A2 Media- Jack Campbell

1. Codes and conventions
of short film magazine
review pages
By Jack Campbell

2. Main image, this is usually a still taken
directly from the film. In this particular
instance, the purpose of the image is to
identify the protagonist as the comic book
character Spiderman. In other cases it is
often used to show the main actor, especially
if they are an A-List star.
Description of
the image.
Main article
reviewing the
film.
The title of the film in bold font. Typically,
the title is often displayed in a neutral colour,
such as black, so the article is easily digestible
and clear. To maintain a professional finish, the
use of flashy, bright colours is avoided as this
can detract from the purpose of the title.
The rating system is explained at the top of the magazine, and ranges from 1 to 5 as
this is both simple and rememberable for the reader of the magazine as it is almost
universal standard. The reviews are based upon a mutual trust the reader and writer of
the article have for each other, therefore reviews are always the true opinion of the author.
Drop cap
Rating of the
film/ short film.
This tells the
audience
whether
the film is age
appropriate.
Pull quote from the article
to entice the reader to read the
full article.
Graph detailing more
information about the film.
Tagline.

3. Summary of the conventions
 The purpose is to advise the audience whether or not they
want to watch the film
 Film reviews do not contain spoilers as this could ruin the
film for those who want to go and see it
 Images from the film are used, often on a large scale. This is
to draw attention to the magazine article as well as provide
some relevant visual stimulation to the reader.
 The magazines keep to their own 'house-style'. This means
the same font, colour and design is consistent throughout.

4. continued...
 Usual magazine conventions such as tagline, drop caps,
columned articles, page numbers, release dates ect
 Ratings systems- usually either out of 5 or 10
 A3 spread with images ordered around the text in a linear
format
 I intend to follow these conventions when I produce my
own ancillary text to make my product look as profes