Its is a market supply chain of cola company. Its had market analysis and stock analysis

1. Market Supply
Chain Of Coca-
Cola Company
Efficiency and Refreshment:
The Powerhouse Supply
Chain Behind Coca Thumbs
Up!

2. Agenda
Product
Information
Background
History
Supply
Chain
Market
Analysis

5.  Coca-Cola Thums Ups
• Thums Up is a carbonated soft drink brand owned by
The Coca-Cola Company. It is particularly popular in
India
• Originally introduced in 1977, Thums Up is known
for its strong, cola flavor and robust carbonation.
• Thums Up was acquired by The Coca-Cola Company
in 1993 and has since become one of the leading cola
brands in India.
• The brand has a loyal following, particularly among
consumers who prefer a stronger, more intense cola
taste compared to other brands available in the Indian
market.

6. • Sprite is a lemon-lime flavored soft drink produced by
The Coca-Cola Company.
• It was introduced in 1961 as a competitor to 7 Up, and it
has since become one of the world's most popular sodas.
• Sprite is known for its clear, caffeine-free formula and
crisp, refreshing taste.
• It is available in various packaging formats, including
cans, bottles, and fountain drinks.
• Sprite has been marketed with slogans such as "Obey
Your Thirst" and "The Sprite in You" and has been
endorsed by numerous celebrities and athletes.
 Coca-Cola Sprite

7.  Coca-Cola Sprite
• Fanta is a fruit-flavored carbonated soft drink produced
by The Coca-Cola Company.
• It was originally created in Nazi Germany during World
War II when Coca-Cola's German operations faced
difficulties importing Coca-Cola syrup due to trade
restrictions.
• Fanta was introduced as a substitute, initially made from
available ingredients like apple pomace and whey.
• Today, Fanta is available in more than 180 countries and
offers a variety of flavors, including orange, pineapple,
grape, and strawberry.
• Fanta is known for its vibrant colors, fruity taste, and
refreshing carbonation.

8. Coca-Cola
Maaza Kinley Charged Costa-Coffee Limca
Famously frothy -
A special treat
made out of intense
Espresso, frothy
milk and decadent
chocolate dusting
Limca: carbonated
water. added lime
and lemon flavors.
'lime and lemoni' is a
creative expression
used for limca
Kinley packaged
drinking water was
introduced in India
in the year 2000.
The brand promises
the assurance of
clean and safe
drinking water.
Universally
loved for its
sweet and
smooth taste,
Maaza is
enticing mango
lovers since
1976
India’s newest
electrifying
drink ⚡ 👊
#GetYourCharg
erNow
 Coca-Cola Others Product

11. SMALLEST PLANET
 History Of Coca Cola
• The Coca-Cola Company has a rich and storied history that spans more than a
century. Founded in 1886 by Dr. John Pemberton in Atlanta, Georgia,
Coca-Cola started as a medicinal tonic, intended to cure ailments and provide
refreshment. Pemberton's bookkeeper, Frank M. Robinson, is credited with
suggesting the name "Coca-Cola," which he believed sounded catchy and
would look appealing in advertising.
• The early years of Coca-Cola were marked by rapid growth and expansion.
Asa Griggs Candler, an Atlanta businessman, acquired the rights to the Coca-
Cola formula in 1888 and founded The Coca-Cola Company in 1892. Under
Candler's leadership, Coca-Cola was marketed aggressively, with innovative
advertising campaigns that helped establish the brand's identity.
• The founder of The Coca-Cola Company is Asa Griggs Candler. He purchased the Coca-Cola recipe from
chemist John Stith Pemberton and founded the company in 1892
• One of the most significant milestones in Coca-Cola's history occurred in 1915 when the contour bottle,
designed by the Root Glass Company, was introduced. This distinctive bottle shape, now recognized worldwide,
helped Coca-Cola stand out on store shelves and became an integral part of the brand's identity.
• Throughout the 20th century, Coca-Cola continued to innovate and expand its reach. The introduction of Coca-
Cola in cans in 1960 and in plastic bottles in 1977 made the beverage more convenient and accessible to
consumers. Coca-Cola also expanded its product offerings with the introduction of Diet Coke in 1982 and Coca-
Cola Zero in 2005, catering to changing consumer preferences.

12. This is the final destination for Coca-
Cola.
The diagram shows that consumers can
buy Coca-Cola from a variety of
places, including supermarkets,
convenience stores, and vending
machines.
This is where the raw materials are
turned into Coca-Cola.
The diagram shows that the coke
concentrate is made at a concentrate
plant.
The bottling plants then combine the
coke concentrate with filtered water,
carbon dioxide, and other ingredients
to create the final product.
These are the companies that provide the
raw materials for Coca-Cola. The
diagram shows that Coca-Cola has two
tiers of suppliers.
First tier suppliers provide ingredients
such as vanilla flavoring, coke
concentrate, water, and carbon dioxide.
Second tier suppliers provide materials
for the packaging, such as glass and
aluminum.
This is how Coca-Cola gets from the
manufacturing plants to the consumers.
The diagram shows that Coca-Cola uses
warehouses and distribution centers to get its
product to retailers, vending machines, and other
stores.
03
04
01
02
Supply Chain
Suppliers
Consumers
Manufacturing
Distribution

13. This is the final destination for Coca-
Cola.
The diagram shows that consumers can
buy Coca-Cola from a variety of
places, including supermarkets,
convenience stores, and vending
machines.
This is where the raw materials are
turned into Coca-Cola.
The diagram shows that the coke
concentrate is made at a concentrate
plant.
The bottling plants then combine the
coke concentrate with filtered water,
carbon dioxide, and other ingredients
to create the final product.
These are the companies that provide the
raw materials for Coca-Cola. The
diagram shows that Coca-Cola has two
tiers of suppliers.
First tier suppliers provide ingredients
such as vanilla flavoring, coke
concentrate, water, and carbon dioxide.
Second tier suppliers provide materials
for the packaging, such as glass and
aluminum.
This is how Coca-Cola gets from the
manufacturing plants to the consumers.
The diagram shows that Coca-Cola uses
warehouses and distribution centers to get its
product to retailers, vending machines, and other
stores.
03
04
01
02
Supply Chain
Suppliers
Consumers
Manufacturing
Distribution

14. Tier 1 Suppliers Tier 2 Suppliers
These are the primary suppliers who
provide components or materials directly
to the OEM. Tier 1 suppliers often have a
close relationship with the OEM and may
be involved in design and engineering
processes. They are typically large-scale
suppliers with significant resources and
capabilities.
These are secondary suppliers who
provide components or materials to the
Tier 1 suppliers. Tier 2 suppliers may
specialize in manufacturing specific parts
or materials and may have contracts with
multiple Tier 1 suppliers across different
industries. They are further down the
supply chain but play a crucial role in
ensuring the availability and quality of
components for the final product.

15. 1 Tier Customer 2 Tier Customer
In a one-tier customer system,
manufacturers sell directly to end
consumers, bypassing intermediaries.
This approach, typical in direct-to-
consumer models, grants companies full
control over the customer experience.
Through retail stores, websites, or direct
channels, they engage directly with
customers, gather feedback, and tailor
offerings. This system aims to maximize
profits, foster brand loyalty, and enhance
customer relationships.
In a two-tier customer system, the
distribution or sales network involves two
levels of customers. Manufacturers or
suppliers sell their products to
intermediate customers, such as
distributors, wholesalers, or retailers, who
then distribute them to end-users. This
traditional retail model allows for bulk
purchases and distribution efficiency,
with manufacturers supplying
intermediaries who, in turn, reach the
final consumers.

21. Thank You ! ✔