1. Put Us on Your Team!

7. Who are we?

8. What makes us
Different?

9. Audit
CVC
performs a
third party
audit on
Our
Circulation.

15. $10.93 Cost per M

18. Solutions for Your Recruitment
Advertising In Print & Online
Recruitment
Your
Challenges:
of Personnel
Lack
Unqualified Applicants
Lack of Response
Rising Recruitment Costs

20. Solutions for Your Recruitment
Advertising In Print & Online
Solution:
Your
Neighborhood Editions
Zoned
Weekly Flexibility
Low Investment
Proven Results

21. We Offer You The Power
to Communicate any Message!
Receivership
 We deliver the Savannah
Pennysaver to homes and
businesses in Chatham, Bryan &
Effingham County neighborhoods
we serve.
 Your ad can also be placed in our
sister publications in Liberty,
Bryan, Effingham and Bulloch
Counties.

22. We Offer You The Power
to Communicate any Message!
Resources
We offer a variety of advertising products

to reach your potential applicants.
Classified ads in print and online

Display ads from 1/8 page to full page

Print and deliver - We offer full commercial

printing services and our creative design
work is always FREE!
Inserts - We can insert your recruitment

piece or pre-print for a fraction of other mail
options.

23. We Offer You The Power
to Communicate any Message!
Response
Simply put, We Deliver!

 The Area’s Largest Home Delivery.
Guaranteed Delivery.
 Audited Circulation.
Welcome to over 75,000 Homes
and Businesses in Savannah
EVERY WEEK!

24. We Offer You The Power
to Communicate any Message!
Wasted Circulation!
No
No Wasted Expense!
Target Your Recruitment
Advertising

27. Outlying Markets,
Circulation & Days of Publication
Effingham:

The Effingham Herald is a broadsheet newspaper

delivered 3 days per week serving Springfield,
Rincon and Guyton. It has a circulation of 4,500
with Tuesday, Friday and Sunday delivery.
Statesboro:

The Statesboro Herald is a broadsheet

newspaper delivered daily with a circulation of
8,544.
The Bulloch County Pennysaver is a TMC

shopper reaching all of Bulloch County plus Metter,
Millen, Claxton and Sylvania. It has a circulation of
40,828 with Tuesday delivery.

28. Outlying Markets,
Circulation & Days of Publication
Hinesville:

The Coastal Courier is a broadsheet newspaper delivered 3

days per week. It has a circulation of 5,250 with Wednesday,
Friday and Sunday delivery.
Frontline is a military publication produced by the U.S. Army for

soldiers at Ft. Stewart in Hinesville and Hunter AAF in
Savannah. It has a circulation of 17,000 with a Thursday
delivery.
Liberty County Pennysaver is a TMC shopper reaching

Hinesville, Riceboro, Walthorville, Allenhurst, Fleming and
Midway. It has a circulation of 19,238 with a Wednesday
delivery.
The Wayne/Long County Pennysaver is a TMC shopper

serving Jesup, Ludowici, Odom and Hortense. It has a
circulation of 12,759 with a Tuesday delivery.

29. Outlying Markets,
Circulation & Days of Publication
Richmond Hill:

The Bryan County News is broadsheet

newspaper delivered twice weekly in Bryan
County. It has a circulation of 3,600 with
Wednesday and Saturday delivery

31. Advertising Flexibility
The Savannah Pennysaver offers a wide
variety of advertising products to fit any
recruiting budget and need.
Because our paper is home delivered and
in over 200 rack locations, your
advertising message will be available to
the greatest number of potential applicants
within our extensive distribution area.

32. Display (ROP) Advertising
We offer a wide variety of modular ad sizes
up to a full page.
1 column non-modular ads allow the flexibility
of having your ad appear within a specific
employment classification.
Creative concept and design are included in
our pricing and offered by our in-house design
team. Choose the Savannah Pennysaver or
one of our eight regional sister

33. Classified ads
Classified ads appear within your choice

of classification in our employment section.
Rates for these ads are based on the
number of words used in the ad.
A variety of eye-catching enhancements
are available includ-ing bold headlines,
graphics (photos, logos, etc.), frames,
centering, and color.
Frequency discounts are available.

34. Print and Deliver
The Savannah Pennysaver will design,
print and insert your free-standing
inserts in a variety of sizes and papers
for one low price.
You can pinpoint the zones you want to
reach.
Print and deliver for increased impact
and visibility.

35. Print and Deliver

36. Great Prices

38. Pre-Printed Inserts
Pre-printed inserts are
accepted with minimal
restrictions.
Maximum acceptable size is
10-3/4x12-3/4.

40. Online Advertising Made Easy
On-line Banner Advertising:

Simple, Fast, Effective!
Banner Advertising displays highly
visible graphic tiles in heavy traffic
sections throughout
savannahpennysaver.com
These graphics lead directly to the
customer’s website.

41. Print/Web Combinations
Special
Small
Business
Packages

42. A focus on the Savannah
Area

43. MARKET CIRCULATION COMPARISON
Average circulation per issue in Chatham, Bryan and Effingham
counties
Savannah
WIDEST AUDITED
Pennysaver*
75000
CIRCULATION!
65000
55000
45000
35000
25000
15000
5000
- 5000
1***SOURCE: Audit Bureau of Circulation, March 2004 *SOURCE CVC Audit ‘ Nov 2004
2 3 4

44. Readership
With a weekly circulation of
75,000
in the Savannah, the Pennysaver is
the widest home-delivered publication
in the area.
Period.
No other single medium delivers an audience of that
size. These readers are your potential customers!

45. 74% responded
….Pennysaver!
 When asked in a recent survey
… Where do you look for
purchasing decisions and
information?
―Where do you look for classified ads? –
The response was as follows…….
74% The Pennysaver
Dec. ’04 survey conducted by Touch Poll, Inc.

46. st
1 choice
 When asked …
“what is your preferred way to receive
advertisements, flyers, coupon, or
samples?”
The Number 1 Choice
CVC Audit report

47. Results
When you advertise in the Pennysaver, you’re
not just reaching potential customers —
you’re reaching potential
customers who are ready
to buy!

48. Great Value, Great Investment
The Pennysaver is the most cost-effective
medium available in this market.

49. That’s because over the past two decades,
Savannah residents have come to depend on the
Pennysaver as an indispensable guide for buying and selling
and as a resource when making purchases
—
for the home and office.
When they pick up the
Pennysaver, they’re ready to
BUY!

50. A sure success for your ad
campaign with the Pennysaver !
98.9%
of readers responding were satisfied with
their overall experience with the
Pennysaver!
This provides a great environment for your
advertising campaign !!
Dec. ’04 survey conducted by Touch Polls, Inc.

52. http://newmedia.savpennysaver.com

53. www.chathamkidsville.com

54. Thank You
Thank
you!