Namrata Chowdhary - 350.org Presentation from Impact Space Amsterdam 2024 For more info see https://www.impact-space.org/

1. Powering a Pivot
Impact Space Conversation

2. Namrata Chowdhary,
HoPE, 350.org
nama@350.org
@namatags

3. Ikigai - a reason for being

4. A bit about 350.org
● 15 years old
● Roots in student activism
● Eyes on a LARGE GOAL
● Collaboration always central
● Today, a global organisation with
○ 150 staff
○ 500 local groups
○ 188 countries
● Impact amplified beyond the
founders’ biggest dreams!

5. An international movement of ordinary people working to end the age of fossil fuels
and build a world of community-centred renewable energy for all.
We are calling for a deeper transition, one which centers energy justice, moving
forward into the world we want to see, leaving no one behind.
And we are doing this with the urgency the climate crisis demands of us.
Here's how we get there:
Who we are

6. How we work

7. 2013 2021 2024
Background History
GLOBAL
POWER SHIFT
Catalyze powerful
national movements
for bold climate action
GLOBAL
POWER UP
Activate our local
groups to build
powerful campaigns
and actions to scale up
community led and
iconic renewable
projects
GLOBAL
JUST RECOVERY
GATHERING
Create a new momentum after the
global climate strikes in 2019 and
the pandemic disruption in 2020

8. Internal
● A widening perspective
● Reflections on
intersectionality
● Checking in with our
partners & supporters
What’s our best use in the
moment?
What prompted the pivot?
External
● The state of the movement
○ Disconnection
○ Fragmentation
○ Repression
○ Fatigue
● The state of the world!
○ Tech
○ Finance
○ NDCs
What’s holding us back?

9. What we love
Climate Justice as our
guiding principle; taking
an intersectional view of
the polycrises, and
uplifting the stories that
matter in these turbulent
times.
Finding our organisational
Ikigai

10. Finding our organisational
Ikigai
What we are GOOD at
Building and supporting a global
movement rooted in communities
worldwide; creating community;
and forging connections between
people committed to the same
vision of the future.

11. Finding our organisational
Ikigai
Where the money is…
and needs to be!
We are well placed to channel both
large scale climate philanthropy and
individual support directly to the
activists and community leaders who
can put it to work in the fight for
climate justice.

12. Finding our organisational
Ikigai
What the WORLD NEEDS
right now
Hope, not despair! Restorative justice,
and greater equity in how the world
responds to the climate crisis. Fix
everything we can, and actively build
the better world we want.

13. Where does your
ikigai lie?

14. Ikigai - a reason for being

15. To recharge the movement,
and unlock people’s agency
towards creating a future that
puts equitable access to renewable energy
at the heart of the movement for Climate
Justice.
Our aspiration

16. The Goldilocks Moment

17. Our role in the movement
Support
we offer direct
movement support to
our networks
we invest in our local
groups; we take people
up so they become
leaders; we absorb new
people at pivotal
moments
Inspire
we are propositional with
strategies and our campaigns
offer hope and motivation to the
movement while moving us
towards climate justice.
Grow

18. Brings people together at their local level,
joins them up to a global network, to
make them part of something bigger than
themselves, and
drive a change that will be felt in their
communities
Stronger Together

19. ● 350.org reinforcing its position as a movement builder,
with a focus on Climate Justice, especially in the Global
South.
● Growth in the movement:
○ Supporter numbers growing;
○ Growing number of new groups; and
○ Groups experiencing a growth in membership
numbers;
○ Affiliates demonstrating independent growth;
○ More groups with an RE focus in our base.
Our focus in this phase

20. What this looks like

21. ● Both <<b r o a d e n i n g>> and deepening our
relationship with supporters: bringing new people
into the movement, and developing the relationships
further.
● Creating communities of alignment - not just
support, but personal agency and ownership.
● Engagement journeys include setting up group and
leading events
In relation to supporters

22. Survey Background
Who takes part in the survey?
● Since 2021 the survey is being send to a random half of
the list, every six months.
● The survey is sent out to the following regions:
○ Asia, USA, Africa, Europe, Latin America, Australia,
Canada (FR only), Pacific, Turkey.
● It was translated in the following languages:
○ English, French, Turkish, Japanese, Bahasa Indonesia,
Spanish and Portuguese.

23. Survey Background
Why do we do this ?
A bi-annual global supporter survey closes the engagement loop and helps
us:
● To better understand our supporter base, their opinion and their
relationship to us.
● To read and compare global and regional trends regularly over time.
● To offer the opportunity for regional teams to collect short-term
actionable insights, by adding regional questions to our consistent
globally-aligned questions.
● To measure certain agreed organizational KPIs, such as user
satisfaction or engagement in offline activities, and also
demographics.

24. Supporter Survey:
What do we want to know?
What information do we collect?
● Supporter perception of 350 and themselves: hopefulness, understanding of 350’s
work, perceived effectiveness in the climate movement
● Supporter interest in campaigns and topics: solutions, finance & divestment,
climate justice, global vs local campaigns
● Supporter engagement & activities: current engagement types, most interested
activities, requested resources
● Supporter demographics: age, region, ethnic background
● Regional specific questions: on demand

25. Which of these activities or campaigns do you associate the most
with 350.org?
Top 4:
77% Campaigning for
institutions to divest
76% Opposing Big Fossil
Fuel Projects
68% Campaigning to
promote the transition to a
renewable energy
economy
67% Campaigning for
climate justice (frontline
communities, indigenous
rights, just recovery form
COVID-19)
It is a positive sign that we already have a reputation among our supporters for climate
justice - how can we achieve the same for our work around solutions?

26. How can 350.org help grow the climate movement?
What training, guidance or resources do you need?
71% want info about climate solutions
& policies that are working
About 20% want training, coaching
and guides to use in their own activism
Strong expression of interest in explainers,
information, storytelling, and “Direction for the most
strategic focus for my time & energy”

27. GLOBAL LEADERS
TRAINING
2025

28. Another world is ours
to build,
and it will take us ALL
PS: We’re looking for a new leader too!

29. CREDITS: This presentation template was created by
Slidesgo, including icons by Flaticon, infographics &
images by Freepik
Stay in touch:
@350
@namatags
@350org