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Personal
Branding
   You Shy
   You Die!!

Mohamed Gaafar
Mohamed Gaafar
O Microsoft Student Partner
O FocalPoint of Employability
  – TechHope – Microsoft
  Citizinship
O MSP Voice member -
  Microsoft Corp. Redmond
  USA
O Senior Student AAST
What is Personal Branding?
 “Personal branding, by definition, is the
 process by which we market ourselves to
 others.”
                                    Dan Schawbel
 “A unique promise of value.”
 “It is about Real, authentic and genuine”
                                   William Arruda
Discover your brand !!


“Brand discovery is about figuring out what
you want to do for the rest of your life, setting
goals, writing down a mission, vision and
personal brand statement.”
                                     Dan Schawbel
“Your self-impression = How
people perceive you”
              Dan Schawbel
For WHO?



EveryONE
“To be outstanding, you need to stand out”
                                             William Arruda
When?




NOW
Create Your Brand
“Build your brand in a way that’s
authentic to you”
                          William Arruda

The sum of all the marketing material
you should develop for your brand is
called a Personal Branding Toolkit.

It use to highlight your brand and allow
people to easily view what you’re about
Personal Branding toolkit
• Your brand avatar
• Business card`
• Email Address
• Domain name
• Blog
• Facebook – Twitter - LinkedIn
Summery
• Brand is a unique promise of value.
• It is about Real, authentic and genuine.
• To be outstanding, you need to stand out.
• Build your brand in a way that’s authentic to you
• If you don’t show up in search engine, you don’t
  exist.
“Leave your mark on everything you do”
                                        William Arruda
“You shy … You die”
                                        John Antonios
Q&A
Contact me
      Twitter.com/mgafar
       facebook.com/Mohamed.Gaafar01
Blog: mgafar.com
Email: mgafar@msn.com
Mobile: 0114664544
Personal Branding: You Shy, You Die

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Personal Branding: You Shy, You Die

  • 1. Personal Branding You Shy You Die!! Mohamed Gaafar
  • 2. Mohamed Gaafar O Microsoft Student Partner O FocalPoint of Employability – TechHope – Microsoft Citizinship O MSP Voice member - Microsoft Corp. Redmond USA O Senior Student AAST
  • 3.
  • 4. What is Personal Branding? “Personal branding, by definition, is the process by which we market ourselves to others.” Dan Schawbel “A unique promise of value.” “It is about Real, authentic and genuine” William Arruda
  • 5. Discover your brand !! “Brand discovery is about figuring out what you want to do for the rest of your life, setting goals, writing down a mission, vision and personal brand statement.” Dan Schawbel
  • 6. “Your self-impression = How people perceive you” Dan Schawbel
  • 8. “To be outstanding, you need to stand out” William Arruda
  • 10. Create Your Brand “Build your brand in a way that’s authentic to you” William Arruda The sum of all the marketing material you should develop for your brand is called a Personal Branding Toolkit. It use to highlight your brand and allow people to easily view what you’re about
  • 11. Personal Branding toolkit • Your brand avatar • Business card` • Email Address • Domain name • Blog • Facebook – Twitter - LinkedIn
  • 12. Summery • Brand is a unique promise of value. • It is about Real, authentic and genuine. • To be outstanding, you need to stand out. • Build your brand in a way that’s authentic to you • If you don’t show up in search engine, you don’t exist. “Leave your mark on everything you do” William Arruda “You shy … You die” John Antonios
  • 13. Q&A
  • 14. Contact me Twitter.com/mgafar facebook.com/Mohamed.Gaafar01 Blog: mgafar.com Email: mgafar@msn.com Mobile: 0114664544