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Achieve Digital
Transformation
with SAP Hybris
Cloud for Service
THE WORLD HAS CHANGED
CUSTOMERS ARE
CHANGING THE
RULES.
TECHNOLOGY
IS CHANGING
THE GAME.
DIGITAL TRANSFORMATION IS EVERYWHERE
THE WORLD OF CUSTOMER SERVICE
HAS CHANGED…
TODAY’S CUSTOMERS…
HAVE GREATER
CHOICE
HAVE HIGHER
EXPECTATIONS
ARE MORE
EMPOWERED
NOW YOU NEED TO MAKE A CHANGE…
TODAY’S COMPANIES SHOULD…
BE EASY TO
ENGAGE WITH
BE BETTER
INFORMED
BE PRESENT
IN MANY
CHANNELS
DELIVER END TO END SERVICE EXCELLENCE…
Field Service
Engagement Center
Self Service
INTEGRATION WITH TRANSACTIONAL SYSTEMS
…AND LET YOUR
SERVICE
ORGANIZATION
BE A
REVENUE ENGINE
FOR YOUR
BUSINESS
EXPERIENCE MANAGEMENT
COMMERCE MARKETING SERVICE SALES
DATA & PROCESS MANAGEMENT
PLATFORM, INFRASTRUCTURE, INTEGRATION
SAP Hybris Cloud for Service
The Channels Your
Customers Want
Personalized
Interactions Every
Time
The Right Insight at
the Right Time
Be Mobile Integrated with Your
Enterprise
REVOLUTIONIZE SERVICE ENGAGEMENTS
WITH SAP HYBRIS CLOUD FOR SERVICE
Contact center and field service solution
that create end-to-end service excellence
THE CHANNELS YOUR CUSTOMERS WANT
MEET YOUR CUSTOMERS IN THE
CHANNEL OF THEIR CHOICE
 Serve customers at their terms through their
preferred communication channels.
 From a community, to a video chat, to a
storefront, meet customers in the environment
they prefer to interact in and answer their
inquiries seamlessly from channel to channel
THE RIGHT INSIGHT AT THE RIGHT TIME
Provide your service agents with the
customer and solution details they
need for successful service interactions
 Know which field service resources are
available at any given time to address a
customer need and increase utilization.
 Use collaboration tools and knowledge
bases, to tap into the combined company
knowledge instantly and increase the
speed it takes to solve a customer issue.
PERSONALIZED INTERACTIONS EVERY TIME
EMPOWER EMPLOYEES AT THE POINT
OF INTERACTION
• With access to customer profiles, order
history, service history, feedback and
preferences, enable your agents to deliver
know your customers
• Use past service engagements to offer
relevant and timely offers, rewards,
discounts, and personalized treatment
BE MOBILE
Equip Field Technicians with the tools
they need to address customer issues
quickly and efficiently
 Equip your field agents to look up
inventory information and order spare
parts right from their smart device on the
job.
 Drive productivity and resolve service
requests with the intuitive user interface
on mobile devices.
INTEGRATED WITH YOUR ENTERPRISE
Your service teams must be closely
connected to your entire enterprise
 Operate as a single brand across
channels, orchestrating customer
experiences – both pre- and post-
sale – across all touch points.
SAP CLOUD FOR SERVICE
Mobility
• Manage service & work
requests on iPad /tablet –
anytime, anywhere
Solution Finder
• SAP Knowledge Central by Mindtouch*
• SAP Jam*
• Integrate with existing knowledge base
• Context-sensitive recommendations
• Easily share content with customers
• EMail
• Phone (CTI)*
• Chat*
• SMS*
• Web self-service portal*
• Branded communities*
• Social Media* (Twitter, FB, Youtube)
Omni-channel Service
Collaboration
• Contextual social collaboration with
integrated feed (native & SAP Jam*)
• Video/Chat via Genband*
Integration
• Native integration with SAP ERP
and SAP CRM, hybris Commerce
• Open API/ODATA Console
Analytics
• Real-time service
performance with pre-built
dashboards
• Embedded reports response
times, handle times, priority and
escalation trends
Productivity
• E-mail Response Management
• Routing and escalation rules
• Workflows, notifications, approvals
• Service Request Management
• Resource Scheduling
• Time Recording
• End-to-End Field Service execution
• Deal Desk execution
• Employee Help Desk
*Additional license required (includes SAP or Partner solution)
Personalization
• Flags
• Tags
• Shelf
• Quick Creates
• User-Defined Fields
• Favorites
END-TO-END FIELD SERVICE MANAGEMENT
Omni-channel support
Service ticket handling
Knowledge management
Approval workflow
Warranty, Contract and
SLA determination
OMNI-CHANNEL
CUSTOMER SERVICE
Planned labor and parts
Planned tasks and
checklists
Advance shipment of
parts
Optimize schedule and
resource assignment
PLANNING &
RESOURCE
SCHEDULING
Parts confirmation,
ordering (*) and returns
Van Stock, Parts catalog
Time Recording and
Expenses
Counter readings
Work Instructions
Visit reports and
customer signature
FIELD SERVICE
EXECUTION &
CONFIRMATION
Billing
Cost allocation and
revenue recognition
Parts logistics
Real-time reporting
and KPI’s
FINANCE,
LOGISTICS &
ANALYTICS
Manage customer
installations
Service & Parts catalog
Manage service
contracts and
maintenance plans
QUOTE & SERVICE
CONTRACT
Routing, queuing and
escalation
Social collaboration and
real-time
communications
Predictive maintenance
and service
TECHNICAL &
REMOTE SUPPORT
OMNI-CHANNEL SUPPORT AND SERVICE TICKET HANDLING
Seamless Ticket and Case Management
Support :
 Visualize main and sub-tickets in hierarchical list,
group tickets from queue and perform bulk actions on
sub-tickets
 Enable customer service communication across
multiple contact channels (phone, email, chat)
 Efficiently monitor, control and manage contact center
operations in real-time
 Connect your office and mobile experts to serve your
customers
 Integrate communications with
business processes
 Define multi-level role-based approval rules
KNOWLEDGE MANAGEMENT
Deliver a knowledge platform for
service agents and customers with
SAP Jam Collaboration:
 Contextual access to most relevant
support information
 Content ranked based on user feedback
 Track and analyze customer needs
and behavior
FULL-FEATURE MOBILE EXPERIENCE
Responsive Offline Mobile with
Cloud for Service:
 Manage work tickets on any iOS, Android or
Windows Tablet – anytime, anywhere
 Increase productivity through access to real-time
business information
 Collaborate with service team on important topics
 Track Service Performance
through real-time analytics
 Mobile applications included in subscription at no
extra costs
MANAGE CUSTOMER INSTALLATIONS
With Field Service Management
capabilities in Cloud for Service:
 Track multiple equipment records for an installation
point (location)
 Track multiple components (parts) for an equipment
record
 Capture notes, serial numbers, and other installation
data associated with an equipment installed at a
customer location
 Track service history
 Replication of functional locations and equipments
from SAP ECC
 Assign one or multiple measurement logs to
registered product, and take measurement readings
throughout lifecycle
MANAGE SERVICE CONTRACTS AND MAINTENANCE PLANS
 Maintain Service Level Agreement
 Define covered products and installed bases,
entitled products and services, price agreements,
renewal and cancellation terms and conditions
 Configure workflows and notifications
 Schedule Preventative Service using Maintenance
Plans
 Define maintenance plans and covered installed
bases
 Automatic creation of work tickets based on
recurring time-based or counter-based schedule
 Link maintenance plan to service contract
EFFICIENT SERVICE PLANNING IN WORK TICKET
 Comprehensive Service Level Objectives
 Calculate first response, next response, resolution,
on-site arrival, fixed and completion due date with
SLO determination
 Complete technical and business view on service
activity, including surveys, categorization, notes
and attachments
 Prepare work ticket execution, including planning
of service parts and labor, and assign preferred
service engineer
THE RIGHT PEOPLE, FOR THE RIGHT JOB, AT THE RIGHT TIME
 Allocate Technicians with built-in Resource
Scheduler
 Provides embedded resource scheduling of work
tickets, with real-time visibility on technician’s
calendar via desktop or mobile
 Time Entry & Time Reports
 Easy recording of productive and non-productive
time for technicians
 Multi-level approval workflow and reports for
service leaders
PARTS CONFIRMATION, ORDERING AND RETURNS
 Provide service technicians with interactive 3D
visualization of equipment assembly
 Identify parts accurately for service order
 Improve first time fix rate with 3D animation of
repair and maintenance procedures
 Leveraging Standard ECC Integration
 Planning and trigger of advance shipments, and
consumption of spare parts from technician stock
 Consume parts from product list, determined from
reference product or maintenance plan
FINANCE, CONTROLLING, & LOGISTICS INTEGRATION
 Creation of Internal Order for revenues and
costs collection
 Billing request for billable services and parts,
based on Time & Material or Fixed Price
 Time posting in CATS on Internal Order
 Service parts consumption from Technician
Consignment Stock
 Advanced Shipment of service parts to customer
consignment stock
 Service parts returns handling
SOLUTION
EXTENSIONS
SAP HYBRIS KNOWLEDGE CENTRAL
BY MINDTOUCH
Deliver the most relevant information
to customers and agents using:
 Natural language search and processing tools
 Content ranking technology
 Powerful analytics
 Relevant product information from internal and
external experts
SAP HYBRIS REAL-TIME COMMUNICATOR
BY GENBAND
Improve workflow communications
processes by:
 Enabling sales, service and business
professionals to instantly chat, video
conference and collaborate in real-time
with their customers and coworkers.
REVOLUTIONIZE SERVICE ENGAGEMENTS AND
DELIVER END-TO-END SERVICE EXCELLENCE
CREATE
a consistent,
omni-channel
experience across
every touchpoint
in the customer
journey
first call resolution
rates through
seamless self-
service, engagment
center and field
service interactions
INCREASE DELIVER
exceptional
customer service
through unassisted
and assisted service
management
CONNECT
customers and
agents with the
right information
at the right time in
the channel of
their choice
IT’S TIME TO GO BEYOND TRADITIONAL CRM
WITH SAP HYBRIS SERVICE SOLUTIONS
THE RIGHT INSIGHT
AT THE RIGHT TIME
PERSONALIZED
INTERACTIONS
EVERY TIME
THE CHANNELS
YOUR CUSTOMERS
WANT
INTEGRATED TO
YOUR ENTERPRISE
BE MOBILE
DELIVER
END-TO-END
SERVICE
EXCELLENCE
THE WORLD HAS
CHANGED.
YOUR CUSTOMER HAS
CHANGED.
MAYBE IT’S TIME FOR
YOU TO CHANGE WITH
THEM.
THANK YOU!
Feel free to connect with me at :
Email: Twitter: Linkedin:

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Achieve Digital Transformation with SAP Hybris Cloud for Service

  • 1. Achieve Digital Transformation with SAP Hybris Cloud for Service
  • 2. THE WORLD HAS CHANGED
  • 3. CUSTOMERS ARE CHANGING THE RULES. TECHNOLOGY IS CHANGING THE GAME. DIGITAL TRANSFORMATION IS EVERYWHERE
  • 4. THE WORLD OF CUSTOMER SERVICE HAS CHANGED… TODAY’S CUSTOMERS… HAVE GREATER CHOICE HAVE HIGHER EXPECTATIONS ARE MORE EMPOWERED
  • 5. NOW YOU NEED TO MAKE A CHANGE… TODAY’S COMPANIES SHOULD… BE EASY TO ENGAGE WITH BE BETTER INFORMED BE PRESENT IN MANY CHANNELS
  • 6. DELIVER END TO END SERVICE EXCELLENCE… Field Service Engagement Center Self Service INTEGRATION WITH TRANSACTIONAL SYSTEMS
  • 7. …AND LET YOUR SERVICE ORGANIZATION BE A REVENUE ENGINE FOR YOUR BUSINESS
  • 8. EXPERIENCE MANAGEMENT COMMERCE MARKETING SERVICE SALES DATA & PROCESS MANAGEMENT PLATFORM, INFRASTRUCTURE, INTEGRATION SAP Hybris Cloud for Service The Channels Your Customers Want Personalized Interactions Every Time The Right Insight at the Right Time Be Mobile Integrated with Your Enterprise REVOLUTIONIZE SERVICE ENGAGEMENTS WITH SAP HYBRIS CLOUD FOR SERVICE Contact center and field service solution that create end-to-end service excellence
  • 9. THE CHANNELS YOUR CUSTOMERS WANT MEET YOUR CUSTOMERS IN THE CHANNEL OF THEIR CHOICE  Serve customers at their terms through their preferred communication channels.  From a community, to a video chat, to a storefront, meet customers in the environment they prefer to interact in and answer their inquiries seamlessly from channel to channel
  • 10. THE RIGHT INSIGHT AT THE RIGHT TIME Provide your service agents with the customer and solution details they need for successful service interactions  Know which field service resources are available at any given time to address a customer need and increase utilization.  Use collaboration tools and knowledge bases, to tap into the combined company knowledge instantly and increase the speed it takes to solve a customer issue.
  • 11. PERSONALIZED INTERACTIONS EVERY TIME EMPOWER EMPLOYEES AT THE POINT OF INTERACTION • With access to customer profiles, order history, service history, feedback and preferences, enable your agents to deliver know your customers • Use past service engagements to offer relevant and timely offers, rewards, discounts, and personalized treatment
  • 12. BE MOBILE Equip Field Technicians with the tools they need to address customer issues quickly and efficiently  Equip your field agents to look up inventory information and order spare parts right from their smart device on the job.  Drive productivity and resolve service requests with the intuitive user interface on mobile devices.
  • 13. INTEGRATED WITH YOUR ENTERPRISE Your service teams must be closely connected to your entire enterprise  Operate as a single brand across channels, orchestrating customer experiences – both pre- and post- sale – across all touch points.
  • 14. SAP CLOUD FOR SERVICE Mobility • Manage service & work requests on iPad /tablet – anytime, anywhere Solution Finder • SAP Knowledge Central by Mindtouch* • SAP Jam* • Integrate with existing knowledge base • Context-sensitive recommendations • Easily share content with customers • EMail • Phone (CTI)* • Chat* • SMS* • Web self-service portal* • Branded communities* • Social Media* (Twitter, FB, Youtube) Omni-channel Service Collaboration • Contextual social collaboration with integrated feed (native & SAP Jam*) • Video/Chat via Genband* Integration • Native integration with SAP ERP and SAP CRM, hybris Commerce • Open API/ODATA Console Analytics • Real-time service performance with pre-built dashboards • Embedded reports response times, handle times, priority and escalation trends Productivity • E-mail Response Management • Routing and escalation rules • Workflows, notifications, approvals • Service Request Management • Resource Scheduling • Time Recording • End-to-End Field Service execution • Deal Desk execution • Employee Help Desk *Additional license required (includes SAP or Partner solution) Personalization • Flags • Tags • Shelf • Quick Creates • User-Defined Fields • Favorites
  • 15. END-TO-END FIELD SERVICE MANAGEMENT Omni-channel support Service ticket handling Knowledge management Approval workflow Warranty, Contract and SLA determination OMNI-CHANNEL CUSTOMER SERVICE Planned labor and parts Planned tasks and checklists Advance shipment of parts Optimize schedule and resource assignment PLANNING & RESOURCE SCHEDULING Parts confirmation, ordering (*) and returns Van Stock, Parts catalog Time Recording and Expenses Counter readings Work Instructions Visit reports and customer signature FIELD SERVICE EXECUTION & CONFIRMATION Billing Cost allocation and revenue recognition Parts logistics Real-time reporting and KPI’s FINANCE, LOGISTICS & ANALYTICS Manage customer installations Service & Parts catalog Manage service contracts and maintenance plans QUOTE & SERVICE CONTRACT Routing, queuing and escalation Social collaboration and real-time communications Predictive maintenance and service TECHNICAL & REMOTE SUPPORT
  • 16. OMNI-CHANNEL SUPPORT AND SERVICE TICKET HANDLING Seamless Ticket and Case Management Support :  Visualize main and sub-tickets in hierarchical list, group tickets from queue and perform bulk actions on sub-tickets  Enable customer service communication across multiple contact channels (phone, email, chat)  Efficiently monitor, control and manage contact center operations in real-time  Connect your office and mobile experts to serve your customers  Integrate communications with business processes  Define multi-level role-based approval rules
  • 17. KNOWLEDGE MANAGEMENT Deliver a knowledge platform for service agents and customers with SAP Jam Collaboration:  Contextual access to most relevant support information  Content ranked based on user feedback  Track and analyze customer needs and behavior
  • 18. FULL-FEATURE MOBILE EXPERIENCE Responsive Offline Mobile with Cloud for Service:  Manage work tickets on any iOS, Android or Windows Tablet – anytime, anywhere  Increase productivity through access to real-time business information  Collaborate with service team on important topics  Track Service Performance through real-time analytics  Mobile applications included in subscription at no extra costs
  • 19. MANAGE CUSTOMER INSTALLATIONS With Field Service Management capabilities in Cloud for Service:  Track multiple equipment records for an installation point (location)  Track multiple components (parts) for an equipment record  Capture notes, serial numbers, and other installation data associated with an equipment installed at a customer location  Track service history  Replication of functional locations and equipments from SAP ECC  Assign one or multiple measurement logs to registered product, and take measurement readings throughout lifecycle
  • 20. MANAGE SERVICE CONTRACTS AND MAINTENANCE PLANS  Maintain Service Level Agreement  Define covered products and installed bases, entitled products and services, price agreements, renewal and cancellation terms and conditions  Configure workflows and notifications  Schedule Preventative Service using Maintenance Plans  Define maintenance plans and covered installed bases  Automatic creation of work tickets based on recurring time-based or counter-based schedule  Link maintenance plan to service contract
  • 21. EFFICIENT SERVICE PLANNING IN WORK TICKET  Comprehensive Service Level Objectives  Calculate first response, next response, resolution, on-site arrival, fixed and completion due date with SLO determination  Complete technical and business view on service activity, including surveys, categorization, notes and attachments  Prepare work ticket execution, including planning of service parts and labor, and assign preferred service engineer
  • 22. THE RIGHT PEOPLE, FOR THE RIGHT JOB, AT THE RIGHT TIME  Allocate Technicians with built-in Resource Scheduler  Provides embedded resource scheduling of work tickets, with real-time visibility on technician’s calendar via desktop or mobile  Time Entry & Time Reports  Easy recording of productive and non-productive time for technicians  Multi-level approval workflow and reports for service leaders
  • 23. PARTS CONFIRMATION, ORDERING AND RETURNS  Provide service technicians with interactive 3D visualization of equipment assembly  Identify parts accurately for service order  Improve first time fix rate with 3D animation of repair and maintenance procedures  Leveraging Standard ECC Integration  Planning and trigger of advance shipments, and consumption of spare parts from technician stock  Consume parts from product list, determined from reference product or maintenance plan
  • 24. FINANCE, CONTROLLING, & LOGISTICS INTEGRATION  Creation of Internal Order for revenues and costs collection  Billing request for billable services and parts, based on Time & Material or Fixed Price  Time posting in CATS on Internal Order  Service parts consumption from Technician Consignment Stock  Advanced Shipment of service parts to customer consignment stock  Service parts returns handling
  • 26. SAP HYBRIS KNOWLEDGE CENTRAL BY MINDTOUCH Deliver the most relevant information to customers and agents using:  Natural language search and processing tools  Content ranking technology  Powerful analytics  Relevant product information from internal and external experts
  • 27. SAP HYBRIS REAL-TIME COMMUNICATOR BY GENBAND Improve workflow communications processes by:  Enabling sales, service and business professionals to instantly chat, video conference and collaborate in real-time with their customers and coworkers.
  • 28. REVOLUTIONIZE SERVICE ENGAGEMENTS AND DELIVER END-TO-END SERVICE EXCELLENCE CREATE a consistent, omni-channel experience across every touchpoint in the customer journey first call resolution rates through seamless self- service, engagment center and field service interactions INCREASE DELIVER exceptional customer service through unassisted and assisted service management CONNECT customers and agents with the right information at the right time in the channel of their choice
  • 29. IT’S TIME TO GO BEYOND TRADITIONAL CRM WITH SAP HYBRIS SERVICE SOLUTIONS THE RIGHT INSIGHT AT THE RIGHT TIME PERSONALIZED INTERACTIONS EVERY TIME THE CHANNELS YOUR CUSTOMERS WANT INTEGRATED TO YOUR ENTERPRISE BE MOBILE
  • 30. DELIVER END-TO-END SERVICE EXCELLENCE THE WORLD HAS CHANGED. YOUR CUSTOMER HAS CHANGED. MAYBE IT’S TIME FOR YOU TO CHANGE WITH THEM.
  • 31. THANK YOU! Feel free to connect with me at : Email: Twitter: Linkedin:

Editor's Notes

  1. We have entered into a digital vortex! Unmet needs in the market and in our societies can now be addressed through digital means. Now Consumers want more value for less income. The center of the Digital Vortex symbolizes a “new normal” characterized by rapid and constant change as industries become digital. The Industry that will experience the most digital disruption by 2020 is technology products and services
  2. [Talk track:] Fundamentally, a number of key things have changed the world of customer service. We all know this from our own personal and professional lives, because everyone of us interacts with customer service organizations day-in and day-out. First of all, we’re expecting great choice in how to interact with customer service. A study shows that more than half of all U.S. firms offer at least 6 interaction channels for customer service. Also, we’ve never been more willing to jump ship: Another study revealed that 89% of consumers have stopped doing business with a company after experiencing poor customer service. Lastly, customers have become much more educated and empowered: 73% of firms trust recommendations from friends and family, while only 19% trust direct mail
  3. [Talk track:] Customers expect… to use a broad variety of communication channels to interact with a company That companies should know what they want before they ask for it the service agent to be always one step ahead, and the agent should know who I am so that he/she can anticipate my needs service to be agile – being able to start an interaction in one communication channel and complete it in another
  4. The Consumer Economy, whose customer interaction model was built on the control of information, has given way to the new Digital Economy. This economy is one where customers are digitally connected, socially networked, and better informed than ever before. They have become savvy consumers in their personal lives, and sophisticated buyers at work. They expect to be able to inform themselves, make a purchase, or get assistance on any channel they choose, with each new interaction personalized in the context of the last one. Their tolerance for fragmented experiences is lower than ever. They are very much in control of their own customer journey and expect to be engaged by the companies they do business with.
  5. Talk Track: Meet your customers in the channel of their choice. Your customers expect to be served at their terms, and through their preferred communication channels. Whether they have a question on a promotion they see on their phone or on a “How To” video they viewed on YouTube,” meet your customers in their preferred communication channels and answer their inquiries seamlessly.
  6. Talk Track: Provide your customer service agents with the customer and solution details they need for a successful service interaction, at their fingertips. Know which field service resources are available at any given time to address a customer need and increase utilization. With collaboration tools and knowledge bases, service agents will be able to tap into the combined company knowledge instantly and increase the speed it takes to solve a customer issue.  
  7. Talk Track: Value customers through very relevant and timely offers, rewards, discounts, and highly personalized treatment. Empower employees at the point of interaction by giving them access to customer profiles, order history, service history, feedback and preferences to deliver personalized interactions every time.
  8. Talk Track: Service managers and field service technicians need complete mobile access. Field service agents should be equipped with the tools they need to address customer issues quickly and efficiently. Equip your field agents to look up inventory information and order spare parts right from their smart device on the job. Drive productivity and resolve service requests with the intuitive user interface on mobile devices.
  9. Talk Track: Your service teams must be closely connected to your entire enterprise. Today, potential customers are already seeking information from companies through service platforms before they make their first purchase decision. Operate as a single brand across channels, orchestrating customer experiences – both pre- and post-sale – across all touch points.
  10. SAP Cloud for Service is deigned to “WOW” the customer, the customer service agent, and the field service technician. Delivering core customer service in the cloud, SAP Cloud for Service and SAP Cloud for Social Engagement offer intuitive service ticket solutions across any channel, rich service analytics, and seamless integration with your existing knowledgebase as well as your ERP and CRM systems. It also covers: [SELECT RELEVANT ELEMENTS FROM THE SOLUTION DETAILS BELOW] Omni-Channel Service E-mail Phone (CTI) Web self-service portal Chat Branded Communities Social Media * Productivity E-mail response management Routing and escalation rules Knowledge base Integration with existing knowledge base Context-sensitive recommendations Easily share content with customers Collaboration Contextual social collaboration with integrated feed Analytics Real-time service performance with pre-built dashboards Embedded reports response times, handle times, priority and escalation trends Mobility Manage service requests on iPad – anytime, anywhere Integration Native integration with SAP ERP and SAP CRM Open API
  11. [Talk track:] These are transformational times for customer service leaders. And presents a huge opportunities to be driving growth for their organizations. To reap the benefits of this market opportunity, customer service leaders should focus on these five ingredients: Insight – into the customer as well as into your companies combined knowledge Every itneraction should be tailored to the customer’s need Your customers expect to be served at their terms, and through their preferred communication channels Service managers and field service technicians need complete mobile access Lastly, customer service must be closely connected to the rest of your enterprise GO BEYOND CRM WITH SAP hybris and deliver a consistent end to end experience with living, breathing, intelligent systems.