1. WHO ARE WE?
Founded in 2009, Nation Media has grown into the premier source of
engaging online equestrian content. Eventing Nation started as a small blog
and it has grown with the help of our readers into the dominant force in North
American eventing coverage. Horse Nation is designed to bring the fun and
community of Eventing Nation to the broader sport horse community. The
mission statement for both Eventing Nation and Horse Nation is to serve our
community of readers with fun and inside information about their favorite
sport each and every day. Our stories reach beyond results and placings,
delving into realities and moments that inspire horse lovers everywhere.
Our fascination with exciting products, charming riders and the overall
equestrian experience allows us to incorporate our advertisers directly into
our content. If you like connecting with readers through the content and
authors they enjoy most, and doing it with a little flair, Nation Media is the
right avenue for your brand.
NATION
MEDIA
3. 1 | EVENTING NATION For more information contact molly@eventingnation.com
Eventing Nation (EN) is the flagship website at Nation Media. Started as a blog, the site
grew quickly into one of the most popular media sites for Eventers across North America,
and the world. Eventing Nation pioneered the online model for connecting advertisers
through fun online content, contests, and commentary.
These numbers make advertising worthwhile.
• Over 360,000 visitors each month
• Over 100,000 unique visitors each month
• Over 570,000 page views each month
We really could be called “Eventing Inter-NATION-al”.
We have readers from 150 different countries. Take a look at our top 10:
We target a specific market. Looking to break into the eventing market? Or have a
specific product eventers need to hear about? Eventing Nation allows advertisers to
directly target a specific market with each campaign.
Content is key. We strive to bring horse-lovers the most fascinating news from all
around the world in a timely manner. EN is the first and foremost source for live scores
and in-depth analysis that you simply cannot find anywhere else.
Strong social media presence. Connect with your consumer through utilizing our social
media following, which includes:
• Over 12,000 Facebook fans
• Over 5,000 followers on Twitter
• And now we’re on Pinterest!
Advertising on EN is more than just a banner ad.
• Interactive contests
• Product reviews
• Feature articles
• All complimentary within your rate
* We will work with your company to customize your advertising package to fit within your marketing plans
Our Readers… Who are they?
• Age group averaging in the low 30’s
• 50% have competed up to Training or Prelim with 20% at the lower levels
• 12 years competing in the sport is the average
4. 2 | EVENTING NATION - RATES For more information contact molly@eventingnation.com
WE DON’T CHARGE BY IMPRESSIONS, WE BELIEVE IN LONG-TERM
VISIBILITY FOR OUR ADVERTISERS.
A. Top Banner Placement: email for availability and pricing
B. Featured Post Button Placement: email for availability and pricing
C. Sidebar Placement: $1,500 - $800 per month depending on placement (above v.
below the fold)
D. Above the Fold Top Banner Placement: email for availability and pricing
E. Sponsored Weekly Post Placement: $800 per month*
C. & E. Sidebar Ad and Weekly Post Package: $1,200 per month*
*Please contact molly@eventingnation.com for advertising availability as space is currently limited.
A
B
RATES
D
C
E
5. 3 | EVENTING NATION - DIMENSIONS For more information contact molly@eventingnation.com
All ad examples are sized to how they appear on the web.
A. Top Banner Placement: 900 x 100
B. Featured Post Button Placement: 179 x 60
C. Sidebar Placement: 180 x 300
D & E. Above the Fold Top Banner &
Sponsored Weekly Post Placement: 600 x 100
C & E. Sidebar & Weekly Post Package: 180 x 300 & 600 x 100
D&E
DIMENSIONS
A B
C
6. 4 | EVENTING NATION - ADVERTISERS For more information contact molly@eventingnation.com
THE FOLLOWING COMPANIES MAKE EVENTING NATION AN
IMPORTANT PART OF THEIR MARKETING GOALS:
PREMIUM FEED & SUPPLEMENTS
Premium Feed and Supplements
7. EN E-NEWS!
A weekly email newsletter showcasing the most popular stories on Eventing Nation from
the previous week. Published every Monday, the newsletter serves as an ideal way to
read weekend event coverage highlights, as well as in-depth profiles and breaking news
stories that we publish throughout the week.
Advertising options for EN E-News:
A. Sidebar Placement (170 x 280): $300-$400* per month depending on placement
B. Banner Placement (595 x 95): $300-$400* per month depending on placement
*Please contact molly@eventingnation.com for advertising availability.
5 | EVENTING NATION - E-NEWS For more information contact molly@eventingnation.com
A
B
9. 6 | HORSE NATION For more information contact molly@eventingnation.com
Connect your brand and/or products with readers of the fastest-growing equestrian
website in North America. Here are a few reasons why partnering with Horse Nation
(HN) would help your brand awareness within the equestrian community:
Numbers don’t lie.
• Over 116,000 visitors each month
• Over 100,000 unique visitors each month
• Over 209,000 page views each month
• And these numbers are steadfastly growing with 50% new visitors each month!
We have an international audience. Though based in the United States, we’ve had
visitors from 120 countries around the world. Check out our top 10:
Our readers visit often. With 10+ new posts per day, Horse Nation is one of the most
frequently updated equestrian websites.
Horse Nation is diverse. Rather than catering to one discipline, we appeal to the full
breadth of equestrian sports. Including:
• Dressage • Eventing • Hunter/jumper • Western
• Endurance • Driving • Vaulting • Polocrosse
• Racing • And more…
Horse Nation is engaging. We maintain a lively social media presence and encourage
discussion on the site to create an interactive, community atmosphere.
• Over 5,000 Facebook fans
• Over 250 followers on Twitter
We genuinely believe in our advertisers. We’re enthusiastic about promoting your
products, and that enthusiasm translates directly to readers.
Advertising on HN is more than just a banner ad.
• Interactive contests
• Product reviews
• Feature articles
• All complimentary within your rate
* We will work with your company to customize your advertising package to fit within your marketing plans
10. 7 | HORSE NATION - RATES For more information contact molly@eventingnation.com
WE DON’T CHARGE BY IMPRESSIONS, WE BELIEVE IN LONG-TERM
VISIBILITY FOR OUR ADVERTISERS.
A. Title Sponsorship: email for availability and pricing
B. Banner Placement One: email for availability and pricing
C. Banner Placement Two: email for availability and pricing
D. Sponsored Weekly Post Placement: $500* per month
E. Sidebar Placement: $800-$500* per month depending on placement
D. & E. Weekly Post and Sidebar Package: $800* per month
*Pricing depends upon placement. Please contact molly@eventingnation.com for availability
D
E
C
B
RATES
A
11. 8 | HORSE NATION - DIMENSIONS For more information contact molly@eventingnation.com
All ad examples are sized to how they appear on the web.
A. Title Sponsorship: 300 x 250
B. Banner Placement One: 780 x 50
C. Banner Placement Two: 450 x 100
D. Sponsored Weekly Post Placement: 280 x 280
E. Sidebar Placement: 280 x 280
D. & E. Weekly Post and Sidebar Package: 280 x 280 & 280 x 280
DIMENSIONS
B
D
A C
E
12. THE FOLLOWING COMPANIES MAKE HORSE NATION AN
IMPORTANT PART OF THEIR MARKETING GOALS:
9 | HORSE NATION - ADVERTISERS For more information contact molly@eventingnation.com
13. • All agreements are valid for at least 6 months (annual agreements are preferred)
including but not limited to: pricing, placement, and sizing.
• Artwork to be supplied by advertiser in the correct size and in a .jpeg or .png
format.
• Flash advertising is available, however all coding must come from the advertiser’s
webpage and designer. Please speak with your web designer for further information.
TERMS AND CONDITIONS
