Here are the slide decks from Brian Offenberger’s presentation at Glass Expo Northeast.

1. 1
Insider’s Secrets to Making Money
with Social Media
By Brian Offenberger, CeM, CSMA
April 23, 2015

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Today’s Discussion Points
• Why Social Media Followers are Important
• How to Get More Followers
• How to Turn Followers into Customers
• 6 Key Metrics to Monitor Social ROI
• Tools and Resources to Manage Social Media

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About Brian Offenberger

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Certified By

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Trusted By

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Why Followers Are Important

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They Use Social Media as a Search Engine

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SEO

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Traffic and Sales Leads

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Get More Followers

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Ethical Bribes

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Use Hashtags

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QR Code to Business Card

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Turn Followers into Customers

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Email Addresses

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Fans Only Discounts

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Post Customer Testimonials

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Behind the Scenes Looks

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Remarketing

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Lead Generation with Social Media

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LinkedIn Advanced Search

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Leverage LinkedIn Groups

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LinkedIn Ads

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Facebook Ads

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Common Mistakes
• Ignoring it.
• No plan.
• Not measuring results.
• Listening.
• No branded images.
• No videos.
• Pushing products.

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Social Media Metrics
• Referring Website Traffic Sources
• Conversions to Desired Outcomes
• Impressions
• Engagement
• Follower Growth
• Cost of Acquisition

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Tools

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Free Mini Marketing Plan
• Leave your business card
• We’ll do a one hour marketing review covering
anything you like – you set the agenda
• My team will contact you next week to schedule
our meeting

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Connect with Me On LinkedIn

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Contact Information
• Toll Free: (877) 837-8803
• Fax: (602) 412-3663
• Local: (602) 412-3168
• Website: www.RightOn-NoBull.com
• Email: Brian@RightOn-NoBull.com
• Facebook: www.facebook.com/RightOnNoBull
• Address: 5530 East Beck Lane,
Scottsdale, AZ. 85254