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It's not just about Apps

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Presentation given at Local by Social North East edition on 4th March 2011.

Published in: Technology
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It's not just about Apps

  1. 1. it’s not just about Apps http://www.flickr.com/photos/cameronparkins/3220496811
  2. 2. Apps are great http://www.flickr.com/photos/michaelaion/5350867215
  3. 3. where did I park? http://www.flickr.com/photos/anemoneprojectors/5375278604
  4. 4. is value measured in thenumber of users? http://www.flickr.com/photos/yghelloworld/4966726746
  5. 5. http://www.flickr.com/photos/aasuarchives/4131330542sometimes niche usergroups deliver more value
  6. 6. a mass production modelis not always right http://www.flickr.com/photos/abolotnov/3255641924
  7. 7. not everyone can createApps http://www.flickr.com/photos/phauly/25605559
  8. 8. but platforms... http://www.flickr.com/photos/angusf/3891574262
  9. 9. we configure them to solveour specific problems http://www.flickr.com/photos/lonoak/2562686810
  10. 10. we apply them in newways http://www.museumofunintendeduse.com/
  11. 11. we connect them together http://www.museumofunintendeduse.com/
  12. 12. this is technically simple* http://www.flickr.com/photos/houseofsims/3347433887
  13. 13. how we configure themchanges how they are usedhttp://www.flickr.com/photos/hlship/3036230983
  14. 14. we must learn and share http://www.flickr.com/photos/billselak/2114566794
  15. 15. http://www.flickr.com/photos/grongar/4965540699structuring will help usre-use configurations
  16. 16. http://www.flickr.com/photos/skyggefotografen/3032262608/add context not constrainexpression
  17. 17. but stories are moreimportant http://www.flickr.com/photos/islandjoe/3107197743
  18. 18. stories of success http://www.flickr.com/photos/dm-set/3737143720
  19. 19. ...and failure http://www.flickr.com/photos/crsan/4804813050/
  20. 20. it’s not just about Apps http://www.flickr.com/photos/cameronparkins/3220496811
  21. 21. @saulcozens@weTechnophobia

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