Now, snap a selfie and pose with a product on snapdeal

1. Now, Snap a Selfie and Pose
with a Product on Snapdeal
Company to also introduce enhanced order-tracking and a new `my
order' page

2. Contd…
After redesigning the website 10 days ago, Snapdeal is adding new features
aimed at improving the user experience further. These include product
selfies, enhanced order-tracking and a new `my order' page.“The product has
been redesigned to improve the overall information architecture,“ said
Anand Chandrasekaran, chief product officer. The `product selfie` allows
users to post a picture of themselves with the product. “We have had a
phenomenal response to it so far as customers get to see actual people using
the product,“ he said adding that it may influence more purchases.
This is among measures taken by SoftBank-backed company to enhance the
consumer and seller experience over the last six-seven months. It has used
technology ex tensively to improve efficiency. For instance, the company
claims that delivery times have been brought down by 70-75% in the past
year on account of investments in logistics company GoJavas. It has also
introduced refunds based on the Immediate Payment Service (IMPS).

3. Contd…
“Since September 2015, 93% of refunds are being done within 30 minutes. It
has been integrated with the wallet on the back-end to make the whole
experience seamless for the customer,“ Chandrasekharan said. Snapdeal is
also in the process of rolling out its multi-lingual interface, having done so for
eight out of 12 languages. “Though it's not a major part of sales yet, we are
seeing people switching from English to regional languages where the option
exists,“ he said.
In addition to this, there have been smaller launches like SnapLite, which
enables users with slow network connections to access a lighter version of
the website that launches in a quarter of the time.Snapsearch allows users to
upload pictures and find similar products on the website.

4. For details and bookings contact:-
Parveen Kumar Chadha… THINK TANK
(Founder and C.E.O of Saxbee Consultants & Other-Mother
marketingandcommunicationconsultants.com)
Email :-saxbeeconsultants@gmail.com
Mobile No. +91-9818308353
Address:-First Floor G-20(A), Kirti Nagar, New Delhi India Postal Code-110015