Reboot Your Leadership for DevOps Success: Why Culture Trumps Tech in the DevOps Stakes

1. Rebooting Your Leadership
for DevOps Success
Glenn Exton
CTO
glenn.exton@g2g3.com
DevOps Summit
Santa Clara, November 3-5

2. Producing great
products that
consumers love.
respects each other
trusts each other
has shared values
Delivered by a
team that…

3. It’s about the
consumer
creating that WOW
moment

4. It’s about doing more,
faster and with less

5. It’s about business outcomes

6. It’s about the numbers…
Reduce
Costs
Increase
Revenues
Increase
Business Value
Increase Customer
Base
Reduce
COGS
Reduce
SG&A
Reduce
DSO
Reduce
DIO
Improve Fixed
Asset Utilization
Improve
Goodwill
Improve
DPO
Increase
Revenues
Reduce
Fixed Capital
Reduce
Working Capital
Increase Revenue
Per Customer
Reduce
Costs

7. It’s about value delivery…
Ideas to Market
Market to Opportunity
Opportunity to Order
Order to Delivery/Cash
Customer Service/Support
Procure to Pay
Record to Report
Hire to Retire
NPI Cycle
Time
Lead Conversion
Ratio
Order to Delivery
Turnaround Time
Delivery to First
Commit
Days in Inventory
Days Sales
Outstanding
Sales/Mktg Cost
as a %Rev
%Rev of NPI
Quote Conversion
Ratio
Invoice Cycle
Time
First Time to
Resolve Rate
Days Payable
Outstanding
Days to Hire
Approved Staff
Delivery Cost
as a %Rev
Voice of the
Workforce Score
Customer
Loyalty Index

8. Increase Customer
Base
Reduce
COGS
Reduce
SG&A
Reduce
DSO
Reduce
DIO
Improve Fixed
Asset Utilization
Improve
Goodwill
Improve
DPO
Increase
Revenues
Reduce
Costs
Reduce
Fixed Capital
Reduce
Working Capital
Increase
Revenues
Reduce
Costs
Increase
Business Value
Value Levers Value Delivery
NPI Cycle
Time
Lead Conversion
Ratio
Order to Delivery
Turnaround Time
Delivery to First
Commit
Days in Inventory
Days Sales
Outstanding
Sales/Mktg Cost
as a %Rev
%Rev of NPI
Quote Conversion
Ratio
Invoice Cycle
Time
First Time to
Resolve Rate
Days Payable
Outstanding
Days to Hire
Approved Staff
Delivery Cost
as a %Rev
Voice of the
Workforce Score
Customer
Loyalty Index/Score
Operating Metrics
It’s about creating a bridge,
sense of purpose with your team…
Ideas to Market
Market to Opportunity
Opportunity to Order
Order to Delivery/Cash
Customer Service/Support
Procure to Pay
Record to Report
Hire to Retire
Improve Consumer Value
Improve Velocity
Improve Predictability
Improve Quality
Improve Business Value
Increase Revenue
Per Customer
Illustrative

9. New Product Introduction Cycle Time
Order to Delivery Cycle Time
Lifetime Customer Loyalty Index
Delivery Cost as a %Revenue
Increased Free Cash Flow
Increased Revenue
Increased EPS
Improved ROA
Innovation Engine
IT’S ABOUT KNOWING THAT
EVERY ACTION COUNTS
Sprint Velocity
Time to Restore Service
Successful Build Rate
Quality of Code
Deployment Frequency

10. It’s about creating a win – win relationship
My Interests
“I win”
Your Interests
“You Lose”Win/Win

11. Currently, silos limit greatness,
potential & excellence…
Development
Operations
Availability
Stability
Control
Procedures
Innovation
Agility
Frequent Delivery
Lean Flow

12. What are we
going to do…

13. Structure your plan…
Increase
Team Delight
Increase
Consumer Delight
Increase
Business Value
Improve Continuous
Integration
Increase
Continuous Delivery
Increase Knowledge
& Expertise
Increase
Leadership
Commitment
Improve Continuous
Deployment
Improve Continuous
Quality Assurance
Increase
Team Collaboration
Increase Active
Sponsorship
Improve Alignment
Goals/Measures
Increase Innovation
Excellence
Increase Knowledge
Champions
Increase
Knowledge Reuse
Increase Active
Involvement
Improve Consumer
Sentiment Insights
Improve Consumer
Usage Insights
Increase
Consumer Insights

14. Derive approaches that work for you…
Minimal Viable Product Rapid Prototyping
Product/Consumer Centric Team Operating Model
Lean / Automated Product Lifecycle Practices
Collaborative and Connected ToolChains
Empowered Autonomous Teams
Actionable Insights & Predictive Analytics
OneTeam Approach
Digitally Captured Product Knowledge Blueprints
Customer Loyalty
Index/Score
Sentiment/Insights
Feedback Cycle Time
%Time Leadership
Team Involvement
Staff Attrition Rate
%Products
Knowledge Capture
Delivery Cost
as a %Revenue
% of Process
Fallouts
Usage/Insights
Feedback Cycle Time
MVPP Cycle Time
% Ideas Meeting
Invent Criteria
% Ideas to New
Product Concepts
Ratio of Automated
Vs Manual Practices
New Product
Delivery Cycle Time
New Feature
Delivery Cycle Time
%Products
Knowledge Reuse
Voice of the
Workforce Score

15. Create team principles …
Just in Time
Continuous
Delivery
Demand Driven
Production
Continuous Insights
(Analytics)
New Product
Ideas
Concept Co-Creation
Continuous
Flow
Rapid Line
Change-Over
DevOps FACTORY Concept
24x7
Availability
Delighted
Consumers
Process
Automation
Continuous
Improvement
Continuous
Quality
OneTeam Approach
Continuous
Knowledge

16. Join things up…
Product
Backlog

17. Create autonomous
teams and let go
who are…
multi-skilled
passionate
create a spark
have duty of care
are can-do
and get results

18. Create ways to get people on the same page…
Cost%to%Value
Engineering
Strategic%Enablement%%%
Consumer%Delight Reliability%
Resilience%%
Time%to%Value
Responsiveness%
Supportability Roadmap
Quality%Assurance
Team%Delight
DevOps Canvas Initiative%Title:
Situational%Summary:
Sponsor%/%Product%Owner:
Date: Version:
Designed By: G2G3
What is needed to delight
the consumer
What could make the
consumer go ‘wow’
How long before value is delivered to the consumer
What approach will be used to deliver value
How will the product be engineered
What key components are needed
What steps will be taken to shift
quality up stream
What QA steps will be taken to
eliminate manual processing, fall-outs
What is needed to delight the team
What is the best way to incentivise
and reward the team
What steps will be taken to maximise uptake
What steps will be taken to optimise costs
How will the product be supported
What will help the consumer use the
product
What is launched day one and beyond
Who is the target audience
How does the product fit within the strategic plan
How will the product be taken to market
What resilience is
needed
What product
reliability is needed
What level of
responsiveness is required

19. Create environments to foster collaboration…
Cost%to%Value
Engineering
Strategic%Enablement%%%
Consumer%Delight Reliability%
Resilience%%
Time%to%Value
Responsiveness%
Supportability Roadmap
Quality%Assurance
Team%Delight
DevOps Canvas Initiative%Title:
Situational%Summary:
Sponsor%/%Product%Owner:
Date: Version:
DevOps
Canvas
Cost%to%Value
Engineering
Strategic%Enablement%%%
Consumer%Delight Reliability%
Resilience%%
Time%to%Value
Responsiveness%
Supportability Roadmap
Quality%Assurance
Team%Delight
DevOps Canvas Initiative%Title:
Situational%Summary:
Sponsor%/%Product%Owner:
Date: Version:
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New Operating
Model Design
Team
Collaboration
Cost%to%Value
Engineering
Strategic%Enablement%%%
Consumer%Delight Reliability%
Resilience%%
Time%to%Value
Responsiveness%
Supportability Roadmap
Quality%Assurance
Team%Delight
DevOps Canvas Initiative%Title:
Situational%Summary:
Sponsor%/%Product%Owner:
Date: Version:
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Cost%to%Value
Engineering
Strategic%Enablement%%%
Consumer%Delight Reliability%
Resilience%%
Time%to%Value
Responsiveness%
Supportability Roadmap
Quality%Assurance
Team%Delight
DevOps Canvas Initiative%Title:
Situational%Summary:
Sponsor%/%Product%Owner:
Date: Version:
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New Product
Concept Planning
Current State
Analysis
Illustrative
Scenarios

20. Cost%to%Value
Engineering
Strategic%Enablement%%%
Consumer%Delight Reliability%
Resilience%%
Time%to%Value
Responsiveness%
Supportability Roadmap
Quality%Assurance
Team%Delight
DevOps Canvas Initiative%Title:
Situational%Summary:
Sponsor%/%Product%Owner:
Date: Version:
launch new
product in
3months
develop
MVP
prototype in
2weeks
new addition
to the
product
family
high
availability
24x7
defence
against
cyber
attacks
launch
internally
first
auto
complete
search
features
guided
suggestions
on products
that fit profile
automated
spending
pattern
alerts
one click
purchase
checkout
personalised
UX
New Product Concept Planning
An example to show how the DevOps canvas can be used during new
product concept planning.
launch with
lighthouse
‘friendly’
scale with
two
enterprise
customers
data
encrypted
during
transit
mobile and
responsive
design
user
interactions
encrypted over
a secure
connection
(HTTPS)
automate
integration
and delivery
builds
answer
support calls
under a
minute
provide 24x7
regional
coverage
monthly
offsites /
team outings
working on
board level
project
provide user
diagnostics
for self-help
frequent
peer to
peer code
reviews
approval to
hire critical
SME’s
cross-sell
from existing
offerings
1500
potential
concurrent
users
MVP
5x2 week
sprints
enable
new FY16+
revenue
growth
sell via
direct and
indirect
channels
Open Web
Application
Security Project
(OWASP)
guidelines
use
sentiment &
predictive
analytics
deliver value
at end of
each sprint
restore P1
incidents
within 60
minutes
dedicated
workspace
for product
team
CEO
sponsorship
CTO daily
involvement
use the
newly
released
toolchain
Illustrative
microservices
architecture
device
agnostic
click to talk
for support
20,000
new users
per month
extreme
usage
patterns,
after 17:30
provide call
centre
support
services
use
commercially
available cloud
services
collect click
charge on
each
transaction
offer a
fremium
model to
start with
board
CAPEX
approval
load
balancing &
failover mgt
automate
testing –
func, stress
and security
instrument
the process

21. Keep your
teams fresh
Job rotations
multi-discipline stand-ups
best practice sharing
learn from issues, problems
hackathons, jams
customer days

22. Encourage sharing
Outcomes of
code reviews
Product reviews
Version control best
practices
Branching
strategies
Test scripts
Accelerating MVP prototyping
TDD/BDD insights
Design patterns
Unit testing models
Agile manifesto
principles
Expectations of
Product Owners
Toolchains practices
ILLUSTRATIVE
Sprint
retrospectives
Branching approaches
Feedback-Analytics:Logging
Feedback-Analytics:Customer Sentiment

23. Understand your team SOCIAL DYNAMICS…

24. Understand your team MOTIVES…

25. Explore all game plays…

26. Explore REWARD approaches…

27. Change the game…
Illustrative
Game Science Strategy

28. Continuously reinforce
direction
Continuous
Delivery
Continuous
Improvement
Continuous
Insights
DevOps

29. Experiment, Experiment, Experiment

30. Game Practice

31. We are still on a journey

32. Thank-You
DevOps
Collaborative Teamwork
Continuous Delivery
Continuous Value
Continuous Improvement
Continuous Insight
Continuous Flow
Continuous Quality

33. Rebooting Your Leadership
for DevOps Success
Glenn Exton
CTO
glenn.exton@g2g3.com
DevOps Summit
Santa Clara, November 3-5