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Stakeholders' participation in_sscm

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Stakeholders' participation in_sscm

  1. 1. STAKEHOLDERS’ PARTICIPATION IN SSCM ITW – Master in Tourism 14th May 2012 Rita Salvatore
  2. 2. PART 1 - Theoretical premisesa) SSCM and issues to manage by T.O. b) Socio-cultural issues c) importance of participation d) A European case Rita Salvatore
  3. 3. Definition of SSCM a philosophy of management that involves the management and the integration of a set of selected processes from end user through original suppliers, that provide products, services and information that add value for customer and for other stakeholders through the collaborative efforts of supply chain members(Ho DC, Au KF, Newton E., 2002, “Empirical research on supply chain management: a critical review and recommendations”, International Journal of Production Research, 40:17) Rita Salvatore
  4. 4. The role of T.O. = intermediaries Tourists (demand side) Suppliers + destination management Rita Salvatore
  5. 5. Issues to manage Economical Socio-cultural Wealth distribution Cultural identity Well-being of local Local knowledge communities Respect for local Support to local people’ rights economies Rita Salvatore
  6. 6. Socio-cultural issues (1)Socio-cultural Cultural identity Local knowledge Respect for local people’ rightsImmaterial dimensions of sustainability + “authenticity”of destination  pull factors in tourists’ choice Rita Salvatore
  7. 7. Cultural goods and their identification Top-down identification Active identificationThe process is managed by Local communities establishprofessionals/experts. the value of aThe value of a place/building/object in terms of itsplace/building/object is an historical, traditional, culturalintrinsic one (i.e. UNESCO and implications within the localworld heritage commission) social system  the cultural good is turned into social heritage Rita Salvatore
  8. 8. Active identification Cognitive level Actors recognise cultural goods as part of their own world.Actions oriented towards future Conative level Emotional level Cultural goods in terms of loyalty  identification with them
  9. 9. Socio-cultural issues and SSCM • Land and indigenous rights • Consultation and participatory decision-making with the localHandbook on integrating population and affectedsustainability into T.O. supply stakeholderschain system (2003) • Contribution to community development • Economic linkages with local communities Rita Salvatore
  10. 10. Why participation?It raises awarenessIt reduces conflictIt helps communicationIt provides technical support Rita Salvatore
  11. 11. Countries Partners Total budget Netherlands 1.871.949 € UK Spain E.U contribution Austria 50% Sweden DenmarkPROJECT OUTPUTSa) Capacity building support in sustainable tourism techniques dedicated to suppliers to improve environmental and social performance www.travelife.eub) Dissemination about sustainable tourism products www.greentravelmarket.infoc) Creation of a “travelife” classification system for tourism suppliers demonstrating sustainability approaches (travellife ecobranding launched by large T.O. such as Virgin and TUI  Travelife Sustainabiity System)d) Publication of several “supplier sustainability handbook” Rita Salvatore
  12. 12. PART 2 – Some tools for participation a) EASW + international cases b) Open Space Technology Rita Salvatore
  13. 13. awareness project Rita Salvatore
  14. 14. Social responsibility WHO? Traditional solutions Innovative solutions HOW? Personal responsibilitySource: G. De Luzenberger Rita Salvatore
  15. 15. KOS – 1997 “TOURISM AND SUSTAINABLE DEVELOPMENT” Together with Rodhes had a strong tourist development and one of the largest per capita income in Greece28 PARTICIPANTS among: Aim of the workshop: establish future policies1) Local authorities for low-impact tourism forms, guided by the2) Civil society concept to consider the “island as a whole”3) Members of environmental groups4) Tourist Operators Rita Salvatore
  16. 16. PARTICIPANTS: 1) Administrators 2) Civil society 3) Companies 4) Professionals DISCUSSION THEMES: 1) The quality of social life 2) Services on the territory 3) Local economies 4) Role of tourism in sustainable developmentRita Salvatore
  17. 17. Introduction of participants Development of scenarios by the different groups of interest Plenary session  selection of shared scenarios  common scenario Workshop groups divided per theme of interest  proposals of objectives Plenary session  5 final proposals Rita Salvatore
  18. 18. Open Space Technology Harrison Owen (1997)
  19. 19. MAIN CHARACTERISTICS BASIC CONDITIONS TO START A O.S.T.1) Easiness 1) All participants really matter the2) Informality theme3) Self/collective management 2) The theme is a complex one 3) The participants can express differente points of view 4) The problem needs a solution urgently PRINCIPLES (Freedom & responsibility)1) Whoever comes is the right person2) Wherever it is is the right place3) Whatever happens is the only thing that couldhave happened4) When it is over it is over One only rule THE LAW OF THE 2 FEET If you find yourself being neither learning nor contributing you are responsible to move to another place where your participation is more meaningful Rita Salvatore
  20. 20. 2004 – BANEPA, Rita Salvatore