “Social Media”?<br />Communication<br />Blogs: Blogger, LiveJournal, TypePad, WordPress, Vox, <br />Micro-blogging : Twitter, Yammer, Qaiku <br />Social networking: Facebook, LinkedIn, MySpace, Bebo, <br />Social network agg: NutshellMail, FriendFeed, <br />Events: Upcoming, Eventful,<br /><br />
  4. 4. What is “Social Media”?<br />Collaboration<br />Wikis: Wikimedia, PBworks, Wetpaint<br />Social bookmarking (or social tagging):[7] Delicious, StumbleUpon, Google Reader, CiteULike<br />Social news: Digg, Mixx, Reddit, NowPublic<br /><br />
  5. 5. What is “Social Media”?<br />Entertainment<br />Media and entertainment platforms: Cisco Eos <br />Virtual worlds: Second Life, The Sims Online, Forterra<br />Game sharing: Miniclip, Kongregate<br /><br />
  6. 6. What is “Social Media”?<br />Reviews and opinions<br />Product reviews:, <br />Business reviews: Customer Lobby, <br />Community Q&A: Yahoo! Answers, WikiAnswers, Askville, Google Answers <br /><br />
  7. 7. What is “Social Media”?<br />Multimedia<br />Photography and art sharing: deviantArt, Flickr, Photobucket, Picasa, SmugMug, Zooomr<br />Video sharing: YouTube, Viddler, Vimeo, sevenload, Zideo<br />Livecasting:,, Stickam, Skype, OpenCU<br />Music and audio sharing: MySpace Music, The Hype Machine,, ccMixter, ShareTheMusic<br />Presentation sharing: slideshare, scribd<br /><br />
  8. 8. What is “Social Media”?<br />Brand monitoring<br />Social media monitoring: Attensity Voice of the Customer, Attensity360, Sysomos Heartbeat <br />Social media analytics: Sysomos MAP <br />Other<br />Information Aggregators: Netvibes, Twine (website) <br /><br />
  9. 9. Facts and Figures:<br />What % of the US population uses Social Media?<br />
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  12. 12. Mind Blowing Statistics<br />What % of Facebook users log in each day?<br />50%<br />What is Facebook fastest growing demographic?<br />35 and older (16.5 million adults ages 55 and older engage in social networking)<br />How many Twitter accounts are there?<br />75 Million<br />How many images are on Flickr?<br />+4 Billion <br />How many Wikipedia articles are there?<br />14 Million<br />
  13. 13. Streamlining Social Networking: 7 Tools<br />8Hands -desktop app, organizes your profiles into one place.<br />AtomKeep - Import, synch and merge your profile data<br />FriendBinder – aggregates your existing friends from your networks and displays tem in a single stream of information.<br />FriendFeed – displays a personalized real time feed of what your friends are sharing on social networking sites.<br /> – Updated multiple statuses simultaneously. <br />Pond – Follow your friends, collect information, and share your own.<br />Shareaholic – Customizable browser to share content with over 60<br />
  14. 14. Sources<br /><br /><br /><br /><br /><br /><br /><br />