What are the different types of tools available for businesses to conduct marketing analyses? How are the outcomes different? How are the different tools for marketing analyses important in developing an integrated marketing communication? Provide an example.

1. MKT 498 Week 1 Question 3
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What are the different types of tools available for businesses to
conduct marketing analyses? How are the outcomes different?
How are the different tools for marketing analyses important in
developing an integrated marketing communication? Provide an
example.