ABOUT THIS TREND REPORT:
Dear Fellow Trend Curator,
This is the 3rd Annual Edition of my Non-Obvious Trend Report series curated from a
year of interviews, story mining, analysis and curation to help CMOs, brand managers,
business owners and entrepreneurs see trends shaping how we buy, sell or believe
anything in the coming year.
This edition was the #1 Market Research book on Amazon for 8 straight weeks at
launch and topics featured in the report included the future of print publishing, the
rise of women in business, authenticity in the banking sector, hyper-local commerce
and the evolution of the travel industry. This special visual edition of the report brings
the examples shared in the book to life with images and is based on the keynote
presentation inspired by the book that I have delivered on stage at hundreds of
events over the past 6 years. I hope you enjoy it!
Trend Curator | Keynote Speaker | Professor | Listener | Nice Guy