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Web 1-2-3 Finding Petroleum

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Web 1-2-3 Finding Petroleum

  1. 1. Finding Petroleum London Conference 20-21 January 2010Web 1-2-3 for Petroleum Andrew Zolnai Cambridge UK blog.zolnai.ca
  2. 2. WHO
  3. 3. Web 1.0• Static websites• One-way delivery mechanisms• On-line communities
  4. 4. Web 2.0• Dynamic blogs• Social networks• Communities of interest of practice
  5. 5. Web 3.0• All of the above• RSS feeds and twitter reach other people• Interactive communities with feedback and measurable following
  6. 6. WHAT
  7. 7. Tim O’Reilly on Web 2.01. Embrace open standards2. Make it simple3. Design for cooperation4. Learn from users5. Lower the barrier to experimentation6. Make it a culture of measurement7. Open the doors to partners
  8. 8. GeoVation Award submission1. EPSG, OGC, and PPDM as standards2. Web front-end for entire workflows3. Intranet and links to extranets4. Extend into document mgmnt.5. Technology under the hood6. Organised and served with simple and affordable tools7. Implementation partners
  9. 9. Industry standards• PPDM – Petroleum schemas• Energistics – XML schemas• OGC – Web Mapping Services• EPSG – Projection parameters
  10. 10. WHERE
  11. 11. User needs• Keep workflows location- based• Augment rather than replace processes• Subsumed technology to the process• Let everything stay under the hood
  12. 12. User links• Internal intelligence – info, asset teams• Joint intelligence – farm-ins, joint ventures• Public data www.webdataview.com – agencies, permit rounds• Exchanged data – vendors, data rooms• Communities of interest portal.onegeology.org
  13. 13. WHEN
  14. 14. 2009 INM web traffic100%90%80%70% DEJ60% OilVoice PPDM50% Zebradata Linkedin40% Zolnai blog Zolnai web30%20%10% 0% Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
  15. 15. HOW
  16. 16. Link Communities and Processes Interactive Web 3.0 Twitter Blog Web Dynamic Web 2.0 Static Web 1.0
  17. 17. Link Communities and Processes Associations Standards Adverts Partners Consulting Support Sales Sale Product Sales S Software s
  18. 18. Link Communities and Processes Basin Field Play Permit Drilling Discovery Production Sale Sale Sales S Software s
  19. 19. Best practices• Set intersection and union Intel- People ligence Pro- Tech- Loca- Data cess nology tion
  20. 20. Thank you Andrew Zolnai Sales & Marketing Director sales@interactnetmap.comInteractive Net Mapping Ltd. PO Box 469 Exeter EX1 9AS United Kingdom Tel: +44(0)1392 495 600 Fax: +44(0)1392 495 695 www.oilelefant.com

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