Case Study: The building of ArtsConnectEd through strategic digital asset creation, capture and integration

443 views

Published on

Presented at the 2003 World Art Museum Planning Symposium, Bejing, China.

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
443
On SlideShare
0
From Embeds
0
Number of Embeds
35
Actions
Shares
0
Downloads
14
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Case Study: The building of ArtsConnectEd through strategic digital asset creation, capture and integration

  1. 1. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Case Study: The building of ArtsConnectEd through strategic digital asset creation, capture and integration
  2. 2. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China For Museums… Digitization is no longer a task Digitization is a way of working
  3. 3. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China In today’s digital world, Museums can be rich with digital assets if they understand where to capture and apply them.
  4. 4. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Introduction / Assumptions: • Museum Audiences are beginning to expect electronic media as a component of their internal and external museum experiences. • Pre-existing media assets or “archives” are of growing value in meeting these expectations. • Media asset development opportunities occur throughout many areas of museums’ operation. • Museum staff education, procedure and policy can provide future efficiencies in developing media assets.
  5. 5. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Introduction / Assumptions: • Museum Audiences are beginning to expect electronic media as a component of their internal and external museum experiences. • Pre-existing media assets or “archives” are of growing value in meeting these expectations. • Media asset development opportunities occur throughout many areas of museums’ operation. • Museum staff education, procedure and policy can provide future efficiencies in developing media assets.
  6. 6. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Introduction / Assumptions: • Museum Audiences are beginning to expect electronic media as a component of their internal and external museum experiences. • Pre-existing media assets or “archives” are of growing value in meeting these expectations. • Media asset development opportunities occur throughout many areas of museums’ operation. • Museum staff education, procedure and policy can provide future efficiencies in developing media assets.
  7. 7. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Introduction / Assumptions: • Museum Audiences are beginning to expect electronic media as a component of their internal and external museum experiences. • Pre-existing media assets or “archives” are of growing value in meeting these expectations. • Media asset development opportunities occur throughout many areas of museums’ operation. • Museum staff education, procedure and policy can provide future efficiencies in developing media assets.
  8. 8. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Overview of Opportunities: • Collection opportunities • Archive and Access opportunities • Application opportunities
  9. 9. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Collection opportunities Identify all possible areas of contribution: • Survey collection opportunities within all internal functional areas • Identify point person in each area • Differs according to organizational size and structure
  10. 10. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Collection opportunities Contribution areas may include: • Print production • Media production – web updates, audio, video • Marketing and Public relations • Rights and Permissions • Museum store and product development • Photography • Registration • Curatorial • Library/Archives • Education/Public programs
  11. 11. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Collection opportunities Gain control rights and permissions • Develop policy for obtaining all forms of rights and permissions – Including: • Production contracts • Permissions • Copyright • Releases • Develop formal paper trail whenever possible • Educate staff on related legal and policy issues
  12. 12. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Collection opportunities Identify points of opportunity • Develop procedures for identifying collection opportunities on an ongoing basis – Including: • Acquisition • Exhibitions • Events- Performances, Presentations • Publication process • Product development process • Special guest- lectures, interviews, tours • Physical changes/processes • Research and writing • External media coverage
  13. 13. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Collection opportunities Develop formal procedures for creating and/or intercepting media assets Internal or contracted services • Digital audio/video recording • Digital photography • File conversion Procedures • Request copies of externally produced materials
  14. 14. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Mini Case Study: Restoration Online • Live ongoing event • In-depth study of one work of art • Related archives - technical and art historical • Scientific imaging • Photographic, video, and text documentation of restoration process • Community input through questions and answers • Available both online and in gallery The Minneapolis Institute of Arts http://www.artsmia.org/restoring-a-masterwork/
  15. 15. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Collection opportunities Convert existing materials • Identify existing formal and informal media and print archives – Including: • Images – photos, transparencies • Didactics/Labels • Publications • Audio, Film/Video • Archives – notes, manuscripts, letters • Define criteria and policy for evaluating, selecting and prioritizing these archives
  16. 16. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Archive and Access Store all assets in a robust form • Store in non-proprietary, standard digital format whenever possible, convert proprietary formats • Encode at the highest affordable quality even if initial use requires less • Store and backup on reliable “permanent” media whenever possible, off-site back-up recommended • Develop strategies for transitioning storage media on a regular basis
  17. 17. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Archive and Access Access feeds ideas and future opportunities • Centralize collection and storage whenever possible • Develop formal procedure and system(s) for cataloging all assets • Provide distributed access to index and access whenever possible • Integrate and share with other systems whenever possible • Continuously educate staff on the existence and use of these assets
  18. 18. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Applications Identify opportunities for asset use • Train staff to make effective use of media assets • Reference available media assets at the onset of each new project • Consider multiple uses/reuses for every media asset – Including: • Different audiences • Different applications • Different media products • Survey asset strengths for new program ideas
  19. 19. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Case Study: ArtsConnectEd Walker Art Center and The Minneapolis Institute of Arts http://www.artsconnected.org Contains: • Images of and information on thousands works of art from two museums collections • Hundreds of text, audio, video and multimedia archives • Dozens of online educational programs • Specialized toolsets for personalizing content • Integrated library catalogs • Catalog of hundreds of educational materials • Gallery location information “On View” • Links to related external resources
  20. 20. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Case Study: ArtsConnectEd Special Features: • Integrated collections from two different museums • Multiple use media library allows one media file to be used simultaneously in multiple applications • Flashpix allows images to be zoomed and panned • Dynamically updated collection information, site updates when internal systems are updated
  21. 21. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Case Study: ArtsConnectEd Special Features (continued): • Cross collection searching allows all resources to be searched simultaneously • Relational links highlight other related materials • ArtCollector tool allows personal sets of images to be saved and annotated and shared • Search wizard helps users find materials through a simple expert system
  22. 22. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Case Study: ArtsConnectEd Multiple Use Media Archive Media assets within this system support: 1) ArtsConnectEd Web site including ArtCollector 2) Both Museums Web sites 3) Online educational programs 4) Electronic postcards 5) Internal collection management system 6) Internal multimedia kiosk programs
  23. 23. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Case Study: ArtsConnectEd
  24. 24. Sandbox Studios Scott Sayre Ed.D. October 25, 2003 World Art Museum, China Scott Sayre ssayre@sandboxstudios.org

×