The document introduces Search Patterns, a book by Peter Morville and Jeffery Callender about the design of user interfaces for search and discovery. The book covers topics from precision and recall to future technologies like artificial intelligence and augmented reality that may shape how people find and access information. It is intended for designers, information architects, students and others interested in the future of search.

1. Hello! I’m Jeff. I’m And I’m Peter. I’m an information architect
a graphic designer and findability fanatic. We’d love to give you
and visual thinker. a quick tour of our book and our pattern
library at: http://searchpatterns.org
Search Patterns
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by Peter Morville and Jeffery Callender

2. Search Patterns, also known as
the butterfly book, is about the
design of user interfaces for
search and discovery. It covers all
the bases from precision, recall,
and relevance to auto-suggest and
faceted navigation. It’s also a
book about the future that asks
how artificial intelligence,
visualization, personalization,
augmented reality, spime, and
multisensory search might shape
what we find, learn, and believe.
Search Patterns
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by Peter Morville and Jeffery Callender

3. To make search better, we must collaborate
Most importantly,
across disciplines, and we must break
this is a book about
through barriers in our minds, so we are
tearing down walls.
more open to imagination, innovation, and
inspiration.
Search Patterns
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by Peter Morville and Jeffery Callender

4. We wrote this book for designers, We’ve put together an
information architects, students, outline to explain its
entrepreneurs, and anyone who cares organization.
about the future of search.
Search Patterns
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by Peter Morville and Jeffery Callender

5. C H A P T E R 1
Pattern Recognition
Defines search
Explains why it’s
important
And why it’s so difficult
Search Patterns
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by Peter Morville and Jeffery Callender

6. C H A P T E R 2
The Anatomy of Search
Describes the users,
content, and creators
Explores the broader
contexts of knowledge
management and
information architecture
Search Patterns
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by Peter Morville and Jeffery Callender

7. C H A P T E R 3
Behavior
Explains user psychology
and identifies classic
patterns of behavior
Introduces the elements
and principles of
interaction design
Search Patterns
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by Peter Morville and Jeffery Callender

8. C H A P T E R 4
Design Patterns
Illustrates and explains
the design patterns
Includes tons of
examples, especially
web and mobile
Search Patterns
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by Peter Morville and Jeffery Callender

9. C H A P T E R 5
Engines of Discovery
Covers browsing,
serendipity, discovery,
and answer engines
Even more interfaces,
including kiosk and
interactive TV
Search Patterns
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by Peter Morville and Jeffery Callender

10. C H A P T E R 6
Tangible Futures
Methods and deliverables
Semantic webs, social
search, personalization,
sensors, and beyond
Futuristic search and
discovery scenarios
Search Patterns
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by Peter Morville and Jeffery Callender

11. Here’s what folks are “Search Patterns is a delight to
saying about the book. read—very thoughtful and
thought provoking. It’s the
most comprehensive survey
of designing effective search
experiences I’ve seen.”
Irene Au
Director of User Experience, Google
“I love this book! Thanks to
Peter and Jeffery, I now know
that search (yes, boring old
yucky who cares search) is one
of the coolest ways around of
looking at the world.”
Dan Roam
Author, The Back of the Napkin
Search Patterns
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by Peter Morville and Jeffery Callender

12. You can also find lots of
free stuff at
http://searchpatterns.org
There’s a list of
articles, blogs,
books, and
websites about
search and
discovery.
z
Search Patterns
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by Peter Morville and Jeffery Callender

13. You’ll also find all of the
illustrations, patterns, and
examples from our book.
Feel free to use
them in your
documents and
presentations.
Search Patterns
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by Peter Morville and Jeffery Callender

14. Last but not least, there’s We’d love to hear
a forum for feedback and from you at:
discussion. http://searchpatterns.org
Search Patterns
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by Peter Morville and Jeffery Callender