2. Coca-Cola Company
• The Coca-Cola Company, American corporation founded
in 1892 and today engaged primarily in the manufacture
and sale of syrup and concentrate for Coca-Cola, a
sweetened carbonated beverage that is a cultural
institution in the United States and a global symbol of
American tastes. The company also produces and sells
other soft drinks and citrus beverages. With more than
2,800 products available in more than 200 countries,
Coca-Cola is the largest beverage manufacturer and
distributor in the world and one of the largest
corporations in the United States. Headquarters are
in Atlanta, Georgia.
3.
4. Coca-Cola History
• The drink Coca-Cola was originated in 1886 by an Atlanta pharmacist,
John S. Pemberton (1831–88), at his Pemberton Chemical Company. His
bookkeeper, Frank Robinson, chose the name for the drink and penned it
in the flowing script that became the Coca-Cola trademark. Pemberton
originally touted his drink as a tonic for most common ailments, basing it
on cocaine from the coca leaf and caffeine-rich extracts of the kola nut; the
cocaine was removed from Coca-Cola’s formula in about 1903. Pemberton
sold his syrup to local soda fountains, and, with advertising, the drink
became phenomenally successful. By 1891 another Atlanta pharmacist,
Asa Griggs Candler (1851–1929), had secured complete ownership of the
business (for a total cash outlay of $2,300 and the exchange of some
proprietary rights), and he incorporated the Coca-Cola Company the
following year. The trademark “Coca-Cola” was registered in the U.S.
Patent Office in 1893.
5.
6. Coca-cola beverages
• The Coca-Cola Company (NYSE: KO) is the world’s largest
beverage company, refreshing consumers with more than 500
sparkling and still brands and nearly 3,900 beverage choices. Led
by Coca-Cola, one of the world’s most valuable and recognizable
brands, our company’s portfolio features 21 billion-dollar brands,
19 of which are available in reduced-, low- or no-calorie options.
These brands include Diet Coke, Coca-Cola Zero, Fanta, Sprite,
Dasani, vitamin water, Powerade, Minute Maid, Simply, Del Valle,
Georgia and Gold Peak. Through the world’s largest beverage
distribution system, we are the No. 1 provider of both sparkling
and still beverages. More than 1.9 billion servings of our beverages
are enjoyed by consumers in more than 200 countries each day.
7.
8. Findings
• Coca-Cola sells soup in a can! Bistrone is a nourishing meal on
the go, available in two flavors in Japan.
• Before it goes to market, each Coca-Cola product undergoes
nearly 450 different tests to ensure that ingredient and
packaging quality meets Company standards.
• Visitors to World of Coca-Cola in Atlanta have the opportunity to
sample over 100 Coca-Cola beverages from around the world in
the ever-popular Taste It! beverage lounge. Guests can also try
their hand at “inventing” new beverages by mixing flavor
combinations using the Coca-Cola Freestyle® fountain dispenser.
The touch-screen machine has the capacity to dispense over 100
regular and low-calorie beverage brands in multiple taste
combinations.
9.
10. PlantBottle
• The Coca-Cola Company cares about the health of
consumers as well as the health of the planet. As
part of a quest to make every plastic bottle 100%
renewable and recyclable, the PlantBottle was
introduced in 2009. PlantBottle packaging is a
redesigned PET plastic bottle made from up to 30%
renewable plant-based material that is fully
recyclable in most communities. In the United
States, PlantBottle packaging is being used for all
Dasani® package sizes. The innovative bottle was
recently honored with a Greener Package Award. The
second-annual Greener Package Awards recognizes
innovations that significantly reduce packaging’s
environmental footprint.