2. Host a Giveaway with
Another Brand
Repost Other Companiesâ
Content
Give and Receive
Instagram Shoutouts
Let an Influencer
Takeover
5 Strategies To
Market Your
Instagram
Business
Write Captions That
Inspire Your Audience
3. 5.1
Host Giveaway
with Another
Brand
Activities:
⢠Request That Everyone Who Joins The
Contest âLikes' The Post
⢠Takes A Secondary Action, Such As Tagging
Or Following.
Examples:
⢠TRUTH BAR, brand of low-sugar chocolate,
collaborated with SKINNYME chocolate, A
sugar-free Belgian chocolate company, to
organize a giveaway that received a lot of
attention.
Benefits:
⢠Get High-quality Followers.
⢠High Post Engagement
5. 5.2
Repost Other
Companiesâ
Content
Activities:
⢠Sharing other brandsâ content on your
account.
Examples:
⢠Use an app like Repost for Instagram for this
purposes. Automatically tags the original
profile, giving it the credit for the content.
Benefits:
⢠Gain a huge following on Instagram.
⢠Smart and a natural way to get more
exposure for your business.
⢠Got follow back and your business get
promoted as well.
⢠Followers are likely to take notice of your
profile.
7. 5.3
Give & Receive
Instagram
Shoutouts
Activities:
⢠Shoutouts are another variation of the
reposting approach.
Benefits:
⢠Powerful advertising plan that helps the brand
as well as its partners.
⢠Smart and a natural way to get more
exposure for your business.
⢠Got follow back and your business get
promoted as well.
⢠Followers are likely to take notice of your
profile.
8. EXAMPLES:
⢠Brand Canon invites photographers who possess a Canon camera to use the
hashtag #MyCanonStory in the description of their post to give it a shoutout.
⢠Canon appreciates by publishing some of the most compelling work from those
photographers on a regular basis.
9. 5.4
Influencer
Takeover
Activities:
⢠Connect your brand with a powerful
figure in your market.
⢠Highlight and emphasizes value,
community and review.
Benefits:
⢠Offer relevant insights to your followers
⢠Open door for additional collaborations
with another influencer
⢠Effectively endorses your brand
10. EXAMPLES:
⢠You could work with
an author or a well-
known writer if you're
in the book-selling
industry.
11. 5.5
Write Captions
That Inspire
Your Audience
Activities:
⢠Tell the tale or express the emotion
behind your movie or photograph
⢠The caption serves as a blank canvas on
which you can write a brief description
of your item.
⢠Explain why people should be
concerned, and don't forget to throw in
a few emojis for good measure.
Benefits:
⢠Strengthen your brand image
Disadvantages
⢠Take some time for results to come in if
youâre starting from scratch.
12. EXAMPLES:
⢠Strong captions may help
create the personality and
story of your business.
⢠The goal is to write material
that stimulates interaction
and convinces them that
they require what you're
selling.