2. Introductions
Zach Bailey
VP of Product
Pardot
Zach.bailey@pardot
(404) 492.6845
Michelle Urban
Product Marketing Manager
GoodData
michelle.urban@gooddata.c
om
(415) 200.0127
Pardot Marketing Analytics December 2011
3. Don’t Be Shy
Submit your questions to us via the question
box
4. Today’s Agenda
• The Partnership
• What is GoodData
• Getting Started: The basics
• Live Demo
• The Pardot Premium Roadmap
• Q&A
Pardot Marketing Analytics December 2011
5. Pardot Housekeeping
• Intro
• Recent Pardot Milestones
• Over 14,000 Users
• 100+ Clients every quarter this year
• Pardot loves GoodData
6. GoodData Helps You Fulfill
The Demand For Better Analytics
Agile On-demand Approachable
• Multi-tenant Cloud • End-to-end BI • Business users
on-demand actually use it
• Iterative business
value • Priced as a service • Extensible BI
platform without
• Fast demos & • Built to scale the pain of
POCs managing
• Platform = no
• Flexibility built in upgrade hell plumbing
7. Trusted By Thousands
100+ DIRECT CUSTOMERS 3,000+ INDIRECT CUSTOMERS
AOL Cisco
Groupon Dell
Mint Compete.com
P&G Brightcove
Twitter TripIt
Walmart AirBNB
Andreessen Horowitz HA Advantage Scarfbot Technologies Concur ABC
Avast!/Alwil Software I Love Rewards Seznam.cz Versata RedHat
BELL National Imperva Solid Reason HP Washington Redskins
Bizzy.com Keboola s.r.o. TeamBuy SurveyGizmo Curves
Emptoris Market Metrix Unidesk Corporation Yahoo Gamestop
Engage Direct Mail Martini Media Network Vertical Brands Salesforce Rackspace
FanDuel NuBridges Zendesk Square Amazon
Foundation Source Nutricia Zinch Kraft Intel
GES Exposition Services, Inc. SwagLove Sinu Engineyard Autodesk
Grab Recruit Advantage P&G Novartis
ANZ Volvo
9. Pardot Premium Analytics
• Early 2012
• Paid Version
• Visibility into more complex data
sets
• Snapshots
• Trending
Pardot Marketing Analytics December 2011
11. Dive In
Use what you have learned
https://pi.pardot.com/today
Ask for Help
The Pardot Support Team can assist
www.help.pardot.com
More Data
Let’s talk data
415.200.0194
team@gooddata.com
