1. 60 Somorin Okeowo Ifako Gbagada Kosofe Alimosho L.G.A Lagos
Phone: 08028281182, 08055575975. E-mail busayo4larin@yahoo.com
FOLARIN OLUBUSAYO TUNDE
OBJECTIVE__________________________________________________________
To be a game changer in business through constructive and innovative ideas in such a way that
productivity is enhanced and increased profitability is achieved.
DATE OF BIRTH______________________________________________________
21ST
April 1986
PLACE OF BIRTH_____________________________________________________
Lagos
SEX________________________________________________________________
Male
NATIONALITY_____________________________________________________
Nigerian
STATE OF ORIGIN____________________________________________________
Oyo state
LOCAL GOVERNMENT AREA__________________________________________
Ona-ara
Career Profile
Proven skill in business negotiation, people management, Smart thinking and general
problem solving.
Key Skills and Competencies
Excellent client management.
Innovative and able to interact with media agencies to achieve goal oriented results.
Media planning, buying and strategy using Media Express.
Experienced and skilled in negotiations, conflict resolution techniques and media relationship
management.
General subscribers spend analysis.
Consumer behavior Analysis.
Customer based retention strategies using demographics of subscribers and effective market
segmentation analysis.
Ability to adjust to new and challenging situations quickly
Good inter-personal, communication, analytical and presentation skills
Proficiency in Microsoft office tools such as Excel packages, Microsoft word, PowerPoint,
and Media Express package.
2. Responsive, result oriented, customer focused and innovative
Ability to take ownership of tasks and achieve them without supervision.
Ability to work under pressure and to meet strict deadlines.
Able to detect business leads and harness them to the advantage of the company.
WORK EXPERIENCE_________________________________________________
GLOBACOM LTD (MEDIA BUYING AND PLANNING)
(MARKETING COMMUNICATIONS) (2011 till Date)
Media Planning: Using Media Planning tools such as the data from audience research to
generate an impactful media plan.
Media Buying:
(a) Developing adequate media buying schedules that indicates stations, week days,
frequency, time bands and media location.etc
(b) Issuing Material requirement to the Creative Agencies/unit
(c) Receiving materials from Clients/Creative Agencies
(d)Timely media booking and dispatch of the correct materials to the scheduled media
houses (TV, Radio and Press)
Monitoring of all advertising campaigns:
(a) By working closely with the monitoring services/agencies to ensure strict compliance.
(b) Critical analysis of campaign performance so as to detect missed spots and insertions and
proper reconciliation follows afterwards.
Negotiation of media discounts with independent media producers with senior management
personnel as at when due.
Providing new ideas on material handling.
I work closely with the team to ensure that management’s business ideas are effectively
communicated to the target markets.
I help provide media support for festivals across the country.
Media selection and rationale
Media implementation planning
3. Monitor print and electronic media plans
Recommendation and Management of Some brand Ambassadors
Administrative duties as required
Ralph Africanism Ltd (Media Agency) 2012 till Date
(Media Operations) (Consultant)
The agency has managed brands such as Heritage bank and PENOP
In partnership with Kurioucity Ltd (Integrated Marketing Communications Agency)
The agency has handled all Intercontinental Distillers Limited’s Accounts ranging from
Chelsea, Veleta, Squadron, and Action Bitters, etc.
RESULTS ACHIEVED
I have worked on over 90 campaigns from Festivals, Postpaid to Prepaid alongside the media
team.
Some of the impactful campaigns that I have worked on are:
Glo Lisabi Festival, Ofala Festival, Ojude Oba Festival, Glo Text4million promo, Glo/Manchester
United promo, Glo Lafta fest, Glo 9th Anniversary Promo, Glo Bolt, Glo Soccer Academy, Glo X-
Factor, Glo Bounce Campaign, Glo 200% Bonus promo, Glo Overload, Glo 120millionaires, Glo 1
billion promo, Glo SIM registration promo, Glo 500% Bonus Promo, Glo CAF Awards promo, Glo
Blackberry Campaigns, etc.
EDUCATION________________________________________________________
2003-2007 Babcock university Ilishan Remo
B.sc Economics (1st class)
(MBA in View)
National Institute of Marketing Nigeria (MNIMN) 2014
Institute of Business Strategy (MIBS) 2014
2000-2002 Hopebay college Okoko maiko Lagos state
1997-1999 Model college Igbogbo Ikorodu Lagos state
4. Feb 2009 – Sept 2011 (GLOBACOM)
(Customer Care Representative)
JOB DESCRIPTION AND RESPONSIBILITIES
Maintaining already established relationship with customers through effective
communication and professionalism.
Educating customers on company’s product and services.
Informing customers of new and ongoing promotions.
Resolving customer issues using the companies laid down processes and applications.
Building and maintaining company’s corporate image by providing exceptional customer
service.
Checking customer’s satisfaction and loyalty to the brand by making outbound calls to them
from time to time.
Generate leads and forward for sales action.
Provide the management with customer feedback.
Up selling companies value added services with a view of increasing revenue.
Achieve set targets.
JOB SKILLS
Courteous, warm and friendly.
Disciplined and the ability to work with little or no supervision.
Telephone handling manners.
Good listener and quite analytical.
Good communication and interpersonal skills.
Good knowledge of Microsoft office.
Positive attitude and goal oriented.
Oct 2007 – Sept 2008, NYSC (Diamond Bank Plc)
(CREDIT ANALYST)
JOB FUNCTIONS
Review of credit facilities such as Overdrafts, Leases, and Term Loans.
Preparation of Unit report using Excel Package.
April 2006 - April 2007, Director of financial records. Babcock University Student
Association. (BUSA)
HOBBIES__________________________________________________________
Singing, inspiring people, table tennis and football.
REFEREES_________________________________________________________
My referees would be made available on request