This presentation is about Tourism

1. TOURISM BY
PULENG TS’IMONG

2. TABLE OF CONTENTS
1. Definition of tourism
2. Types of tourism
3. Advantages and disadvantages of tourism
4. Measures that can be taken to increase tourism industry

3. TOURISM
 Tourism refers to the traveling of individuals to places outside their usual
environment for business or pleasure.
 It involves the exploration and enjoyment of new destinations, cultures,
and experiences depending on one’s personal interests.

4. TYPES OF TOURISM
1.DOMESTIC TOURISM
• Refers to travelling of people from one place to another within the
country of residents either by business or pleasure. For example, when a
parson for Maseru visits Thaba tseka to learn more about Katse dam.
2.INTERNATIONAL TOURISM
•Refers to travelling of people from their country of residents to foreign
countries either by business or pleasure. For example, when people in
Lesotho visits Cape Town in South Africa that is international tourism.

5. ADVANTAGES OF TOURISM
1. Economic growth
•Tourism can stimulate economic growth by generating revenue from visitors
spending, and boosting local businesses and industries.
•Tourism helps the country earn foreign exchange in the form of invisible exports
from tourists who visit the country from other continents.

6. 2. Job creation
 Tourism provide employment opportunities such as working in hotels,
game guides , tour and travel agencies. This has earned income for
workers and thus improved standards of living.

7. 3. Development of infrastructure
• Tourism can lead to the development of infrastructure such as hotels,
transportation networks, and recreational facilities, which can benefit both
tourists and locals.

8. 4. Preservation of heritage
 Tourism contributes to the preservation and restoration of historical sites ,
traditions, and cultural practices , ensuring their longevity for future
generation. For example Thaba Bosiu Cultural village

9. Disadvantages of tourism
1.Environmental impacts
•Mass tourism can put strain on natural resources, contribute to pollution, and damage
fragile ecosystems.

10. 2. Seasonality and dependence
•Tourism can create a reliance on seasonal income, causing economic instability
when tourist numbers decline during off-peak periods.

11. 3. Over tourism
 Popular tourist destinations may face overcrowding, leading to issues such as
increased prices, and a decline in the quality of the visitor experience.
 Overcrowding can also lead to strain on natural resources such as water supply and
energy consumption.

12. Measures that can be taken to increase tourism
industry in Lesotho
1. Promoting the destination
• Lesotho should invest in marketing and promotion to highlight it’s unique attractions,
culture, history, and experiences to potential tourists.
•Also, every hotel or tourism establishment should have a social media page where they
show all the services that they can provide to their guests. They can share information,
post offers, photos and video from different angles
regularly to show all travellers, who found looking
for an experience and accommodation that one’s
area can offer. For example a picture form Katse lodge

13. 2. Improving infrastructure
• Developing and improving transportation networks, accommodations, and some
tourists attraction places that can make a destination more accessible and appealing to
tourists through out the year.

14. 3. Enhancing visitor experience
•Providing quality services, ensuring safety and privacy, and creating enjoyable and
distinctive experiences can encourage positive word-of-mouth and repeat visits.

15. 4. Partnering with travel agencies
•Collaborating with travel agencies and tour operators to promote package tours and
provide attractive schedule can increase tourists arrival.
• Moreover, accommodation establishment can partner with local businesses such as
nearby spa, tour operators and transportation services to offer special packages to
their clients.

16. CONCLUSION
• It is important for countries to balance the benefits and drawbacks of tourism, by
implementing sustainable practices that prioritize the preservation of natural and
cultural resources, while maximizing economic opportunities.

17. LIST OF REFERENCE
1.
2. https://www.aplustopper.com
https://www.myayan.com
3. https://ecobnb.com