1. By
Rajesh Prasad
CPMMRVNL Kolkata
About AESTHETICS and
ARCHETECTURE
in
Construction Projects-

2. SafetySafety
AestheticsAesthetics
EconomicsEconomics
Applicable to water we drink, food we eat, the dress we
wear, theconstruction weundertake…
Applicable to water we drink, food we eat, the dress we
wear, theconstruction weundertake…

3. Good Civil Engg. Structures
always have good aesthetic
appearance….

4. Aesthetics is commonly known as the study of
sensory or sensori-emotional values, sometimes called
judgments of sentiment and taste .
What is AestheticsWhat is Aesthetics??
It is a critical reflection on art,
culture and nature
Aesthetics is a subdiscipline of axiology, a branch
of philosophy, and is closely associated with the
philosophy of art .
Aesthetics is nothing but new ways of seeing
and of perceiving the world

5. As one heads towards his goal, he
should be prepared to make
adjustments in his course……
Aesthetics and Architecture are part
of planning and adjustments......

6. ARCHITECTURAL CONCEPTS
about DLW Factory, Dankuni
Elevation Style selected- Style chosen has
straightforward lines of projections with continuous
surfaces giving a look of massiveness compatible to
factory elevation.
The elevation projections are sleek, stream-lined &
modern without any extra attributes, making it
maintenance friendly (no bent surfaces where dirt can
accumulate, minimum washing with hose can bring back
luster.
Convenience – Construction was made simple without
hampering the quality of external look of the buildings.

7. Homogeniety of surfaces has been achieved by non
broken members rendering a rhythmic and soothing
effect to the eye.
All buildings have identical Elevation treatment giving it a
campus look, thereby maintaining the homogeneous
environment.
Identification Factor - is maintained by not repeating the
treatments bluntly in all buildings but generally changing
the faces minutely with a view to enhance the
possessiveness of the users which partially may cast an
impact on the nature of the workers.
ARCHITECTURAL CONCEPTS
about DLW Factory

8. Since most of the buildings are more horizontal than
vertical, treatments are selected longitudinally with
strategic broken members placed vertically which
ultimately has formed a matrix harmonious to the eye.
Colors – Bright colors have been used to break away
from the usual monotonous look of a factory. Orange
signifies energy; green signifies unity & harmony and
white signifies peace & tranquility. The combination of
all three assures success & progress.
ARCHITECTURAL CONCEPTS
about DLW Factory

9. View of DLW Factory at Dankuni
PERSPECTIVE VIEW ACTUAL VIEW

10. View of DLW Factory at Dankuni
PERSPECTIVE VIEW ACTUAL VIEW

11. View of DLW Factory at Dankuni
PERSPECTIVE VIEW ACTUAL VIEW

12. View of DLW Factory at Dankuni
PERSPECTIVE VIEW ACTUAL VIEW

13. View of DLW Factory at Dankuni

14. View of DMU Factory at Haldia

15. View of DMU Factory at Haldia

16. Residential Quarter at Barddhaman

17. Selection of color is equally important