Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Founder & CEO at Vivaldi, Consultant, Academic, Researcher, Author, Keynote Speaker and Positive Contrarian
Industry
Apparel / Fashion
Website
http://www.vivaldipartners.com
About
I am the Founder and CEO of Vivaldi, a strategic growth consulting firm; a keynote speaker; and the best-selling author of several books and over 100 articles on Strategy, Innovation, and Branding. I study the impact of technology on customers for brands and businesses from a demand-first perspective. I work closely with senior executives inside companies to address the challenges of disruption of their categories and industries.
Prior to founding Vivaldi, I have been an academic at various business schools in both Europe and the U.S. With my academic colleague, Professor David A. Aaker, I have pioneered work in branding - particularly the dominant brand leadership model, including bran...
Tags
marketing
innovation
strategy
online community
community
social conversations
communications
business
social media
social technologies
social currency
brands
See more
Presentations
(2)Documents
(1)Likes
(7)Digital Transformation Review 9: The Digital Strategy Imperative #DTR9
Capgemini
•
7 years ago
Story Board: The Collaborative Economy for Corporations (Official Slideshare Version)
Jeremiah Owyang
•
10 years ago
Vivaldi Partners Social Currency 2012 Brand
Erich Joachimsthaler, Ph.D.
•
11 years ago
[Slides] Four Steps Brands Can Take to Design Internet of Things Experiences
Altimeter, a Prophet Company
•
8 years ago
Brand equity
JOJO Marbles Pvt Ltd.
•
13 years ago
Introduction to Social Media
Own Company
•
10 years ago
[Report] The Evolution of Social Business: Six Stages of Social Media Transformation, by Charlene Li and Brian Solis
Altimeter, a Prophet Company
•
10 years ago
Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Founder & CEO at Vivaldi, Consultant, Academic, Researcher, Author, Keynote Speaker and Positive Contrarian
Industry
Apparel / Fashion
Website
http://www.vivaldipartners.com
About
I am the Founder and CEO of Vivaldi, a strategic growth consulting firm; a keynote speaker; and the best-selling author of several books and over 100 articles on Strategy, Innovation, and Branding. I study the impact of technology on customers for brands and businesses from a demand-first perspective. I work closely with senior executives inside companies to address the challenges of disruption of their categories and industries.
Prior to founding Vivaldi, I have been an academic at various business schools in both Europe and the U.S. With my academic colleague, Professor David A. Aaker, I have pioneered work in branding - particularly the dominant brand leadership model, including bran...
Tags
marketing
innovation
strategy
online community
community
social conversations
communications
business
social media
social technologies
social currency
brands
See more