Whether you're relatively new to digital lead generation, or looking to increase your investment or improve your effectiveness in this area, this webinar with more onion's digital strategist Rebecca Turner, will offer you actionable tips and advice on how to reach new people online. View webinar video: https://www.more-onion.com/recruiting-supporters-webinar

1. RECRUITING NEW
SUPPORTERS

3. DIGITAL MOBILISATION EXPERTS

4. CAMPAIGNION

5. WHO WE WORK WITH

6. RECRUITING NEW SUPPORTERS
(ONLINE)

7. STRATEGY

8. WHY ARE YOU RECRUITING?
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9. WORK BACK FROM IMPACT

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HOW WILL YOU KNOW
YOU’VE BEEN SUCCESSFUL?

11. NOW YOU KNOW WHAT & WHY,
FOCUS ON WHO
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12. SUPPORTER JOURNEYS

13. WHAT IS A SUPPORTER JOURNEY?

14. CASE STUDY

15. SUPPORTER JOURNEY
DESIGN – 3-4 MONTHS

18. PEOPLE TAKING A CAMPAIGN OR
ENGAGEMENT ACTION WERE:
4 x
4-5 x

20. TACTICS

21. ACTION STRENGTHS CHALLENGES

22. FRAME YOUR SIGN-UP ASK IN CAMPAIGN LANGUAGE

23. INCLUDE A VALUE-EXCHANGE

24. TURN IT INTO SOMETHING FUN

25. CASE STUDY
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26. CHANNELS

27. WHERE ARE YOUR POTENTIAL
SUPPORTERS?

28. TEST MULTIPLE CHANNELS

29. TIPS IF YOU HAVEN’T GOT MUCH BUDGET

30. HOW CAN I IMPROVE MY
COST PER LEAD?

31. FACEBOOK

32. 5 TIPS FOR FACEBOOK ADVERTS

33. CASE STUDY: FIDRA

35. CASE STUDY

36. CASE STUDY

37. EVALUATION

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TRACK, TRACK, TRACK!

39. REMEMBER, SUCCESS

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HOW WILL YOU KNOW
YOU’VE BEEN SUCCESSFUL?

41. GET IN TOUCH