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Analysis
• Promotional posters
• Albums front/ back
• CD
Name of the artists
to identify the
album band
Main image centre of
the advert, at eye level
Record label
Release date of
the album
Name of the
album
Song names on
the album for
the audience
to see if they
know any of
the songs as it
is a greatest
hits
Website and information on the album
Promotional
poster:
Names of the songs are in the same
font type as the front of the album and
promotional poster which contributes
to the continuity
Artist and name of
the album in the
same but smaller
font on the album
spine
Artist and name of
the album in the same
but smaller font on
the album spine
Barcode so it can be
scanned when being
purchased
Album name at the
top right hand side in
the same colour
scheme as expected
The album image is the same as the promotional poster
which is tinted with a faint black and white with sepia, I
believe this is to represent that The Smiths is a band
which was formed in the 1980’s and the image is
produced in a way to reflect this. The image is an old one
of the band and is iconic which also gives a sense in
terms of the album is not a new album but is a best of
album. The band name is in capitals which makes it
centered view point, it is also in a different colour from
the rest which sets it apart.
The album colour is blue which corresponded with the
blue on the album cover, similarly the white also is on
the album which is creating a theme of continuity. The
disc is very simple and is just a block colour.
Artists name bold
and bigger than the
rest of the fonts on
the advert. This
makes it stand out
and the artists
name is at eye level Image centre focus to make
it the main feature of the
advertisement
Name of the album centred of
the advertisement
Internet retailer
website to show where
you can buy it from Website for interaction
between artist and
consumer Record label
Release date of the album so you
can pre-order
Well known songs to help the
album sell to audiences who
may be interested about the
album
Promotional
poster:
The album cover is simple and uses the same image
as the promotional advertisement which creates
continuity between the products. The fonts are the
same but in different font size and the name of the
artists looks x3 bigger than the name of the album
name itself. The colours are in a colour scheme
between the album image and the font of blue and
white and as Lana is a different colour to the rest of
the scheme she greatly stands out again the
background.
The CD itself is very simple and is very different
from the album cover and the promotional poster.
The colours are white and red rather than blue and
white, the image of the roses could be related to
death as the album is called “Born To Die”. This is
something that I like about the CD, the simplicity
and when I create my own I can use the white rose I
have in my music video as the CD image.
The back of the album is in
the same colour scheme of
white and blue
Names of the songs are in the same
font type as the front of the album and
promotional poster which contributes
to the continuity
Record label is on the
spine and on the main
album
Artist and name of
the album in the same
but smaller font on
the album spine
Barcode so it can be
scanned when being
purchased
Privacy regulations in
America to give
warning about legal
downloading or
selling
Record label is on
the spine and on
the main album
Artist and name of
the album in the same
but smaller font on
the album spine
Album cover
Website and social media accounts
Reviews from well known
music magazines with a
rating in stars
Release date of
the album
Interacting
with the
audience by
asking them a
question and
identifying the
album name
Image is faint in the
background and is the
same image as the album
cover but with a pink tint
to ensure the font and
colour stands out
Where to buy it
from online
Record label
Promotional poster:
Promotional poster:
Artists name
gives
indication who
the album is by
Album art work
corresponds with
the promotional
poster
Reviews from
newspapers and well
known music
magazines
Social media accounts and website
Record label
Name of the album
Singles which have
reached the charts
to help sell the
album
The album is very simple and doesn’t have the
album name on the cover only the artist name. the
image is centered and is the same as the
promotional poster and other than that it only has
the record label. It may be deemed as so simple due
to it being the first album of the band I they want
there name to be known.
The CD is bright compared to the album and
poster, the colours goes into an ombre effect
where it goes darker to light. Again it has
the record label and has the artist name and
the songs in order. The album looks good
even though it is simply coloured and sets it
apart against any other CD’s I have looked at
Barcode so it can be
scanned when being
purchased
Copyrights to the label i.e. Sony records
The colour
scheme is the
same as the front
of the album and
the promotional
video
Name of the album at the top and centered
Names of the
songs are in
the same font
type as the
front of the
album and
promotional
poster which
contributes to
the continuity
The image on the
back is very different
from the front image,
this may be to reflect
how the songs
change from a
relationship to a
break up
Artists name, gives the poster clear
recognition of who the album is by
Reviews from music magazine/
newspapers which give the audience a
clear idea of the album without any
biasness
Website of the band so fans can get
more information, form of social
interaction
Image is basic and has colours that
don’t blend with the writing of the
advertisements
Music label
Promotional poster:
The album image is the same as the
promotional poster which is a convention, the
name of the band looks 3D and makes the
album unique in terms of how it looks on a
shelve amongst other albums
The CD is simple and is a different colour to the
album and promotional poster however it sticks
with the conventional two colour theme as this
CD is black and white. The main feature is the
band name and the songs on the CD, this maybe
to reduce the amount of wording on the album
itself. Also it has the record label which is an
occurring theme
Conclusion:
After looking at all the albums and promotional posters together
it is clear that the coloured themes relate not only to the album
but across the board. The themes tend to be of two colours
which stick with making the image centre point. The image tends
to be a medium shot from the waist upwards, the image is the in
the centre of the cover and the poster with a plain background.
The poster tends to have reviews and social media sectors to
allow audiences to interact with the band/ artists. However
surprisingly many posters do not have a release of the album and
suggests the poster is put up just around when the album is
released. When I create my own I will have to make sure I use
simple of two colours to follow conventions.

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Analysis

  • 1. Analysis • Promotional posters • Albums front/ back • CD
  • 2. Name of the artists to identify the album band Main image centre of the advert, at eye level Record label Release date of the album Name of the album Song names on the album for the audience to see if they know any of the songs as it is a greatest hits Website and information on the album Promotional poster:
  • 3. Names of the songs are in the same font type as the front of the album and promotional poster which contributes to the continuity Artist and name of the album in the same but smaller font on the album spine Artist and name of the album in the same but smaller font on the album spine Barcode so it can be scanned when being purchased Album name at the top right hand side in the same colour scheme as expected
  • 4. The album image is the same as the promotional poster which is tinted with a faint black and white with sepia, I believe this is to represent that The Smiths is a band which was formed in the 1980’s and the image is produced in a way to reflect this. The image is an old one of the band and is iconic which also gives a sense in terms of the album is not a new album but is a best of album. The band name is in capitals which makes it centered view point, it is also in a different colour from the rest which sets it apart. The album colour is blue which corresponded with the blue on the album cover, similarly the white also is on the album which is creating a theme of continuity. The disc is very simple and is just a block colour.
  • 5. Artists name bold and bigger than the rest of the fonts on the advert. This makes it stand out and the artists name is at eye level Image centre focus to make it the main feature of the advertisement Name of the album centred of the advertisement Internet retailer website to show where you can buy it from Website for interaction between artist and consumer Record label Release date of the album so you can pre-order Well known songs to help the album sell to audiences who may be interested about the album Promotional poster:
  • 6. The album cover is simple and uses the same image as the promotional advertisement which creates continuity between the products. The fonts are the same but in different font size and the name of the artists looks x3 bigger than the name of the album name itself. The colours are in a colour scheme between the album image and the font of blue and white and as Lana is a different colour to the rest of the scheme she greatly stands out again the background. The CD itself is very simple and is very different from the album cover and the promotional poster. The colours are white and red rather than blue and white, the image of the roses could be related to death as the album is called “Born To Die”. This is something that I like about the CD, the simplicity and when I create my own I can use the white rose I have in my music video as the CD image.
  • 7. The back of the album is in the same colour scheme of white and blue Names of the songs are in the same font type as the front of the album and promotional poster which contributes to the continuity Record label is on the spine and on the main album Artist and name of the album in the same but smaller font on the album spine Barcode so it can be scanned when being purchased Privacy regulations in America to give warning about legal downloading or selling Record label is on the spine and on the main album Artist and name of the album in the same but smaller font on the album spine
  • 8. Album cover Website and social media accounts Reviews from well known music magazines with a rating in stars Release date of the album Interacting with the audience by asking them a question and identifying the album name Image is faint in the background and is the same image as the album cover but with a pink tint to ensure the font and colour stands out Where to buy it from online Record label Promotional poster:
  • 9. Promotional poster: Artists name gives indication who the album is by Album art work corresponds with the promotional poster Reviews from newspapers and well known music magazines Social media accounts and website Record label Name of the album Singles which have reached the charts to help sell the album
  • 10. The album is very simple and doesn’t have the album name on the cover only the artist name. the image is centered and is the same as the promotional poster and other than that it only has the record label. It may be deemed as so simple due to it being the first album of the band I they want there name to be known. The CD is bright compared to the album and poster, the colours goes into an ombre effect where it goes darker to light. Again it has the record label and has the artist name and the songs in order. The album looks good even though it is simply coloured and sets it apart against any other CD’s I have looked at
  • 11. Barcode so it can be scanned when being purchased Copyrights to the label i.e. Sony records The colour scheme is the same as the front of the album and the promotional video Name of the album at the top and centered Names of the songs are in the same font type as the front of the album and promotional poster which contributes to the continuity The image on the back is very different from the front image, this may be to reflect how the songs change from a relationship to a break up
  • 12. Artists name, gives the poster clear recognition of who the album is by Reviews from music magazine/ newspapers which give the audience a clear idea of the album without any biasness Website of the band so fans can get more information, form of social interaction Image is basic and has colours that don’t blend with the writing of the advertisements Music label Promotional poster:
  • 13. The album image is the same as the promotional poster which is a convention, the name of the band looks 3D and makes the album unique in terms of how it looks on a shelve amongst other albums The CD is simple and is a different colour to the album and promotional poster however it sticks with the conventional two colour theme as this CD is black and white. The main feature is the band name and the songs on the CD, this maybe to reduce the amount of wording on the album itself. Also it has the record label which is an occurring theme
  • 14. Conclusion: After looking at all the albums and promotional posters together it is clear that the coloured themes relate not only to the album but across the board. The themes tend to be of two colours which stick with making the image centre point. The image tends to be a medium shot from the waist upwards, the image is the in the centre of the cover and the poster with a plain background. The poster tends to have reviews and social media sectors to allow audiences to interact with the band/ artists. However surprisingly many posters do not have a release of the album and suggests the poster is put up just around when the album is released. When I create my own I will have to make sure I use simple of two colours to follow conventions.