The document appears to be a study on how viewers observe and remember advertisements. It presents a series of advertisements covering various topics like business, health, relationships, and alcohol. It then asks the viewer questions about which ads would likely be in men's or women's magazines, the first five ads they remember, and how many of those five were sexually explicit. The document concludes by stating that advertisement companies often apply sexual content to ads because consumers will purchase products based on that appeal consciously or unconsciously.
24. Which of these ad’s
would most likely
be in a women’s
magazine?
(Write your responses in the comment area.)
25. Which of these ad’s
would most likely
be in a men’s
magazine?
(Write your responses in the comment area.)
26. What are the first 5
ad’s you
remember?
(Write your responses in the comment area.)
27. How many of the 5
chosen from Question
3 were sexually
explicit?
(Write your responses in the comment area.)
28. Advertisement companies apply
sexual content to many of
their ad’s because they figure
that the consumer will
consciously or even
subconsciously purchase the
product based on that
principle alone.
