The document discusses how the filmmaker addressed their audience in both pre-production and post-production of their film. In pre-production, they read reviews of similar genre films and decided to include complicated characters with memorable relationships. They screened the film for 40 people of varying demographics. 30 people liked it, 5 had mixed opinions, and 5 did not like it. The most common words used to describe the film were "interesting", "complicated", and "tense". In post-production feedback, one person enjoyed the atmosphere, one found the storyline not engaging, and one said the nonlinear story was too complicated. To improve, the filmmaker could establish a clearer plot within the first minute.

1. MEDIA EVALUATION - HOW DID YOU
ADDRESS YOUR AUDIENCE?
(QUESTION 5)

2. CONSIDERATION IN PREPRODUCTION
I thought during pre production that it would be beneficial to read reviews of films that fall
under the same genre as ours. After reading this review: 'Fear is a universal emotion and a
timeless one. But “Silence of the Lambs” is not merely a thrill show. It is also about two of the
most memorable characters in movie history, Clarice Starling and Hannibal Lecter, and their
strange, strained relationship (“people will say we're in love,” Lecter cackles).'- an extract from
Roger Ebert's review of Silence of the lambs, , I thought that we would need complicated
characters with relationships that were memorable in order for our film to succeed. I believe that
we reached our target audience. I showed our film to 40 people of a fairly wide demographic
that were separated by sexuality, ethnicity, age, gender and basic hobbies and interests, for
example some were extroverts who loved sports whilst others were introverts who preferred to
read. The results were that 30 people liked the film, 5 had mixed opinions and 5 did not like the
film so I asked one from each for more feedback. We also asked them to write a word that came
into their head in association with the film, the three most popular were: ‘interesting’,
‘complicated’ and ‘tense’.

3. POST PRODUCTION FEEDBACK
A person who enjoyed our film said that they particularly liked the mise en scene
and that it felt 'atmospheric' in the church so we believe we succeeded in creating
tension in the natural eerie setting of the church, a person who had mixed opinions
stated that the story line wasn't engaging to them but felt it had redeeming qualities
nevertheless and the person who didn't like our film said the non linear story was
too complicated to interest them. To improve in the future we could write a more
understandable and accessible plot that is established within the first minute.