2. FIREFOX OS
Bringing the Open Web
to Mobile Devices
Tristan Nitot
Principal Mozilla Evangelist
twitter: @nitot
tnitot@mozilla.com
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4. Mobile Industry is DOMINATED by PROPRIETARY Mobile
Platforms
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5. Mobile Industry is DOMINATED by PROPRIETARY Mobile
Platforms
• Device Specific Software
• Limited revenue choices
• Customer relationship mediated by store
• Take-it-or-leave-it policies
• Users and Developers are Locked-In
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7. FIREFOX OS
Built entirely using HTML5
& standard Web APIs without the
need for an intermediate OS layer
Complete, standalone operating
system for the open Web
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8. Create Customized & Differentiated User Experiences
(everything is a Web app)
Variations around the Home
Variations around the call receiving
screen
screen
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9. Firefox OS: How an Open Web Phone connects
HTML5 to hardware
Significantly smaller
Web Browser/ stack: Scales from
Platform high-end
Native API- Web-based User feature phones to
Experience/Web high-end
based UI Content
smartphones
APIs Web Engine/
Standard Device APIs
Kernel
(e.g. Android, iOS, Kernel
Win7, etc.)
Device
(phone, tablet, Device
desktop)
Existing Platforms
(smartphones only) Firefox OS
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10. Create amazing HTML5 experiences and apps
DEVELOPERS
• Content owners maintain direct
connection to their audience
• Enhanced discoverability
CARRIERS
FIREFOX • Easy payment & built-in Carrier
billing
MARKETPLACE
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11. Developers can write Apps & Services for
ONE Platform – the Web
More developers 8 Million
than any
other platform • Web Apps based on HTML5
• Developers will no longer need
to learn and develop against
450,000+ platform-specific native APIs
100,000+
• Write Apps & Services for one
platform – the Web
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12. FOR USERS
An affordable smartphone:
brings the smartphone
experience at a feature phone
CONNECT TO price point
THE WEB
Tons of apps
to choose from:
the Web is the limit!
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13. Welcome to a new, open and powerful mobile world!
More info:
•marketplace.mozilla.org
•developer.mozilla.org/Mobile
•mozilla.org/firefoxos/
Tristan Nitot - @nitot
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