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Keynote: The Latest Trends
in Cloud Computing Solutions for the
    Audio/Video (A/V) Ecosystem

                       Bill Kallman, CEO Scayl



                             Email Without Limits
Key Trends
     Content                     Content
     Anywhere                    Protection



     Privacy /
                                 Quality
     Data Loss

                 S o u r c e s : U n d e r 3 0 C E O , Ma r c h 7 , 2 0 1 2
                            Scayl i n t e r n a l i n d u s t r y a n a l ys i s .
                                     Copyright 2012 Scayl
Video booms by 2015



Video min online per seconds   Video users up from 1B   Advanced video traffic 3D and
                                                        HDTV increase 14X
                                                                            Cisco 2 0 1 1
                                                                          Copyright 2012 Scayl
“Video-on-demand,
   IP-TV, P2P and           “Next wave
 Internet video will          is Quality
  account for 90%
 of all consumer IP
                             Video and
   traffic in 2012”              Audio”
            Source: Cisco
                                       Mary Meeker
        Cisco                   Morgan Stanley 2011


                                         Copyright 2012 Scayl
Cloud Usage Models


Private services   Public services   Hybrid




                                          Copyright 2012 Scayl
Cloud Architectures



 Centralized   Federated   Distributed



                                   Copyright 2012 Scayl
Architecture Benefits




                        Copyright 2012 Scayl
Low Cost | High Quality Distribution




        Hybrid clouds with both centralized and distributed services
 that interoperate can provide benefits of speed, unlimited files capacities,
                      privacy and security at low cost.
                                                                     Copyright 2012 Scayl
Distributed Cloud
      A/V Applications
              Direct Delivery of:
              • Secure
              • Monetizable

              Content:
              • Premium (eg 3D films)
              • User Generated
                                    Copyright 2012 Scayl
File Delivery Future
    Today:          Tomorrow:
 Video streams   Secure electronic
                   file delivery
   Mailed out
  rental/kiosk




                                Copyright 2012 Scayl
Today’s Limits
      Limited
      10-25 Mb typically



      Long Waits
      12-20 min for 200 Mb upload



                                    Copyright 2012 Scayl
Scayl Email Without Limits
 1. Speed & Ease Of Use
 2. Privacy and Security
 3. High Quality Media – Low Cost

                                    Email Without Limits
                                           Copyright 2012 Scayl
1. Speed & Ease of Use
                   What if
                Hybridizing
              the cloud could
                reinvent the
               world’s oldest
                 killer app?



                                Copyright 2012 Scayl
Email Dominant Globally
                                E-mail           Social networking


3.1B
Active                            85%
                                                     62%
Mailboxes
International Center                Ipsos 2012
for Integrative Systems 2011.



                                                           Copyright 2012 Scayl
How much Faster?

    2X     VS.
Centralized Cloud
                              10X
                             LAN Settings
   On initial distribution      @ LAN speed
2. Privacy and Security
                    Software based
       “How
 will you deliver
                    File centric
 auditable high
 quality media
                    Already accepted
      at a low      by mainstream
       cost?        studios


                             Copyright 2012 Scayl
Email is the Top Money Maker




      Channels marketers plan to increase spending

                                                 2 0 1 2 Ma r k e t i n g t r e n d s s u r ve y,
                                               StrongMail/ Z o o m e r a n g , D e c 2 0 1 1
                                                                            Copyright 2012 Scayl
3. High Quality– Low Cost
                  How do you
               globally distribute
                 a 3D/HD movie
               or Video Ad easily,
              quickly and securely
                at lowest cost?



                                 Copyright ά
                               DEMO 2012 Scayl
Quality   Cost




                 Copyright 2012 Scayl
Conclusion
  •New services will unify clouds
  •Focus on quality/speed/cost
  •Toward distributed cloud services
  •Toward personal clouds
                                 Copyright 2012 Scayl
Please join us!



                                       Email Without Limits




             Try Scayl–Alpha Exclusive Invite:
              www.scayl.com/alpha

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Scayl- 2012 NAB Keynote Bill Kallman- Cloud Trends

  • 1. Keynote: The Latest Trends in Cloud Computing Solutions for the Audio/Video (A/V) Ecosystem Bill Kallman, CEO Scayl Email Without Limits
  • 2. Key Trends Content Content Anywhere Protection Privacy / Quality Data Loss S o u r c e s : U n d e r 3 0 C E O , Ma r c h 7 , 2 0 1 2 Scayl i n t e r n a l i n d u s t r y a n a l ys i s . Copyright 2012 Scayl
  • 3. Video booms by 2015 Video min online per seconds Video users up from 1B Advanced video traffic 3D and HDTV increase 14X Cisco 2 0 1 1 Copyright 2012 Scayl
  • 4. “Video-on-demand, IP-TV, P2P and “Next wave Internet video will is Quality account for 90% of all consumer IP Video and traffic in 2012” Audio” Source: Cisco Mary Meeker Cisco Morgan Stanley 2011 Copyright 2012 Scayl
  • 5. Cloud Usage Models Private services Public services Hybrid Copyright 2012 Scayl
  • 6. Cloud Architectures Centralized Federated Distributed Copyright 2012 Scayl
  • 7. Architecture Benefits Copyright 2012 Scayl
  • 8. Low Cost | High Quality Distribution Hybrid clouds with both centralized and distributed services that interoperate can provide benefits of speed, unlimited files capacities, privacy and security at low cost. Copyright 2012 Scayl
  • 9. Distributed Cloud A/V Applications Direct Delivery of: • Secure • Monetizable Content: • Premium (eg 3D films) • User Generated Copyright 2012 Scayl
  • 10. File Delivery Future Today: Tomorrow: Video streams Secure electronic file delivery Mailed out rental/kiosk Copyright 2012 Scayl
  • 11. Today’s Limits Limited 10-25 Mb typically Long Waits 12-20 min for 200 Mb upload Copyright 2012 Scayl
  • 12. Scayl Email Without Limits 1. Speed & Ease Of Use 2. Privacy and Security 3. High Quality Media – Low Cost Email Without Limits Copyright 2012 Scayl
  • 13. 1. Speed & Ease of Use What if Hybridizing the cloud could reinvent the world’s oldest killer app? Copyright 2012 Scayl
  • 14. Email Dominant Globally E-mail Social networking 3.1B Active 85% 62% Mailboxes International Center Ipsos 2012 for Integrative Systems 2011. Copyright 2012 Scayl
  • 15. How much Faster? 2X VS. Centralized Cloud 10X LAN Settings On initial distribution @ LAN speed
  • 16. 2. Privacy and Security Software based “How will you deliver File centric auditable high quality media Already accepted at a low by mainstream cost? studios Copyright 2012 Scayl
  • 17. Email is the Top Money Maker Channels marketers plan to increase spending 2 0 1 2 Ma r k e t i n g t r e n d s s u r ve y, StrongMail/ Z o o m e r a n g , D e c 2 0 1 1 Copyright 2012 Scayl
  • 18. 3. High Quality– Low Cost How do you globally distribute a 3D/HD movie or Video Ad easily, quickly and securely at lowest cost? Copyright ά DEMO 2012 Scayl
  • 19. Quality Cost Copyright 2012 Scayl
  • 20. Conclusion •New services will unify clouds •Focus on quality/speed/cost •Toward distributed cloud services •Toward personal clouds Copyright 2012 Scayl
  • 21. Please join us! Email Without Limits Try Scayl–Alpha Exclusive Invite: www.scayl.com/alpha