Museum Digital Asset
Management and Aggregation
Research Project
Scott Sayre, Sandbox Studios
November 21, 2013

Museum Di...
Goals
• To better understand the current internal and
external landscape of museum digital asset
management.
• Identify in...
Methodology
•

Conducted in-person and phone interviews with 8
cultural organizations.
•
•
•
•
•
•
•
•

•

Cooper Hewitt N...
Survey Respondents – type of museum
(n= 189 full)

Museum Digital Asset Management and Aggregation Research Project

Scott...
Size of Museum - full-time staff

Museum Digital Asset Management and Aggregation Research Project

Scott Sayre Sandbox St...
Survey Respondent Positions

Museum Digital Asset Management and Aggregation Research Project

Scott Sayre Sandbox Studios
Findings
Digital Asset Management

Museum Digital Asset Management and Aggregation Research Project

Scott Sayre Sandbox S...
Finding 1
Most surveyed museums have or are actively
pursuing a digital asset management solution.

Museum Digital Asset M...
Finding 2
Survey respondents see management of
collections photography to be of primary
importance.
Top Departments
1.Coll...
Finding 2
Other museum departments and media
types were seen as a lower priority.
Other Departments
9. Education
10. New M...
Finding 3
Most important features of DAMS for
museums are:
1. Controlled, multi-level access
2. Derivative asset generatio...
Finding 4
Greatest perceived benefits of DAMS in
museums are:
1. Centralized storage
2. Preservation
3. Reducing redundanc...
Finding 5
DAMS adoption can fail if not scoped
properly for the institution and application.
1. Large enterprise level DAM...
Finding 6
The majority of museums are using a wide
range of uncontrolled cloud-based, thirdparty solutions to share media ...
Finding 7
Many museums now how specialized
positions focusing on the digital asset
management issue, including,
• Digital ...
Findings
Digital Asset
Aggregation Projects
(e.g. Digital Public Library (DPA), Google Art Project,
Flickr Commons, Librar...
Finding 9
The majority of museums are very
interested in participating in large external
aggregation projects.

Museum Dig...
Finding 10
Museums interest in participating in external
aggregation projects is primarily based on:
1. Fulfills online ac...
Finding 11
Greatest obstacles to participation in
external aggregation projects are:
1. Time and capacity
2. Copyright iss...
Finding 12
Museums adopting a more open definition of
fair use and public sharing of digital assets.

Museum Digital Asset...
One more interesting finding

Bandwidth is still an issue.

Museum Digital Asset Management and Aggregation Research Proje...
Conclusions
• Digital asset management is finally
gaining traction
• Much work remains on successful
implementation strate...
There’s much more…
Access full results @
sandboxstudios.org/2013DAMS
Add your comments by contacting:

scott@sandboxstudio...
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MCN 2013 Museum Digital Asset Management and Aggregation Survey

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Presentation on initial findings from the 2013 Museum Digital Asset Management and Aggregation Survey

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MCN 2013 Museum Digital Asset Management and Aggregation Survey

  1. 1. Museum Digital Asset Management and Aggregation Research Project Scott Sayre, Sandbox Studios November 21, 2013 Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  2. 2. Goals • To better understand the current internal and external landscape of museum digital asset management. • Identify interest, opportunities and issues related to participating in public facing aggregation projects. • Understand how ARTstor can better serve the museum community through it’s tools and services. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  3. 3. Methodology • Conducted in-person and phone interviews with 8 cultural organizations. • • • • • • • • • Cooper Hewitt National Design Museum Dallas Museum of Art International Center for Photography Minnesota Historical Society Minnesota Digital Library Peabody Essex Museum Terra Foundation for American Art Walker Art Center Conduct online survey of museum field Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  4. 4. Survey Respondents – type of museum (n= 189 full) Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  5. 5. Size of Museum - full-time staff Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  6. 6. Survey Respondent Positions Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  7. 7. Findings Digital Asset Management Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  8. 8. Finding 1 Most surveyed museums have or are actively pursuing a digital asset management solution. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  9. 9. Finding 2 Survey respondents see management of collections photography to be of primary importance. Top Departments 1.Collections 2.Imaging 3.Visual resources 4.Curatorial 5.Exhibits Top Media Types 1.Photography 2.Video 3.Text Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  10. 10. Finding 2 Other museum departments and media types were seen as a lower priority. Other Departments 9. Education 10. New Media 11. Public Relations 12. Events 13. Administration Other Media Types 4. Audio 5. Graphics 6. Design documents Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  11. 11. Finding 3 Most important features of DAMS for museums are: 1. Controlled, multi-level access 2. Derivative asset generation and management 3. Public access options Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  12. 12. Finding 4 Greatest perceived benefits of DAMS in museums are: 1. Centralized storage 2. Preservation 3. Reducing redundancy 4. Controlled access 5. Managing rights Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  13. 13. Finding 5 DAMS adoption can fail if not scoped properly for the institution and application. 1. Large enterprise level DAMS can be too complex for museums. 2. Simple, targeted applications are the most likely to succeed. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  14. 14. Finding 6 The majority of museums are using a wide range of uncontrolled cloud-based, thirdparty solutions to share media internally and externally. (e.g. Dropbox, Google Drive...) Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  15. 15. Finding 7 Many museums now how specialized positions focusing on the digital asset management issue, including, • Digital asset management specialists • Visual resource specialists • Metadata specialists Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  16. 16. Findings Digital Asset Aggregation Projects (e.g. Digital Public Library (DPA), Google Art Project, Flickr Commons, Library of Congress, Artsy, etc.) Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  17. 17. Finding 9 The majority of museums are very interested in participating in large external aggregation projects. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  18. 18. Finding 10 Museums interest in participating in external aggregation projects is primarily based on: 1. Fulfills online access goals 2. Projects intended audience 3. Ease of participation Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  19. 19. Finding 11 Greatest obstacles to participation in external aggregation projects are: 1. Time and capacity 2. Copyright issues Tied for number 3 • Metadata requirements • Ease of exporting data • Potential dilution of brand • Locating images Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  20. 20. Finding 12 Museums adopting a more open definition of fair use and public sharing of digital assets. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  21. 21. One more interesting finding Bandwidth is still an issue. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  22. 22. Conclusions • Digital asset management is finally gaining traction • Much work remains on successful implementation strategies. • More focus is needed on peripheral media assets. Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios
  23. 23. There’s much more… Access full results @ sandboxstudios.org/2013DAMS Add your comments by contacting: scott@sandboxstudios.org @zbartrout Museum Digital Asset Management and Aggregation Research Project Scott Sayre Sandbox Studios

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