CPD Presentation 2 -G9

1. UNIT 9: Engage Deeply
Information Technology
Enrollment Nos. 110110116056-110110116063 &
10-039

2. • One of the aspects of a Contributor’s Mindset is
the Contributor’s approach to work.
They get involved.
They are enthusiastic.
They go deep into the subject.
• In short, Contributors love what they do.

3. COMPARISON
I. Non-contributors give up easily when they have
to go deeper into the subject
• They want to memorize or follow the procedure
• Don’t want to struggle even a little.

4. • Contributors take up an idea and work deeply
with that idea to make it a reality in their lives
• They are willing to:
Be able to find new answers
Discover new ways of doing things
Transform myself in the process.

5. II. Non-contributors often focus on “completing the
task” even if the quality of work is poor. They have
a “chalta hai” attitude
Don’t care if
• There are errors
• The output is of poor quality
• If it collapses later or customer is unhappy.

6.  Poor quality of
work.
 Negatively
affects the
customers.

7. • Contributors seek to create “high quality”
products. They care about what they have
produced.
Product shows personality.
They care about the quality and usefulness of
their product.
They want to do a great job.
They respect their work.

8.  Satisfied
customers.
 Personal
contentment.

9. III. Non-contributors do not commit themselves to
the success of a project
• Don’t want to give up some of their comforts.
• Unwilling to make any sacrifices

10. • Contributors commit themselves to the success of
a project
They go deep and get into the details
Willing to make adjustments

11. IV. Non-contributors often respond to work with
“emotional dis-engagement”
• Hate struggling for a solution
• Find work boring
• Don’t like their work
• Can’t maintain focus
• Appear uninterested
• Easily distracted

12. • Contributors respond to work with “emotional
engagement”
I love challenges
Interested in their work
Committed to achieving purpose of their work
Focused in their work
Passionate in their work

13. Example 1
• The history of the Manhattan Project.
• 1942–1946
• The first atomic bombs during World War II
• Shows that sharing a mission and a vision with the
group can provide the necessary inspiration to
enable whole-hearted engagement with the work
and stretch the limits of performance.

14. A long corridor with many consoles with dials and switches, attended by women seated on

15. Example 2
• Brooklyn Bridge – a creation of vision and
commitment
• John Roebling and his son Washington
• John died on an on-site accident.
•Washington was handicapped.
• Gave instructions for 13 years to complete the
construction of the bridge.

16. Brooklyn Bridge as seen from Manhattan

17. Example 3
• Ratan Tata – commitment to manufacturing a
small car – with a price tag of one lakh rupees.
• In 2003, he thought of making a four-wheeler out
of scooter parts but it did not work out and the
team had to struggle a lot.
• Production: 2008–present.

19. SUMMARY
“Engaging deeply” means going through an initial
period of struggle, before discovering the
benefits of “deep engagement”.
Discussed how differently the contributors and
non contributors engage in their work.
We should learn to be contributors. And engage
deeply.

20. QUESTIONS?
THANK YOU