Core Elements Of Business Franchise Ventures Essay

Core Elements Of Business Franchise Ventures Essay
Outcome 1
Identify the core elements of business franchise ventures.
Evidence requirements
1.1 Types of business franchises are identified and key factors differentiated.
Range franchise types – integrated business operations; single product or service operations;
manufacturing and wholesale; manufacturing and retail; wholesale and retail; retail product; retail
service; ideas; intellectual property.
Answer
Franchising is a long–term cooperative relations between the two entities, one or more franchisor
and franchisees, based on an agreement where a franchisor gives the franchisee for licensing
privileges to business. Franchisor grants the franchisee the right to use development concept,
including trademarks and brand names, production methods and marketing services and all
operating business model, for a fee.
Master Franchise (integrated business operations)
All master franchisee has the right developer and usually places takes more area. The main
difference the master franchisee, as well as the opening of franchises in licensing fees and royalties
to decrease could also sell the franchise unit, multi–unit franchises and franchise development areas,
and profits from sales. Usually the master franchisee receives part of the ongoing royalties paid each
franchisee. The master franchisor usually operate at least one unit of income generation for use in
franchise sales, and for use as a training centre..
Products operations or individual services
In this kind of franchise,
... Get more on HelpWriting.net ...

The Core Of The Business Performance Evaluation System
As the core of the business performance evaluation system, Key Performance Indicators (KPI) is a
scientific and effective method to manage and evaluate its performance, based on extracting the key
performance indicators within the organization. It is a process of the top–down decomposition on
indicators from the organization to individual. The essence is to break down the business strategic
goal into a series of operational targets. It is a basic work in business management.
The theory base was derived from the 20/80 principle in economics proposed by Italian economist
named Pareto. According to the principle, as long as the 20% critical indicators are seized, the
evaluation main body is grasped, and the value and profit of a business is ... Show more content on
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It is actually very important for organization management and development to make all the
employees work hard in the same direction in the lowest cost and the most effective way.
Periodically reviewing by right KPI, the business owners, managers can effectively track the work
status of implementation and see if any fine tuning needs to be done. At the same time the business
can compare with other outstanding companies by using KPI and find potential issues for
improvement timely. If the business is able to take care of the balance in every aspect in promoting
KPI, the employees will change with its implementation. They will not only regard profit and other
financial goals as a primary task, but also will attach greater importance to customer satisfaction. It
is very beneficial to the business development.
Principles of Setting Key Performance Indicators
It is one of the important tasks for the business to improve performance at small profit era of intense
competition. With the help of KPI, the business will have a more clear development focus and
achieve the goal of maximizing performance. Since KPI is so important, how do the business
owners find the right KPI?
There is an important SMART principle in setting KPI for the business. The five capital letters
represent specific, measurable, attainable, relevant, time bound respectively. They are all connected
with each other tightly in developing the work

Understanding The Core Ideas Shaping And Directing Your...
Where do you see your business in five years from now? If the question caught you off–guard, your
business might be missing a vital part of strategic planning: a vision statement. In order to know
what your business needs to do, you must know where you want to go – you need a vision for the
business. So, how to write a vision statement and what is it all about? In this guide, I'll explain the
concepts, the key strategies and provide you examples of the good, the bad and the downright ugly.
1 What is a vision statement?
Every successful business has to define itself. A business can't survive in today's competitive world
without a clear identity: a story of who, why, what, when, where, and how. A vision statement is a
tool for telling a part of this story, helping to define the business.
The definition
A vision statement is short statement to define the core ideas shaping and directing your business.
It's a description of the long–term changes your company wants to achieve with its work, either by
providing products or services. By writing a vision statement you are outlining the place where your
organisation is headed and define what the place will look like.
When you read a vision statement or, indeed, write one for your organisation, you are creating a
message that can answer the following questions:
What does the business do?
How do you help people?
What are you trying to achieve?
How are you planning to achieve it?
A vision statement is essentially a summary

Amazon : The Core Business Of Each
Describe, in brief, the histories of both of Amazon.com and Yahoo.com, and determine the core
business of each. Amazon.com (Amazon), founded in 1995 by Jeffrey Bezos, has grown from an
online bookseller to a virtual retail supercenter selling products ranging from books, toys, food, and
electronics for which it is best known today (Hill & Jones, 2013, p. C272). At its inception, the goal
of Amazon was to become an online bookstore that could offer a wider range of books to millions
more customers than a typical brick–and–mortar (B&M) bookstore at lower prices (Hill & Jones,
2013, C272). After 2 years of rapid growth, Bezos took the Company public in order to raise more
capital (Hill & Jones, 2013, C273). In addition to its lower prices, Amazon had the benefit of its
patented 1–Click ordering system which improved the ease of ordering from its site. Some of the
Company's competitors such as Barnes & Noble and Borders, attempted to compete in the online
bookselling industry however, none were successful as Amazon had first–mover advantage (Hill &
Jones, 2013). As the Company's growth began to slow down in the late 1990's, Bezos expanded
Amazon's product offerings into CDs, cameras, DVD players and other electronic and digital
products which created another advantage for the Company. Over the 2000s, many of the weaker
company's in competition with Amazon found online retailing too complex and expensive and
consequently formed agreements with Amazon (or eBay) to operate their

Zappos
Delivering Happiness
Final Paper 8/22/2012
Zappos, an online retailer, is proving that an unfamiliar approach to business can also help grow
revenue. Zappos revenue grew from $1.6 million in 2000 to $1.64 billion in 2010. How can a
company focused on happiness be successful? Zappos corporate culture and focus on customer
satisfaction has made it both successful and a model for other companies. Zappos focus on
stakeholder happiness contributed to its success. Tony Hseih in his book Delivering Happiness says,
"It's a brand about happiness, whether to customers or employees or even vendors" (Delivering
Happiness) In 2000, entrepreneur Tony Hsieh became the company's CEO. Hsieh was 26 at the time
and surprisingly was not sold on the ... Show more content on Helpwriting.net ...
As the world and business tends to evolve, now more rapidly then ever, the company is able to stay
ahead by driving the change and evolving faster then the competition. Changing and service are not
the only keys to success as the third core value is to "create fun and a little weirdness". This is
another driving force that Zappo possesses that differentiates itself from other companies. The
company culture embraces fun and humor. Zappos strives to have a unique and memorable
personality. There company culture is what makes it successful, and they believe that embracing
their diversity and each person's individuality will help with creativity. Through this culture a
positive result has been the support of people to "think outside the box". When you are combining
weirdness and having a little fun at work, it is a win– win for everyone. Employees are more
engaged in the work that they do, and the company as a whole becomes more innovative. Zappos is
a risk taking organization where making mistakes is encouraged. You do not hear that too often, as
we discussed in class mistakes are frown upon, at Apple the employees are sometimes beaten! At
Zappos, call center workers are prompted to try new things to delight customers. Managers are
asked to take their team members out of the office as a way to get them to think about their jobs
differently and create stronger bonds. There main goal is to be

The Six Core Elements Of Business Process Management
Business process management (BPM) can be define as the orderly approach to make an
organization's workflow to be more efficacious, capable and more efficient of acclimating to an
ever–changing environment. Project and program management, vendor management, complexity
management, standards management and strategy management are the purpose of a framework
which are highlighted the essential building blocks of BPM. A framework can guide the decision
maker for BPM which can be used for project and program management, vendor management,
complexity management, standards management and strategy management. From the research that
had been done in this field of maturity models, there are six core elements of BPM suggested, begin
with strategic alignment, governance, methods, information technology, people and lastly culture. A
critical success factor for business process management are represented by this six core of elements.
First core elements is strategic management. Strategic elements can be explain as the effective
action and tight connection of organizational priorities and initiative process enable continual to
improve business performance. The organization's overall approach towards BPM had been captures
by a strategy driven ... Show more content on Helpwriting.net ...
BPM decision making can be guide by the consistent execution and clear definition. BPM
governance are the explanation of process roles and responsibilities. To ensure the direct linkage of
process performance with strategic goals, processes must be existed. Process management standards
have to be well–documented while the process management controls cover the regular review cycle
to sustain the currency and quality of process management system. Another key component of
process management controls can be forms by appropriate compliance management (Spanyi

Case Study On The Value Core Business Process
Sixth the case study talks about the value core business processes bring to the organization. The
most value is generated by the multiple core business processes in the firm that collectively creates
the value for the main process translating into revenues for the organization. The literature talks
extensively on the ability of the organization to identify the core business processes and eliminate
the bottlenecks in the organizational processes. Literature review explain organizations prefer to
retain the core business processes in–house as they generate the most value and the competitive
advantage (Dr Jussi & Carlos, 2002). The other aspect case study talks about in this thesis is the
contribution of the multiple processes and sub–processes to the final outcome to the organization.
The ... Show more content on Helpwriting.net ...
The proposition from the same aspect proposed in the thesis highlights the importance of
communication in the organizational setup where many parallel processes are executed. The
integrated environment is created in a way that processes respond to the changes from other
processes. The literature on the phenomenon is rather a small part of big ERP or BPM research but
the proposition can be validated by the research conducted by Barki, where he recommends that the
communication is vital in organizations that run multiple parallel processes. The state of the
processes should be shared and all the time so perfect coordination is achieved. He expressed the
example of human body, where there are multiple specialized parts for specialized purposes but to
achieve a task all the parts react and adapt to work as unified whole, sharing information all the
times and responding to the feedback. Processes react to the changes and input from one process and
adapt themselves to the environment (Barki & Pinsonneault,

The Business Case : Ludmilla And Igor, Who Are The...
Introduction
This Harvard Business case is about two individuals, Ludmilla and Igor, who are the creators of
Iggy's Bread of the World and their determination to their unique mission statement of not only
making the highest quality breads with the highest standards of service and integrity but cultivating
a caring environment with plenty of communication in order to have a successful growing company.
This is evident in their mission statement which states: "We are committed to providing a nurturing
and respectful environment at our workplace that fosters cooperation, communication and sense of
accomplishment for all employees. We provide tools for growth through education, health benefits
and access to alternative medical treatments. We ... Show more content on Helpwriting.net ...
A disconnect between what the owners, the Ivanovic's, have installed and where the CEO, Mathew
McRae, is trying to take the business as arose. Thus, the company's culture and core values have
begun to deteriorate and are moving away from the family "social" atmosphere to a solely financial
based one.
Iggy's Bread of the World Culture – How has the Culture Helped and/or Hindered the Growth of
Iggy's?
According to Schein (1997, pg. 475) culture is, "A pattern of shared basic assumptions that the
group learned as it solved its problems of external adaptation and internal integration, that has
worked well enough to be considered valid and, therefore, to be taught to new members as the
correct way to perceive, think, and feel in relation to those problems." The Ivanovich's created the
atmosphere/culture in their organization of a close knit family. They considered their employees to
be the part of the team not just paid workers. Part of Iggy's mission states, "to make breads of the
highest quality and then deliver them daily to their customers with the highest standards of service
and integrity...we are committed to providing a nurturing and respectful environment at our
workplace that fosters cooperation, communication and a sense of accomplishment for all
employees. We proved tools for growth through education, health benefits and access to alternative
medical treatments."

Are The Core Competencies Cause The Internal And External...
Yes, Uber has many different divisions, that allow for the organization to best meet the needs for the
market. By having definite divisions, it allows Uber to specifically state the roles of that division.
Therefore, it allows for accountability to be taken by each division. Responsibility can be taken by
that area. Relating to organization culture, it allows for Uber to create subcultures internally that
allows that division to best reach their goals. Most importantly, it allows for organizational
efficiency. By having so many divisions, Uber can quickly reach the needs of the internal and
external stakeholders.
According to the textbook, a core competency is a "manager's skills and abilities in value–creation
activities such as manufacturing, R&D, managing new technology and organizational design and
change. (pg.12)" These core competencies cause a competitive advantage which is "the ability of
one company to outperform another because its managers are able to create more value from the
resources at their disposal (pg. 12)." Uber's core competency is creating a customer user face that is
universally functional. Their applications allow for access to both high and low end services that are
reliable such UberX and UberBlack. Also, the overall business operation is capable for their services
and competent in their management relationships. Another core competency is the way in which
Uber delivers its ride sharing services. Essentially, Uber's business model and their core

Wal Mart 's Core Competencies Essay
There is a growing body of literature that recognises the importance of Resource Based View (RBV)
in strategic management. This paper attempts to identify Wal–Mart's core competencies, applying
RBV literature such as VRIO framework with supporting evidence from "Wal–Mart Stores in 2003"
case study. RBV suggests that each firm acquires a collection of capabilities, which can be
mobilised by strategists to gain competitive advantage (McGee et al., 2005). In other words, a firm
can be viewed as a bundle of resources, which are the drivers of strategy and growth in a firm. When
creating a unique product, a firm also develops a unique competence (Mintzberg et al., 2009).
Prahalad and Hamel (1990) ascertained that three tests could be used to determine a core
competence. Foremost, a core competence should provide a promising access to a variety of
markets. Second, a core competence would make a substantial contribution to the end product in
view of customers. Lastly, a core competence should be unique, hard to imitate. In fulfilling the
three tests, a resource would be a core competence of a firm. Moreover, to be a sustainable
competitive advantage (SCA), Barney (1991) stated that a corporation's resources should consist of
four characteristics: (i) valuable, in adding value–creating strategy to the product, not in the
monetary sense, (ii) rare, in view of the business' current market position, (iii) imperfectly imitable
and (iv) non–substitutable. Furthermore, a firm's

Business Analysis : Core Mark Company
When I started, the industry was that; Core–Mark Company was one and still one of the global
leaders in the fresh and broad–line supply solutions. It is one of the most recognized brands globally.
The company employs about 30,000 people globally. The company offers a full range of products,
marketing programs as well as technology solutions, servicing North America. Core–Mark
Company is to ensure that it exist and provide service to everyone who is in touch with them. The
company exists to create value for our share owners on a long–term basis by building a business that
enhances the company's trademarks. The company takes their mission as a commitment to their
customers (Gardner, 2012). As one of the world's largest company, the company has most valued
marketers of fresh and broad–line supply solutions to the convenience retail industry to refresh the
world.
The Core–Mark Company is to ensure that it existed and refreshed everyone who is in touch with
them. It exists to create value for our share owners on a long–term basis by building a business that
enhances the company's trademarks. The company takes their mission as a commitment to their
customers. As one of the world's largest company, the company has to refresh the world (Gardner,
2012). The company achieves this by developing strong full range of products, marketing programs
and technology solutions systems that create value for the company, partners, customers,
shareowners and the community in which the company

Discipline, Success, And The Navy Core Values
Discipline, Success, And The Navy Core Values: A Look Into Personal Responsibility And
Following Orders (*) Thorough the course of Naval history from its violent but humble beginnings
in the revolutionary war era, to the now "modern age" Navy we know today, three major core values
have developed and made their way as a staple in the teachings of each and every sailor: Honor,
Courage, and Commitment. These Core Values, instilled from the beginning of our career in boot
camp, are the three guiding qualities that every sailor strives to impersonate in their everyday life,
and it is these principles that we rely on to lead the way. In this paper we will take a look into the
importance of following orders, the necessity of personal ... Show more content on Helpwriting.net
...
All of this in turn creates much more strain, not just to the individual but to the others around them.
Prior to situations like this unfolding, Personal Responsibility, must be maintained, and good
discipline continuously sharpened to ensure success. As sailors we are always held, and should
always hold ourselves, to the highest standard and in keeping with the Navy Core Values both in our
work and our lives as a whole to assure success in every facet possible. (*) The Navy Core Value
Charter is a document maintained by the Secretary of the Navy that holds a detailing of the three
major attributes and their implications that every sailor must hold themselves to. As a sailor we are
bound by our Honor: To be honest in all accounts, to hold ourselves to the highest ethical standards,
and to take responsibility for all actions we take, both inside and outside of the Navy. We are defined
by our Courage: To comply with the requirements of our profession, overcoming all obstacles while
holding ourselves to the highest degree of character possible, to act in such a way that brings credit
to the Navy and is in the best interest of the nation regardless to personal gain. We stand strong
together through our Commitment: Showing whole–heartedness and care for our fellow sailors and
others, by our vigilance to the knowledge that there is work to be done and a watch to be stood and
that we are the ones to take up the mantle of our Naval forerunners, to carry the torch with pride

Analyzing The Pros And Cons Of The Following Options
3. Provide a detailed analysis of the pros and cons of the following options
a. Monitor forms a company–owned research division in India
Pros
Develop knowledge center in fast–growing emerging economy. Opening a knowledge center in
India allows Monitor to gain a foothold in what is sure to be a significant economic contributor to
the world economy in the coming years. Although the economy has slowed down recently, and the
on–going problems of political corruption and poor infrastructure make business in India
challenging, the long–term pull of a country with over 1/7 of the world's population is sure to
remain. Developing this knowledge center gives Monitor the opportunity to continue to grow its
presence in the region and participate ... Show more content on Helpwriting.net ...
Acquire the leveraged economics of thought leadership. The unique model of thought leadership
would allow Monitor to develop research papers or models that it could resell to multiple clients.
This dynamic produces far better economics than the selling–human–hours model as it is more
profitable on a scaled basis. Since Monitor already has a well–established base of clients with its
consulting relationship, developing intellectual property it could sell to those clients and use to build
out its client rolodex will serve to improve the notoriety of the firm. In addition to the profitability
this model provides, it gives the firm a reputation for being a thought leader in the industry and
could increase client pull if executed successfully.
Cons
Dilutes brand with possibly inferior work product. The downside to acquiring talent in an emerging
economy is that in many cases that talent may not be able to product a work product that is on–par
with expectations in countries where your client–base operations. While measures can be taken to
improve quality ( increasing the number of employees + hiring only the top talent ), these measures
will only serve to increase the costs of operating in this environment and undermine the primary
driver for entering the country. Further, obtaining the right mix of cost and quality will require
significant managerial oversight, which the firm may not have the bandwidth to provide.
Profitability gains may not be achieved due to

Core Business Model Of Tesco
Process Improvement All the above mentioned hurdles led Tesco to opt for a new and effective
business model in supporting the dot come business. The overall strategic planning included a
mixture of dark stores for service remote regions of the state and loyal dot–com depots to service
mainly occupied urban markets like London. With the passage of time, this approach will strengthen
from retail stores to committed deport that is usually cost effective for serving the entire market. In
the year 2006, Tesco was able to launch their first devoted dot–com deport in Croydon at south side
of London. It was first and major dot–com facility generation by the company was created with
entire manual procedures (www.tesco.com, 2016). Tesco associates drive carts from a warehouse
which was responsible for stocking items in lower shelve racks. The warehouse had same floor
planning as of retail store design. Tesco associates pick all orders ... Show more content on
Helpwriting.net ...
Over all the implementation of lean business model, it becomes necessary for Tesco to work on for
expanding their business from widening their market structure. Transformation Processes and
Evaluation of the Operations In the era of 1980s Tesco broadened upon the transformation of their
organisation as a whole that has led to change the future of company. The business transformation
works have lasted for around two decades including various transformation projects and programs
(McIvor, 2005). The business transformation has wide range thus impacting on each and every
operational area within and outside the organisation. Four V's Of Operation

Hbr When Your Core Business Is Dying
TOP–TEAM POLITICS...page 90
WHEN YOUR CORE BUSINESS IS DYING...page 66
Y GE SE PA IN DS CK R M WAA
53
www.hbr.org
April 2007
58
What Your Leader Expects of You
Larry Bossidy
66
Finding Your Next Core Business
Chris Zook
78
Promise–Based Management: The Essence of Execution
Donald N. Sull and Charles Spinosa
90
The Leadership Team: Complementary Strengths or Conﬂicting Agendas?
Stephen A. Miles and Michael D. Watkins
100
Avoiding Integrity Land Mines
Ben W. Heineman, Jr.

20 33
FORETHOUGHT HBR CASE STUDY
Why Didn 't We Know?
Ralph Hasson
45
FIRST PERSON
Preparing for the Perfect Product Launch
THOU
SHALT
...page 58
James P. Hackett
111
TOOL KIT
The Process Audit ... Show more content on Helpwriting.net ...
100
100
Avoiding Integrity Land Mines
Ben W. Heineman, Jr.
How do you keep thousands of employees, operating in hundreds of countries, as honest as they are
competitive? General Electric's longtime general counsel describes the systems the company has put
in place to do just that.
78
90
4 Harvard Business Review
|
April 2007
|
hbr.org
Cover Art: Joshua Gorchov

continued on page 8
APRIL 2007
14
Departments
12 COMPANY INDEX 14 FROM THE EDITOR 53 2006 MCKINSEY AWARDS AND
2007 MCKINSEY JUDGES
20
What the Boss Wants from You
What should CEOs and their direct reports expect from each other? When Larry Bossidy laid out his
views to a group of young executives, they couldn't take notes fast enough. You don't have to write
down what he said, though, because Larry has done it for you here. And it will be on the exam.
88 STRATEGIC HUMOR 111 TOOL KIT
The Process Audit Michael Hammer
Redesigning business processes can generate dramatic improvements in performance, but the effort
is notoriously difﬁcult. Many executives have ﬂoundered, uncertain about what exactly needs to be
changed, by how much, and when. A new framework can take the mystery out of reengineering
business processes and help you comprehend, plan, and assess your company's process–based
transformations.
20 FORETHOUGHT
Firms from developing countries are making a global mark...McDonald's isn't afraid to bite off more
than it can chew...Women at Fortune

Importance Of Communication : Barriers To Effective...
7: Business: How do you weave strategy into your work team's day–to–day conversation? Include a
discussion of three barriers that kill communication at work.
Explanation
In order to guide behavior, it is useful to implement certain strategies into day–to–day
conversations. For one, having a Commander's intent, the desired end state of an operation (a core
goal), helps guide a team's coordination. Once every member of the team knows and understands the
Commander's intent, they can make many any decision regarding the team's future. Incorporating
certain strategies, such as the Commander's intent into a team's day–to–day conversations, can drive
actions that are beneficial to the team's success . However, simply implementing strategies isn't the
whole story. Unluckily there are barriers that inhibit effective communication.
Barrier 1 The first barrier in effective communication in the workplace is ambiguity. Mission
statements, visions, and even strategies are often ambiguous to the point of being meaningless.
Sticky ideas are best explained in terms of sensory information human actions. Clear and sticky
ideas are full of concrete images that complement the way our brains are wired to remember data.
Communication in the workplace often goes awry because it is often ambiguous. Speaking
concretely is the way to ensure that a vision, a mission statement, that an idea will make sense and
mean the same to everyone in the team. Opaque, abstract ideas do not captivate people.

History of Aldi, Its Core Business and Philosophy
History of ALDI, its core business and philosophy Established in 1913 in Germany, ALDI operates
what are known in the grocery business as "limited–assortment" stores or "hard discounters." ALDI
has taken this retail concept, which features low overhead and scanty selection, to its leanest,
meanest extreme. Unlike the vast majority of supermarket chains, ALDI store carries about 1,400
regularly–stocked items, including fresh meat, and, in certain locations, beer and wine, of which
nearly all are ALDI, select brands. Though the original ALDI concept has been modified somewhat
to accommodate the ever–changing tastes and preferences, the core concept and philosophy
remains: "Incredible Value Every Day." By limiting consumer choice, ALDI ... Show more content
on Helpwriting.net ...
* The Partnership should recruit and retain loyal customers through their continued trust and
confidence in our reputation for value, choice, service and honesty and for behaving as good
citizens. * The Partnership should make sufficient profit to sustain our commercial vitality and
distinctive character, allow continued development and distribute a share of profits each year
consistent with Partners' reasonable expectations. These objectives build on the advantages of our
co–ownership structure and demand an appetite for continuous improvement, innovation and
enterprise to maintain the vigour of our commercial and democratic capability. They also require the
highest levels of corporate governance through effective Audit, Corporate Social Responsibility and
Risk Committees. Achieving our three objectives requires us to demonstrate the benefits of co–
ownership and the behaviours that differentiate us. Our ability to compete against and outperform
conventional companies will be the most important illustration of the effectiveness of our approach
to

VRINE Model
Final Exam: Section A, Question 1: "Core Competences are a route to competitive advantage but are
hard to identify and develop" Overview of the essay This essay expands on the internal aspects of a
business and how they help a company or an organization. I will be further discussing the
implications of incorrectly identifying competencies and vice versa. Also, there are three main ways
of identifying the competencies, which I elaborate on with the use of a few examples at the end
tying the points up with a clearer picture. In this essay, I have also shed some light onto the VRINE
model explaining it in detail through various examples of my own as well as through the
presentation conducted by our Professor. The role of the senior managers ... Show more content on
Helpwriting.net ...
(8) The wireless data communications solutions company expanded to many countries, Middle East
being one of the major ones. Pinnacle also applied the blue ocean strategy (Figure 1). (9) Here, they
avoid going head to head with the competition and expand to new markets. One of the reasons
behind pursuing such a strategy is for a first–mover advantage, early brand creation, more time
understanding the markets before competition arrives, and more profits for the company. So how do
growth strategies differ for small and big sized companies? Using these two examples let me discuss
the different approaches of growth strategies of a big and small sized company. References: (1)
http://renderman.pixar.com/view/testimonials (2) Akbar (2015),"Resources, Capabilities and
Competitive advantage" Global Strategy slides, 17/03/2015, Hult International Business School,
Dubai. (3) https://hbr.org/1990/05/the–core–competence–of–the–corporation (4)
https://services.hbsp.harvard.edu/gateway–restservice/gateway/links/HK1007–PDF–ENG (5)
https://services.hbsp.harvard.edu/gateway–restservice/gateway/links/W12266–PDF–ENG (6)
http://www.alfainonline.com/aboutus.html (7) https://services.hbsp.harvard.edu/gateway–
restservice/gateway/links/711462–PDF–ENG (8) https://services.hbsp.harvard.edu/gateway–
restservice/gateway/links/903M54–PDF–ENG (9) Burke Van Stel and Thurik – Five Forces v Blue
Ocean.pdf (10) Figure 1

The Core Business Of The Davies Service Group
The core business of the Davies Service Group is textile maintenance in the UK and in Europe; the
company provides dry–cleaning, laundry services and work gear specific to different industries and
service sectors. The company supplies and services flat linen for the hotel and restaurant industry,
provides linen and management systems for hospitals and decontamination services for surgical
instruments. The company offers dampness and dirt removal from workplaces, hotels and
restaurants, washroom services and industrial mats. The company also sells linens and work gear
and has plants to manufacture some of the products. All of their services complement the company's
core business. (The Davis Service Group Plc Report and Accounts 2007)
Sunlight, the original company, operates in the UK and Ireland and Berendsen operates in the
Nordic countries (Denmark, Sweden, Finland, Norway and the Baltic countries) and in the continent
(Germany, Austria, Holland, Poland and Check Republic). (The Davis Service Group Plc Report and
Accounts 2007)
Describe two major ways in which a company can grow. Give examples to illustrate the two ways of
growing.
The company's strategy is to be a market leader in the industry by expanding and developing the
range of products and services. Two major ways in which the company grows and increases its
revenue is by organic growth and by making acquisitions in Continental Europe and in the UK. (The
Davis Service Group Plc Report and Accounts 2007)
Organic

Impact Of Globalization On The Communities Of Persons And...
sourcing pursued with a social purpose" to effect change for communities of persons and
environments in need of preservation (Theroux, 1993, p.7). Their financial giving was at the highest
level realized by "any U.S. public company" (Theroux, 1993, p.8). By operating the business in a
way which valued the contributions of employees at every level and supported all employees
(Theroux, 1993, p.8). The main differentiating factor was that the brand valued social steward as
highly as it did financial well–being (Theroux, 1993, p.9). A value which is improbable that
competitors would be willing or able to duplicate.
3. Extendibility – Social stewardship did not end in the US. B&J extended social stewardship
initiatives to Brazil and the Soviet Union (Theroux, 1993, p.7–8). Further, the organization valued
protecting shared resources by decreasing greenhouse gas and conversing water (Theroux, 1993,
p.8). As such this core competency has an all–inclusive impact Strategy It becomes clear that the
reason for everything B&J does is to effect social change. This is an organization which values
economic well–being only as it is a supportive measure necessary to effect social change. As such, it
becomes clear that the organization's socially driven mission is their strategy. "A strategy then can
be defined as a broad concept that guides the firm as a whole (as a whole business system) to some
future state or plane of existence" ("Topic 2", 2011, para. 3). B&J's desired future

Restructuring Strategies For Changing Corporate Focus Essay
Restructuring strategies that change corporate focus is a set of strategies, which lead to considerably
different level of business scope and relatedness in the corporate portfolio over time (Zhao,
Michalisin, & Stubbart, 2011). TABLE 2: STRATEGIES FOR CHANGING CORPORATE FOCUS
(Zhao et al., 2011) Strategic Changes in Business Relatedness Higher Relatedness Lower
Relatedness Strategic Changes in Business Scope Broader Scope Core Expansion Diversifying
Narrower Scope Complete Refocusing Down scoping There are four restructuring strategies that
companies often use: Diversifying A diversification strategy broadens the scope of the company 's
portfolio and reduces the interdependencies among businesses (Oliver, 1975). A research illustrated
that diversified firms can achieve higher levels of profits and more rapid growth than specialized
firms because of market power (Collis, Montgomery, & Montgomery, 1997). Some studies found a
positive relationship between diversification and firm performance while others have found no
relationship or a negative relationship (Zhao et al., 2011). So it is hard to define whether the
diversification strategy could improve the issue of a company. Therefore, there is not sufficiently
realistic evidence to support diversification as an efficient strategy. Core Expansion Core expansion
changes corporate focus by increasing the proportion of related–businesses in the corporate portfolio
(Zhao et al., 2011). Core expansion usually use two ways to

The Fundamental Core Business Of Google
1.0 EXECUTIVE SUMMARY
Google has been ranked in 2014 by Forbes as one of the most reputable companies in the world. It
has been about 15 years relative to the compilation of this document that Google was founded and
has since progressively synchronised itself with the technological revolution that has transpired over
the period and is still transpiring today. The founding of the company was conspired in academic
dogma, as both founders were graduate students at the time of its conception. It is with tremendous
astonishment in which we had witnessed this start–up business become such a great success since a
great proportion of "start–ups" fail. The essence of the mission of the company is stated as; "to
organize the world's information and make it universally accessible and useful". The fundamental
core business of Google is being a search engine with revenues generated from search related
advertising. Additionally, Google has expanded beyond its core offering with a few technological
inspired products and services. Notwithstanding Google's tremendous success, it is not a monopoly
and as such there are credible competitors operating within that same market space. These
competitors include; Yahoo!, Microsoft, eBay, etc.
To that end, an intensive analysis was embarked upon which utilized the management analytic tools
which include; SWOT and Porter Five analysis as well as the Key Success Factors. A consequence
of these analysis is shaping the context to which the company is

Financial Statement For A Company 's Core Business
1. by having a Good Operating Margin which is a margin ratio used in measuring a company 's
pricing strategy and operating efficiency. Thus the operating margin. Measures your operating
profitability, it indicates how much of each dollar of revenues used is left over after both costs of
goods sold and operating expenses are considered. Operating margins are important because they
measure efficiency. The higher the operating margin, the more profitable a company 's core business
is. for example I Created a Mock report Called Dean 's Report I report the following Numbers on
my Financial statement for my Event I held.
Net Sales: $1,000,000
Cost of Goods Sold: $700,000
Rent: $20,000
Wages: $100,000
Other Operating Expenses: $50,000
Net sales – all operating expenses = 530,000
Then Create a Formula Similar to this
Operating margin .53 = 530,000 operating income ______________________ Net sales 1,000,000
As you can see, Dean 's operating income is $530,000 (Net sales – all operating expenses).
According to the formula used, Dean's operating margin is .53. This means that 57 cents on every
dollar of sales is used to pay for variable costs. Only 53 cents remains to cover all non–operating
expenses or fixed costs.
2. Working Capital Ratio
The working capital ratio, also called the current ratio. Is a liquidity ratio that measures a firm 's
ability to pay off its current liabilities. For example financial obligation, with their current assets.

Is Seagram A Long History Of Success From The Company And...
Definition of Project: Seagram has enjoyed a long history of success from its inception in 1924 with
a single distillery in Canada to a world–wise company. During this timeframe, global recognition
has afforded Seagram the opportunity to grow to 14,000 employees as well as creatively diversify in
a manner than many companies could not imagine. Unique purchases of oil companies as well as
what some might argue to be more logical partnerships like fruit juices such as Dole Food Company,
Inc. created continued accomplishments that would shore up the company and create a secure future.
In addition calculated investments with DuPont, MCA Inc., which includes Universal Studios and
them parks as well as electric companies build an impressive portfolio for Seagram as well. We
know that highly diversified organizations are more successful, "firms whose business units are
highly related to each other, such as in a focused company, are outperformed by those whose
business units are moderately unrelated to each other" (Graham, 2012, p.14). Although this
argument makes little sense, Seagram has, for years, experienced the benefits of being highly
diversified. With the strength of diversification Seagram has created over its long life offers a firm
foundation for future growth and stability. The objective of this current project is to evaluate the
assets and design a plan that will utilize the strengths of the organization while shoring up new
systems to realign Seagram for maximum growth

Advantages And Disadvantages Of Gics
Global In–house Centers or GICs in India are 3–4 times more cost effective than their western
counterparts, but when it comes to automating processes, there's still a long way to go. While we are
steadily moving forward to a time when automated solutions can be implemented on a broader scale
across industries, GICs in the Indian market right now also have a long way to go. Globally, this
space has a $34 billion valuation, with India occupying a mammoth 40% of market share. With the
implementation of AI, machine learning and cognitive abilities, GICs in India can massively ramp
up their market share even further.
Potential Areas for Automation
The very nature of GICs implies that they provide support to the core business of the parent
organization, hence they cannot afford to overlook investments towards technology and automation
to improve productivity. This automation is usually triggered by a few necessities and they are also
applicable in order for automation tools and processes to be feasible and successful. GICs thus need
their automation to fulfill three key parameters – it should tackle tasks that a majority of people
would not be inclined or motivated to perform, it should provide the most bang for the buck in the
form of tangible ROI, and it should be future–looking and scalable. Otherwise it simply isn't worth
the investment of time and money that it requires. ... Show more content on Helpwriting.net ...
This is thanks to the advent of robotic processes and cognitive learning. Data is key here, and GICs
have such critical data (especially in comparison to third party providers when it comes to business
sensitive data) in abundance. They can then utilize this data to get insights which can then be used to
develop rules, which in turn can determine the success of

Essay on Groupon: a Comprehensive Study
Groupon: A comprehensive Strategy TM583 – Course Project By Jesse Marcano Cory Shenault
Clifton Leonard Table of Contents Introduction 2 Section 1 – Strategy 3 Section 2 – Core
Competencies 6 Section 3 – Industry Dynamics 10 Section 4 – Technology Sourcing and Internal
Innovation 13 Section 5 – Product Development Strategy 16 Section 6 – Strategy to Protect
Innovations 17 Conclusion 20 Bibliography 20 Introduction Groupon did not invent the daily deal
website; however, they introduced the concept of using the group buying power of online shoppers
to receive substantial discounts from local merchants. Their model has been easy to replicate, which
has lead to many clones operating in the same market as ... Show more content on Helpwriting.net ...
"In May of 2010, Groupon moved 19,822 tickets in eight hours and split the $238,000 profit with
the tour operator" (Steiner, 2010). Groupon has since established a presence in 88 U.S. cities as well
as 22 countries including Poland, Russia, Chile, and Turkey. With competition getting stronger in
Brazil and New York, Andrew Mason hired 250 salespeople and 70 writers. Many of those writers
were chosen from the improv comic strip in Chicago to create witty and unique sales pitches for
upcoming deals. "We want to do for local e–commerce what Amazon did for normal consumer
goods," said Mason (Steiner, 2010). As of March 17, 2011, Groupon has acquired more than 70
billion subscribers worldwide. Groupon's primary strategy for growth is sales and marketing. They
use complex analytics to segment customers not only by city but more specifically, by
neighborhood. They target these customers with marketing that is close to home and relevant to their
demographic. They provide local businesses with instant access to droves of local customers and in
exchange they split the revenue from the sales of "groupons" with the local businesses. Groupon's
market name recognition and vast data warehouses containing intimate customer data give them an
advantage over competitors. They use this data to buy Google Ad Words that will attract the most
customers and provide an

Sally Johnson Big Energy Case
Case Study Essay: Big Energy
Sally Johnson is a member of the management team of XYZ Energy, a major government–owned
energy company. Following a high–profile corporate sales process, XYZ Energy was bought by one
of its private–sector competitors, Big Energy, for a record price.
XYZ Energy was successful company that had established strong, efficient and robust processes and
systems to manage its business and risks. It had also innovated new processes in areas, which gave it
significant competitive advantage. The company had a loyal staff with relatively low turnover. The
XYZ Energy management team was well respected by employees. A large majority of staff worked
hard throughout the lead up to the sale to support the process and ... Show more content on
Helpwriting.net ...
Instantly the morale with the XYZ Energy staff plummeted as they realized that, like the
management team members, they would not be allowed to compete for their jobs based on merit.
Morale continued to decline and frustration arose as Big Energy failed to leverage innovative
processes and systems for its own competitive advantage, focusing on the speed of integration rather
than its quality and the long–term benefits. Big Energy's senior management rarely came to the
remote office to engage with their new team, and staff numbers dwindled as people elected to leave
and more redundancies were occurred.
Sally felt a strong loyalty towards the staff that had supported the growth of XYZ Energy, and
therefore, immense anguish for them as their fate became clear. She attempted to argue to senior
management that Big Energy should revisit its integration model and priorities in–order to preserve
and leverage the competitive advantages and key skilled staff it had acquired.
(Source: Wood, J. Zeffane, R. Fromholtz, M. Wiesner, Morrison, R. & Seet, P 2013,
Organisational Behaviour: Core Concepts and Applications, 3rd Australasian Edition Wiley,
Brisbane; pp. 75)
Students are required to address both of the following questions in the their essay:
Questions 1 The rapid rate, at which Big Energy has opted to absorb XYZ Energy into its existing
business model, has had an adverse impact on the employees that originally came from XYZ
Energy. Discuss the impact of

Foundations Of Carlsberg's Core Business
Carlsberg Competitive Advantage
"The foundations of Carlsberg's core business are the beer markets of Western Europe, Eastern
Europe and Asia. It is here that we have the expertise and strength needed to be a leading player."
The Executive Board: Jørn P. Jensen, Nils S. Andersen and Jørgen Buhl Rasmussen.
Carlsberg is the largest brewer in Denmark and fourth globally (Euromonitor, 2013). It is embedded
into Danish history having been founded in 1847. Since then, the company and Denmark have
enjoyed the profits from having a global competitive product, with a brand that is globally known –
Carlsberg beer – and that contributed for the development of the company towards a global brewer.
Furthermore, Carlsberg Group is partially owned by the Carlsberg Foundation, which has as purpose
the funding and fostering of scientific, technological and social initiatives in Danish society.
Throughout its lifetime, Carlsberg managed to turn itself into a worldwide company that develops
business at a global level.
However, with our analysis of their presence in several markets (Europe and Asia), we found that
they also have a local focus, especially in China. Picture 1 – Carlsberg's Global Footprint (Source:
Carlsberg Annual Report 2013, p.13)
The first type of analysis we will do is to apply Ghemawat's AAA Triangle framework and identify
what is Carlsberg's true focus, despite of what the management might say in the annual reports.
Then we will derive from the management actions,

Features Of Core Competencies : Global Business
Examples of Core Competencies Global Business: Mitigation, Strategy, Acquisitions,
Transformation, Staffing, Partnering, Training & Mentoring, IT: Operations, Processes, Network,
Infrastructure, Cloud & Optimization, Architecture: Innovation, Emerging Technologies, EA
Frameworks, Governance, Blue Prints & Road Maps, Global PM & Delivery: Agile, DevOps, Six
Sigma, Global & Large Complex Teams, Java: J2EE, Frameworks & Middleware, Microsoft: Azure,
Machine Learning, ●NET, WebAPI, & BizTalk, Data: Relational, Big Data, AI & ML, Web:
JavaScript, PHP, Ruby, Rails & Web Services, Enterprise: WebSphere, Fusion, and WSO2, and
Other: CDN, Analytics, Modeling, Simulation, Animation and VR Professional Experience KDAD
TECHNOLOGIES Many roles over 14 years such as CTO, VP PMO, CCO, Enterprise Architect,
Trustee 2001 to Present Duties: Global (North America, Africa, Asia, Europe, Latin America, and
the Middle East) Lead, with a hands–on style and an Agile approach, large, concurrent and global
teams that efficiently transform operations, processes and solutions with tangible results, while
working across organizational and geographic boundaries. Collaborate with all stakeholders (e.g.
internal and trading partners) and across all organizational levels, to define the value of IT 's cost,
benefit and strategy, and translate the resulting corporate direction into well–documented and
actionable Agile projects. Coordinate selection processes, and Increase adoption rates of preferred

The Core Principles Of AMG Business Model
Highlighted points of AMG business model
All business decisions reflects the core principles of AMG
AMG – around the world, these three distinctive letters embody automotive high performance,
exclusivity and dynamic driving pleasure. The business model that focus on these principles
persistently and evidently leads to added value for the brand and loyal consumers with great
revenue.
·Top–level–position in Mercedes and the whole car industry
The products supplied by the Mercedes–Benz Cars division comprise a broad spectrum of premium
vehicles of the Mercedes–Benz brand and its Mercedes–AMG and Mercedes–Maybach sub–brands.
These vehicles range from the compact models of the A–Class and B–Class to a highly varied
program of sport utility vehicles, ... Show more content on Helpwriting.net ...
The core value unit that luxury retailers designed their businesses around isn't a car anymore – it is
seamlessness, convenience, speed and quality of personal service. In both short–run and long–run,
the great amount of inputs for luxury–feeling grabs martial, human and time resources from the core
of cars industry, technologies development.
Influences of Global Strategy
The biggest advantage of a global strategy is that it enables AMG to leverage economies of scale.
When it sells the same product worldwide, it can buy its raw materials in bulk, potentially saving the
company hundreds of thousands of dollars per year. Economies of scale can save its money in labor,
packaging and marketing material costs, too.
A global strategy includes an operational risk. If employment laws or corporation laws change in the
country where a company manufactures its global product, then that could ruin everything.
Likewise, one of the important markets for AMG, China, faced a depression in its economy with a
political change in the last two years, influencing global markets in many countries, leading a
AMG's international loss

Cipd
Activity 1 (part 1 of 2) (Note: The CIPD Human Resources Profession Map (HRPM) can be
accessed at: www.cipd.co.uk/cipd–hr–profession/hr–profession–map/explore–map.aspx ) Write a
report in which you:
 Briefly summarise the HRPM (i.e. the 2 core professional areas, the remaining professional areas,
the bands and the behaviours)
The (Human Resources Profession Map (HRMP) is designed to show what best practice might look
like within all areas, and across all levels of Human Resources (HR) and Learning and Development
(L&D).
Information on this map is shown (below) by a circle made up of a core and 3 layers, and also 4
bands which are displayed to the side.
Starting from the core, I'll work my way out through the layers to the outer ... Show more content on
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I'm going to look at Band 2 within the professional area of Learning and Development. I think the
following 4 areas are most relevant, and in order, to my current role of Trainer at the British
Council:
6.4.2. Facilitate internal leaning events and workshops, delivering content as appropriate.
A major part of my role is the development and delivery of training materials. This involves a
degree of event and people management, but essentially I must be able to provide the knowledge
that the organisation needs in a digestible format.
6.11.2. Continually seek ways to improve learning and talent development activity to best meet
individual or managers requirements.
In a global organisation with a range of different needs and cultural approaches, flexibility from the
trainer is imperative, as is the need to change and adapt where required. It's important to address the
immediate but also longer term needs of learning and development across my organisation and
analyse these in tandem with HR and the teams themselves to develop a strategy for improvement
that fits in with the organisational, as well as team objectives.
6.9.1. Advise colleagues and managers on the best use of innovative learning technological solutions
to improve capability
For me, this is about keeping costs down. There is now a wealth of fantastic training

Literature Review On 3p Industry
LITERATURE REVIEW
A review of literature is emphasizing the 3pl (third party logistics) performance which is cost
efficient tool for FMCG (fast moving consumer goods) companies. Companies outsource their
logistics and warehouse activity to the third party logistics to reduce the cost, which is directly effect
on company's other core function like production, procurement, finance. It gives competitive
advantage to the company. Outsource the logistics and warehousing also directly effect on asset
reduction and staff retrenchment. Today the firms are establishing symbiotic relationship among
them, that is (win win situation) they all are beneficiaries. Logistics is one of the last processes of
the company who can improve corporate efficiency by the outsourcing. It also reduces the
distribution cost where manufacturing firm has many products and they do have also its outlets
globally. 3PL has grabbed the opportunity for the shipper in all expects, they are low cost then
shipper, innovative machine, skilled labor and fast moving ability. 3PL is improving its technology
and also give technical knowhow to its technicians for establishing better alliances. The research
directly targets the main stream of the ... Show more content on Helpwriting.net ...
Company shifts the core employee on the functions and retrenches the other labor who is involved
in warehousing or logistics to save his capital investment. Company also saves his capital from skill
training course which is required in developing the knowhow about the technology. Company
doesn't need to pay expenses like rent of building, salaries and its expenses by outsourcing. Now
days organizations has opportunity to reduce fixed cost and overhead cost by outsourcing its
logistics and 3PL has an ability to impress customer needs by given efficient handling and
innovative process of preserving food. (Van Damme, 2002, Chelliah,

Case Study Lego
The Lego Case Study
In 2014, LEGO announced record results. In the financial year 2013, the company revenues had
increased by 10% to 25.4 billion DKK (Annual Report). Profits before tax were 8.2 billion DKK
representing a net income of 24% while operating margins were at a staggering 32.8% (Annual
Report). However, the company's future had not always looked so promising. When Jorgen Vig
Knudstrop stepped in as CEO in 2003, he described the then financial state of the company as a
"burning platform" which generated negative cash flows that would lead to its eventual collapse
(Ashcroft 3). Sadly, his portrayal was not that far from the truth. Throughout the early 2000s, the
company was facing losses of ~1 billion DKK yearly and was falling behind it competitors, Mattel
and Hasboro (Annual Report). So how did LEGO turn itself around in a short span of 8 years? ...
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LEGO, the company has always been known by kids and parents alike for its colorful building
bricks however between 1997 and 2004, LEGO stretched its product lines to include movies,
clothing, video gaming and event theme parks. Unfortunately, these activities generated limited
returns and were capital intensive as a result, LEGO's bottom line plummeted. LEGO "strayed too
far" from its core business of manufacturing building blocks and ventured in industries which it no
knowledge or specific skills sets to compete in ("Fun and Games: The LEGO Success Story" 2).
Also, a lack of financial and product profitability analysis meant that management had no idea
which products were making money and which were not producing adequate returns on investment.
Another problem was that retailers were constantly overstocked with products which offered
diminishing margins as clearance offers ensued (Ashcroft 14). This was due to a lack of

Core Elements Of A Traditional Business
This report will present a number of core elements of a traditional business plan (Spinelli & Adams
2016) for the creation of a new business venture. The venture to be created to address a gap in the
market, is an end–to–end design and residential, building renovation business. The proposed new
venture, unlike many others in the market, will be strongly business focused on robust scalable
systems and processes. It will also have a carefully considered growth and marketing strategy to
build a strong brand that will provide high growth potential without compromising customer
experience and delivery of consistent outcomes.
The report outlines the current market and then moves on to detail the new venture opportunity,
entry, positioning and ... Show more content on Helpwriting.net ...
The fragmented market is made up of a large number of small scale renovators competing for the
same business, with a heavy reliance on subcontractor labour to deliver projects (HIA Renovation
roundup).
Market research reveals (reference needed) that the market is filled with a large number of small
businesses, generally owned and operated by a tradesman; the majority of these businesses lack a
coherent strategy around how they engage with the market and deliver a consistent customer–
focused outcome.
3. The new venture
3.1 The opportunity
Through extensive market knowledge and research of the home building market in Australia gained
as Marketing Director of New Fab Co., Michael Mowat has identified an exciting opportunity in the
housing renovation sector of the residential building market.
There is an opportunity in the heavily fragmented market (citation) for a new approach – a
renovation business with a business model focused on marketing, solid systems and processes to
create a business platform that will deliver a long–term competitive advantage. Given the size of the
renovation market in Australia (x$), the potential upside to creating a full service (design–to–build),
business–focused, renovation business is significant.
While a number of

Competency Inventory
Functional Competency Inventory and Design by Jai Cortes
I. Title of the Diagnostic Tool: Functional Competency Inventory and Design
II. Overview of the Diagnostic Tool
a. Definition
In a nutshell, functional competency inventory and design, is a tool which aims to measure the
competencies of functional groups of organizations, which are affected by their respective core
objectives. In 1973, McClelland supported "testing for competence, rather than intelligence." By
definition, competencies are "general descriptions of the abilities necessary to perform successfully
in areas specified. Competency profiles synthesize skills, knowledge, attributes and values, and
express performance requirements in behavioral terms. The review of ... Show more content on
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Unlike Core Competency Inventory and Design, Functional Competency Inventory and Design
focuses on and measures the competency (knowledge, skills, personal attributes, and behavior) of
functional groups. "These groups are based on organization 's structure and are the formal groups on
organizational charts. These groups have their tasks and leaders chosen by higher management.
Functional groups usually have specific rules of operation and clearly defined superior–subordinate
relationships." For example, in the school setting, the Head Registrar is the designated leader of a
functional group of subordinates that includes a number of assistant registrars, liaison officer, and
secretaries.
What Functional Competency Inventory and Design does is that it measures the competency
required for each functional area, as like in the above mentioned example, the Registrar's office, and
checks whether the members of the group has the competency required for the functional area.
Another way of seeing functional groups would be to see that these functional groups are equivalent
to departments in companies. So Finance, Marketing, Operations, Research and Development, and
other departments of the corporation are all functional groups, whose competency can be measured
through this

Core Business Features Defining Ecommerce Capabilities
B2B eCommerce Guide –> Core Business Features
Core Business Features Define eCommerce Capabilities
Functionality in B2B eCommerce websites depends on subsets of core and custom features, back–
office tools, user interfaces, and even design considerations that affect what viewers see when they
visit a website. Regardless of software platform, certain core business features are essential for
highly functional B2B eCommerce websites, but how companies handle the various duties these
features perform can determine success in competitive markets and impact every area of business
operations. That 's why it 's critical to choose an operating platform where core business functions
can be customized to specific industries and B2B models to foster greater functionality, appealing
and intuitive interfaces for stakeholders, better communications and greater abilities to manage and
monitor eCommerce operations throughout the buying and shipping cycles.
Addressing the B2B User Experience
Most people have shopped at Amazon or eBay and understand how convenient the buying process is
at B2C eCommerce websites where the user experience or UX trumps every aspect of the business
process. Although the B2B process differs in many ways, smart decision–makers in business–to–
business marketing understand that the user experience is critical and not just for customers but for
business collaborations, distributor efficiency, lead generation and important internal processes. The
user experience

The Business Models And Core Competencies Of Google
1. Compare the business models and core competencies of Google, Apple and Facebook.
Google, Apple, Facebook and each have different business models. Each company focuses on
different things that makes them unique and stand out to their customers.
Google's business model is geared towards mobile computing and the Internet. The company wants
versatile smartphones that allow access to the Web and the use of applications that can be used on
different devices. Google also has strength in advertising, in that they appeal to many potential
customers on the Web.
Apple's business model is geared towards the hardware and software of its products. Also they focus
on its mobile software applications, which is widely popular among customers due to the app store
iPhone users. the applications on the app store are available for user on apple products and one of a
kind compared to the less popular applications offered by Google and Facebook
Facebook relies on ad advertisements in their business model. Facebook platform empowers
developers to build applications and web sites that integrate with Facebook to reach its global
network of users and to build personalized and social products.
2. Why is mobile computing so important to these three firms? Evaluate the mobile strategies of
each firm. Mobile computing is important to Google, Apple, and Facebook, mainly because the
widespread use of smartphones and other mobile platforms has increased tremendously. Pretty soon,
it is believed that

The Need for Core Competency in an Organization
According to Prahalad and Hamel, core competencies arise from the integration of multiple
technologies and the coordination of diverse production skills. A core competence should provide
access to a wide variety of markets, and contribute significantly to the end–product benefits. It
should moreover be difficult for competitors to imitate. Some examples include Philip's expertise in
optical media and Sony's ability to miniaturize electronics.
Core competency is the ability of an organization to perform excellently at a particular activity
which can be technical innovation, developing excellent managers, marketing new innovative
products or providing excellent customer services. A company may hire a team of brilliant scientists
in a particular technology, but this does not imply an automatic gain of core competence in that
technology. This can only happen through the combined integrated efforts of employees with their
individual skills and experience gained along with the resources of the organization including the
way information, technology and relationships are used for the advancement of the organisation. It
is the effective coordination among all the groups involved in bringing the product to market that
results in a core competence.
It is the core competencies of an organization that acts as a differentiator for it distinguishes the
organisation from its competitors. Whereas skills and experience relate to individual people, a core
competency relates to what the

Amana Takaful Core Competencies
Doyle & Stern (2006) explains that a competitive advantage needs to be meticulously crafted over a
period of time by channeling the organizations resources and selecting carefully crafted marketing
strategies. Figure 1.1.1 illustrates the organizational resources of Amana Takaful as derived from the
strategic audit (Appendix 1) which can enable the company to outperform its competitors and earn
the share of hearts, minds, markets and higher than average profits. Figure 1.1.1 Resources of
Amana Takaful These resources generally show and direct the company of how and what to use, in
order to create value and earn returns above average by methodically leveraging their resources,
core competencies and capabilities to take advantages of the opportunities arising in the external
environment. The role of the firm's resources is to provide a foundation for ... Show more content on
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It may often seem too easy to think of a whole list of things that a company could do well, however;
the 2 authors go on two give 3 ways of identifying core competencies as mentioned below.
Relevance: ability to significantly add value to the customers Difficulty to imitate: difficulty to
imitate and build upon sustainable advantage Accessibility to wide range of markets: should be able
to open up to a few potential markets Asset Valuable Rare Inimitable Non Substitutable Implications
for competitiveness Takaful Excellence for 17 years Yes Yes Yes Yes Sustain CA Skilled employees
with specialist competencies Yes Yes Yes Yes Sustain CA Sales and channel effectiveness Yes No
No No Competitive parity Marketing capability ( shariah complaint) Yes Yes Yes No Sustainable

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